Merchandise Sales and Licensing Using Proprietary IP
First written in FY2021. 21 of 24 entries say "Advanced", first in FY2023-Q1. Latest entry: 2026-09-18.
The whole theme swung hardest in 2021: 1 of 7 companies on the "Worse" side.
14 other companies' latest entry also says "Advanced".
- FY2027-H1AdvancedAnnual report
「Media 1,381,568 1,590,412」
Media revenue increased from ¥1,381.568 million in the same period of the previous year to ¥1,590.412 million. The company continued and expanded its use of proprietary IP through merchandise sales, stores, stage productions and cafés. - FY2026AdvancedAnnual report
「We also sold merchandise and developed pop-up stores in connection with the first anniversary of “Break My Case” and the ninth anniversary of “Stand My Heroes.”」
The company expanded sales channels and sales opportunities for products using proprietary IP through anniversary merchandise sales and pop-up stores. - FY2026-H1AdvancedAnnual report
「In the media business, as described above, we advanced our media-mix strategy through the broadcast of the TV anime “Promise of Wizard” and preparations to adapt “Break My Case” and “Stand My Heroes” for the stage, while merchandise sales continued to perform well across each title. We also created touchpoints with users through collaborations with companies in other industries and limited-time cafés at the “coly cafe! Ikebukuro PARCO” store, continuing to provide opportunities to experience our works in many different ways. Revenue exceeded that of the same period of the previous year.」
The company developed merchandise sales, anime, preparations for stage adaptations, collaborations with companies in other industries and limited-time cafés. Media revenue increased from ¥1,019.713 million in the same period of the previous year to ¥1,381.568 million. - FY2025AdvancedAnnual report
「As a result, media revenue exceeded that of the previous fiscal year.」
The company developed merchandise sales, collaborations with companies in other industries, events, stage productions and cafés, and explained that media revenue exceeded that of the previous fiscal year. - FY2025-H1AdvancedAnnual report
「Media revenue for the current interim accounting period was ¥1,019.713 million, exceeding the ¥649.168 million recorded in the previous interim accounting period.」
Media revenue from merchandise sales, events, stage productions, cafés and other activities increased from ¥649.168 million in the same period of the previous year to ¥1,019.713 million. - FY2025-Q1AdvancedAnnual report
「In the media business, we held the “coly 10th Anniversary Fes” at Tokyo Big Sight in February, featuring exhibitions of our various IPs, stage events and merchandise sales, and welcomed many visitors. Merchandise sales for each title also performed well. In addition, we created touchpoints with users through collaborations with real-world events and amusement facilities, as well as a collaboration café at “coly cafe! 池袋PARCO店,” continuing to provide opportunities to experience our works in a variety of ways. As a result, revenue exceeded the same period of the previous year.」
The company developed merchandise sales, a 10th-anniversary event, facility collaborations and collaboration cafés, with media revenue increasing from ¥200.812 million in the same period of the previous year to ¥310.231 million. - FY2024-Q3AdvancedAnnual report
「We also developed a licensing business using third-party IP and a new business supporting “oshi-katsu,” resulting in media business performance exceeding the previous year.」
The company continued and expanded its licensing business using third-party IP, reporting media business performance above the previous year’s level. - FY2024-Q2AdvancedAnnual report
「In July 2023, we opened our second permanent store, “coly more! Shinsaibashi PARCO.” Licensing business using third-party IP continued to perform well, and media revenue exceeded the previous year’s level.」
The company expanded its permanent stores using proprietary IP to a second location, while its licensing business using third-party IP performed well and media revenue exceeded the previous year’s level. - FY2024-Q1ReframedAnnual report
「The media business primarily consists of selling merchandise using characters appearing in the mobile online games we developed and licensing IP. Media was renamed from merchandising in the cumulative first quarter of the previous fiscal year.」
The former merchandising business was renamed “media.” The business itself, including merchandise sales and IP licensing, continues. - FY2023AdvancedAnnual report
「September 2022 SugarDia Harajuku opened」
In expanding merchandising and collaboration cafés using proprietary IP and other IP, the company opened “SugarDia Harajuku” in addition to its existing permanent stores. - FY2023-Q3RestatedAnnual report
「Regarding merchandising, in April 2022 we opened our first permanent store, the “coly more! Ikebukuro PARCO” store. As a result, sales increased from the permanent store, but total sales declined year on year due to lower sales from existing titles, while personnel expenses, research and development expenses and other costs included in selling, general and administrative expenses increased.」
The company continues to report the opening of its first permanent store and the resulting increase in sales. Merchandising revenue for the cumulative third quarter was ¥884.637 million, but no milestone such as the opening of another store was indicated. - FY2023-Q2AdvancedAnnual report
「Regarding merchandising, in April 2022 we opened our first permanent store, the “coly more! Ikebukuro PARCO” store. As a result, sales increased from new titles and the permanent store, but total sales declined year on year due to lower sales from existing titles, while research and development expenses and other costs included in selling, general and administrative expenses increased.」
The company stated that sales increased from new titles and the permanent store after the opening of its first permanent store, newly indicating that the expansion of merchandising sales channels contributed to sales. Merchandising revenue was ¥560.236 million. - FY2023-Q1AdvancedAnnual report
「Regarding merchandising, in April 2022 we opened our first permanent store, the “coly more! Ikebukuro PARCO” store.」
For merchandising using proprietary IP, the company expanded its sales channels by opening its first permanent store in April 2022. - FY2021First statedAnnual report
「We plan and sell merchandise using characters appearing in the mobile online games we developed.」
The company uses its proprietary IP across multiple channels, including mail-order sales, event sales, consignment sales, wholesale sales, collaboration cafés and IP licensing.