Increasing Awareness of Men's Products Through Standalone Stores and Sales Areas Within Multi-Brand Stores

「In particular, the FULL MESH series, for which we expanded production and broadened the lineup, remained strong this summer and drove sales of men's products.」

「To achieve the medium-term target of ¥5 billion in men's sales, we have increased the proportion of men's casual products in our offerings. Specifically, strengthening the production system for FULL MESH products in the current spring/summer season led to a significant increase in sales and contributed to growth in men's sales. We also created retail spaces that are easy to browse and shop, catering to a broad range of ages and needs.」

「Against this backdrop, under the medium-term objective of making men's sales a pillar alongside women's sales, the Group appointed actor Kubozuka Yosuke (窪塚洋介) as the official ambassador for Tabio MEN to expand its men's customer base and raise awareness of men's products. The response to initiatives such as video posts on Instagram has also been strong, making a significant contribution to raising awareness of the men's brand.」

「Against this backdrop, the Group appointed actor Kubozuka Yosuke (窪塚洋介) as the official ambassador for Tabio MEN to expand its men's customer base and raise awareness of men's products. The response to initiatives such as video posts on Instagram has also been strong, making a significant contribution to raising awareness of the men's brand.」

「By appointing actor Kubozuka Yosuke (窪塚洋介) as a Tabio MEN ambassador, we aim to expand awareness of the Tabio MEN brand, which offers distinctive products and reliable quality rooted in Japanese craftsmanship, and increase men's product sales.」

「To develop men's socks into a new core product for the Group, we continued initiatives to develop combined men's and women's stores and strengthen sales through the flagship EC site.」

「In the men's socks business, centered on the specialist men's socks store Tabio MEN, we continued to raise brand awareness among men with a strong interest in fashion and pursue initiatives to make men's socks a new core product for the Group, including developing combined men's and women's stores and strengthening sales through the flagship EC site.」

「In the men's socks business, centered on the specialist men's socks store Tabio MEN, we worked to raise brand awareness among men with a strong interest in fashion and make men's socks a new core product for the Group by developing combined men's and women's stores and strengthening sales through the flagship EC site.」

「In the men's socks business, centered on the specialist men's socks store Tabio MEN, we worked to raise brand awareness among men with a strong interest in fashion and make men's socks a new core product for the Group by developing combined men's and women's stores and strengthening EC sales.」

「To make the men's business a pillar alongside the women's business, we will work to open combined men's and women's stores, strengthen existing sections, and increase sales through our own EC site.」

「Centered on the specialist men's socks store Tabio MEN, we continued initiatives to raise brand awareness among men with a strong interest in fashion, including opening new men's-only stores and pursuing collaborations with new men's brands.」

「In the men's socks business, centered on the specialist men's socks store Tabio MEN, we opened new men's-only stores to raise brand awareness among men with a strong interest in fashion, while continuing to pursue collaborations with men's brands that have a strong affinity and the development of products for department stores.」

「In the men's socks business, centered on the specialist men's socks store Tabio MEN, we pursued various initiatives to make men's socks a new core product for the Company. To raise brand awareness among men with a strong interest in fashion, we continued to develop new sales channels, including collaborations with men's brands that have a strong affinity and the development of products for department stores, while also preparing to open new men's-only stores.」

「In the men's socks business, we worked to expand the men's market by establishing the store brand in men's-only stores, strengthening existing men's sections in Kutsushitaya and Tabio stores through renovations, and implementing collaborations with men's brands that have a strong affinity.」

「In the men's socks business, centered on the specialist men's socks store Tabio MEN, we worked to establish new sales channels by renovating existing men's sections at Kutsushitaya and Tabio stores and launching partnership sales to corporations and collaborations with men's brands that have a strong affinity, with the aim of making men's socks a new core product for the Company.」

「In the men's socks business, centered on the specialist men's socks store Tabio MEN, we prepared to establish new sales channels by renovating existing men's sections at Kutsushitaya and Tabio stores and planning partnership sales to corporations and collaborations with brands that have a strong affinity, with the aim of making men's socks a new core product for the Company.」

「In the men's socks business, centered on the specialist men's socks store Tabio MEN, we devoted efforts to developing new sales channels, including strengthening existing men's sections at Kutsushitaya and Tabio stores, partnership sales to corporations, and collaborations with men's brands that have a strong affinity, with the aim of making men's socks a new core product for the Company.」

「Under the next strategy, we will first reform the men's business so that it becomes a new pillar alongside the women's business. By actively strengthening existing men's sections and developing new sales channels, including wholesale and partnership sales to corporations, we will accelerate the expansion of the men's business.」

「In the men's socks business, we worked to expand the men's market by establishing the store brand through men's-only stores, strengthening combined Kutsushitaya and Tabio stores, and pursuing initiatives to develop new sales channels.」

「In the men's socks business, we worked to expand the men's market by establishing the store brand through men's-only stores and strengthening combined stores at Kutsushitaya and Tabio.」

「In the men's socks business, we worked to establish the store brand in men's-only stores and strengthen men's sections in combined Kutsushitaya and Tabio stores, while reinforcing core products and expanding the lineup of new products to encourage customer purchases and raise brand awareness.」

「In the men's socks business, we sought to establish the store brand in men's-only stores, establish men's sections in combined women's and men's stores, and enhance the product lineup, thereby creating a retail environment that makes it easier for customers to purchase products.」

「We worked to open men's-only stores in undeveloped areas of major urban centers and strengthen men's sections in combined stores, seeking to expand men's sales and enhance brand strength.」

「In the men's socks business, we worked to open men's-only stores and strengthen men's sections in combined women's and men's stores, seeking to raise customer awareness and enhance brand strength.」

「In the men's socks business, we worked to open men's-only stores in undeveloped areas of former ordinance-designated cities and strengthen men's sections in combined stores, thereby seeking to expand men's sales and enhance brand strength.」

「We worked to emphasize quality and raise awareness of men's products by opening men's-only stores in major urban areas and developing men's sections in combined stores.」