ASICS Corporation

The ASICS Group’s primary business is the manufacture and sale of sporting goods and related products. It operates through a business structure centered on its domestic entities, together with regionally organized overseas operations. The business including the Onitsuka Tiger brand is scheduled to undergo organizational restructuring through a demerger and transfer of the business effective 1 January 2027. The Group is also establishing an R&D function in Europe and strengthening its global R&D structure. With 2026 designated as the “Year of ASIA,” the Group is prioritizing growth in the Asian market and promoting initiatives to send supported athletes to, and sponsor, Asian sporting events held in September and October 2026. It is pursuing growth for its sports-style brands in Europe and North America while simultaneously expanding its R&D functions globally and improving efficiency across the Group, including opening new Onitsuka Tiger flagship stores, establishing ISS Europe, establishing ASICS Institute of Sport Science America LLC in North America in December 2025, and forming a strategic partnership with HumanFab.