Creating a Beauty and Health Lifestyle through the Food Business Acquisition of Flat Craft Co., Ltd.
First written in FY2021-Q3. 8 of 12 entries say "Advanced", first in FY2021. Latest entry: 2026-08-07.
No other company in this theme has enough history to compare yet.
- 2026-08-07AdvancedResults presentation
「Flaxseed oil sales increased in both wholesale and e-commerce channels following a television feature」
At Wellness Food, wholesale and e-commerce sales of flaxseed oil increased after the product was featured on a television program. - FY2026-H1AdvancedAnnual report
「In Wellness Food, efforts were made to strengthen the product development structure and expand the product lineup. Efforts were also made to improve brand recognition through cross-selling proposals by the call center, product introductions on television information programs, and sales activities online and in stores.」
For Wellness Food operated by フラット・クラフト, the product development structure, product lineup, call-center cross-selling, television exposure and online and in-store sales were strengthened. - 2026-05-13AdvancedResults presentation
「Wellness Food to expand growth by maximizing synergies」
For Wellness Food following its integration with Flat Craft, the company specified plans to create synergies through integration with database marketing, channel coordination, product development, and cross-selling. - FY2025WorsenedAnnual report
「As 株式会社フラット・クラフト, which operates Wellness Food, had been performing below the plan originally formulated, the plan was revised and an impairment loss of ¥759 million on goodwill and other assets was recognized as an extraordinary loss.」
フラット・クラフト performed below the original plan, and an impairment loss of ¥759 million was recognized, comprising ¥659 million in goodwill and ¥99 million in intangible assets. - FY2025-H1WorsenedAnnual report
「As 株式会社フラット・クラフト had been performing below the plan originally formulated, the plan was revised and an impairment loss of ¥759 million on goodwill and other assets was recognized as an extraordinary loss.」
フラット・クラフト performed below the original plan, which was revised. An impairment loss of ¥759 million was recognized, comprising ¥659 million in goodwill and ¥99 million in intangible assets. - FY2024AdvancedAnnual report
「In Wellness Food, e-commerce sales of core products such as flaxseed oil and MCT oil grew steadily, driven by strong sales events on e-commerce marketplaces and increased demand following television exposure.」
Following the acquisition of フラット・クラフト, e-commerce sales of flaxseed oil and MCT oil in Wellness Food grew, while the wholesale business expanded its drugstore and private-label product offerings. - FY2024-Q2AdvancedAnnual report
「For wholesale sales, the expansion in the number of drugstores carrying PERFECT ONE and strong sales of Wellness Food's core products, MCT oil and flaxseed oil, contributed to higher sales.」
Strong sales of MCT oil and flaxseed oil, the core products of Wellness Food, contributed to growth in wholesale sales. The description covers sales progress in the food business following the acquisition. - FY2024-Q1AdvancedAnnual report
「For wholesale sales, the steady increase in the number of stores carrying PERFECT ONE in drugstores and PERFECT ONE FOCUS, as well as strong sales of Wellness Food products at Costco, contributed to higher sales.」
Sales of Wellness Food following the acquisition of フラット・クラフト performed well at Costco, contributing to growth in wholesale sales. - FY2023-Q2RestatedAnnual report
「Provisional accounting had been applied in the previous second-quarter consolidated accounting period for the business combination with 株式会社フラット・クラフト completed on 30 June 2021, but the accounting was finalized in the previous third-quarter consolidated accounting period. Following finalization, a material revision to the initial allocation of the purchase price has been reflected in the comparative information included in the quarterly consolidated financial statements for the six months ended the current second quarter. As a result, goodwill provisionally calculated at ¥1,136 million decreased by ¥80 million upon finalization of the accounting treatment, to ¥1,055 million.」
The finalization of the provisional accounting for the フラット・クラフト business combination and the resulting revision to goodwill reflected in the comparative information are restated. - FY2022-Q3AdvancedAnnual report
「Provisional accounting had been applied in the previous third-quarter consolidated accounting period for the business combination with 株式会社フラット・クラフト completed on 30 June 2021, but the accounting was finalized in the current third-quarter consolidated accounting period. Following finalization, a material revision to the initial allocation of the purchase price has been reflected in the comparative information included in the quarterly consolidated financial statements for the nine months ended the current third quarter. As a result, goodwill provisionally calculated at ¥1,136 million decreased by ¥80 million upon finalization of the accounting treatment, to ¥1,055 million.」
The provisional accounting for the フラット・クラフト business combination was finalized, and the purchase price allocation reflected in the comparative information was revised. Provisionally recognized goodwill decreased by ¥80 million from ¥1,136 million to ¥1,055 million. - FY2021AdvancedAnnual report
「At the end of June, 株式会社フラット・クラフト, which handles edible oils including MCT oil, became a subsidiary, marking the start of expansion into the wellness food business.」
The consolidation of フラット・クラフト was reflected in the consolidated financial statements, and expansion into the wellness food business centered on MCT oil was launched. - FY2021-Q3First statedAnnual report
「Focusing on the strong product appeal and earnings power of 株式会社フラット・クラフト, as well as its high complementarity and affinity with the Company’s products, the Company determined that generating strong synergies would contribute to realizing its goal of becoming a “lifestyle-creation company for beauty and health.” It therefore acquired the shares of 株式会社フラット・クラフト and made it a consolidated subsidiary.」
A preparatory company was established on 10 June 2021, and on 30 June 2021 it acquired all shares of 株式会社フラット・クラフト, which imports, wholesales and sells food products through the preparatory company. The purchase consideration was ¥1,380 million in cash, and goodwill of ¥1,136 million arose. For the current quarter, only the balance sheet has been consolidated.