Kurashiru,Inc.

Kurashiru Group operates as a single-segment business centered on its platform business, guided by its corporate philosophy, BE THE SUN (become a presence that has a bright and significant impact on the world), and aims to create services that broadly support people. Its specific services include Kurashiru, a recipe video service; ResiChare, a reward-based marketing service in the purchasing sector; TRILL; and LIVEwith, a creator management service. Through these services, the Group generates advertising revenue, affiliate revenue, reward-based promotional revenue, livestreaming revenue and other income. Its video content combines in-house productions, including recipe videos supervised by in-house registered dietitians, with UGC through Kurashiru Shorts. Its apps have been downloaded more than 45 million times cumulatively, its social media accounts have a combined 12 million followers, and it offers more than 250,000 videos. The videos are distributed through the web, iOS and Android apps, YouTube, Instagram, X, LINE and other channels. The pillars of its medium- to long-term strategy are expanding its user base, broadening promotional support in the purchasing sector, advancing its vertical AI agent business, and strengthening the business through M&A. The Company was listed on the Growth Market of the Tokyo Stock Exchange in December 2024, launched a purchase-guaranteed retail media network in August 2025, changed its corporate name to Kurashiru, Inc. in October 2025, completed the acquisition of the VTuber business in January 2026, and established ATF株式会社.