Expansion of Stores Carrying the Products and Sales Space

「Slimore Coffee expanded its store presence to approximately 12,000 locations, driving wholesale sales」

「For PERFECT ONE FOCUS, the company is working to strengthen its presence in stores by launching new products and expanding its SKU lineup, while also expanding the number of stores carrying the brand. For Fun and Health, the steady increase in the number of stores carrying Slimore Coffee contributed to higher brand recognition and sales. The company will continue to pursue further growth by expanding the number of stores carrying its products and strengthening promotional activities.」

「The business grew substantially as a result of the steady expansion in the number of drugstores carrying PERFECT ONE and the effects of introducing the new PERFECT ONE FOCUS product, VC Charge Smooth Mask.」

「For wholesale sales, under a strategy focused on increasing sales per store, the company steadily expanded the number of drugstores carrying the PERFECT ONE cosmetics line. For PERFECT ONE FOCUS, it proceeded with the initial distribution of the new VC Charge Smooth Mask and initiatives aimed at expansion in the second half of the fiscal year.」

「For wholesale sales, the company accelerated its strategy of prioritizing higher sales per store in the PERFECT ONE drugstore rollout while steadily expanding the number of stores carrying the products.」

「For wholesale sales, the expansion in the number of drugstores carrying PERFECT ONE and strong sales of Wellness Food's core products, MCT oil and flaxseed oil, contributed to higher sales.」

「For wholesale sales, the steady increase in the number of stores carrying PERFECT ONE in drugstores and PERFECT ONE FOCUS, as well as strong sales of Wellness Food products at Costco, contributed to higher sales.」

「For sales through company-operated stores and wholesale sales, the company promoted initiatives including launching PERFECT ONE in drugstores, expanding the number of stores carrying PERFECT ONE FOCUS, and reopening stores in airport duty-free shops to capture inbound demand, amid the recovery in customer traffic, a return to physical stores and growing inbound demand.」

「For sales through company-operated stores and wholesale sales, as customer traffic recovered and consumers returned to physical stores amid growing inbound demand, the company began a full-scale PERFECT ONE drugstore rollout from the third quarter to acquire new customer segments. The products are currently available at approximately 500 stores, mainly major drugstore chains, and further expansion of the store network is planned.」

「For sales through company-operated stores and wholesale sales, sales exceeded the previous year's results as sales at existing stores remained solid amid the recovery in customer traffic, in addition to the expansion of the PERFECT ONE FOCUS drugstore rollout. In anticipation of inbound demand in Japan's cosmetics market, the company also began its post-COVID store rollout by reopening duty-free stores at New Chitose Airport and Narita Airport. All company-operated stores had been closed by the end of the second quarter, in light of the need to redesign their role and format in response to changes in the external environment.」

「For sales through company-operated stores and wholesale sales, the company worked to build a fan base and generate buzz through real-world customer experiences at PERFECT ONE FOCUS pop-up events held in Tokyo and Osaka. In addition, following the switch to displays linked to the brand commercial proposing a three-step skincare routine, wholesale sales remained solid, led by PERFECT ONE Glow & Cover Cushion Foundation.」

「For sales through company-operated stores and wholesale sales, the recovery in customer traffic remains slow and conditions continue to be challenging. However, following increased recognition of PERFECT ONE FOCUS and the launch of a new line, the number of stores carrying the products through wholesale sales increased by more than 3,500 from the end of the second quarter to approximately 8,300 stores.」

「For sales through company-operated stores and wholesale sales, customer traffic remains sluggish following the implementation of priority preventive measures in response to the spread of the Omicron variant. Meanwhile, the number of stores carrying growth brands such as the skincare brand PERFECT ONE FOCUS for younger consumers and the healthcare brand BODY AURA for consumers in their 30s and 40s expanded steadily.」

「For sales through company-operated stores and wholesale sales, the decline in customer visits due to the impact of COVID-19 continues, but drugstore rollouts and promotional activities for the skincare brand PERFECT ONE FOCUS for younger consumers and the newly launched BODY AURA BOOSTER drink and BODY AURA ENERGY tablet from the BODY AURA brand have progressed steadily, expanding touchpoints with new customer segments.」

「In addition, the company began a full-scale rollout in drugstores in September, making progress in developing new customer touchpoints.」

「Although the business environment for sales through company-operated stores and wholesale sales remains challenging, the company is working to increase brand recognition and acquire customers by holding pop-up events at 6 locations nationwide and conducting store-exclusive campaigns in conjunction with the launch of the second brand commercial featuring Nakajima Kento (中島健人) as its advertising ambassador.」

「For sales through company-operated stores and wholesale sales, a challenging business environment has continued, including an ongoing tendency for people to refrain from going out following the state of emergency declared in January.」

「At the limited-time pop-up event at @cosme TOKYO in Harajuku, visitor numbers and sales during the event substantially exceeded expectations, leading to greater brand recognition among the Minimal Life generation.」

「For sales through company-operated stores and wholesale sales, the company continued efforts to increase the number of stores carrying the products and expand shelf space, primarily at variety stores and GMS (general merchandise stores)¹. However, sales fell below the year-earlier level due to temporary store closures resulting from the impact of COVID-19 and a decline in customer traffic caused by requests to refrain from going out.」

「For sales through company-operated stores and wholesale sales, although some decline in customer traffic was observed due to the impact of COVID-19, sales have been progressing steadily as a result of ongoing efforts to increase the number of stores carrying the products and expand shelf space, primarily at variety stores and GMS (general merchandise stores)¹.」

「For sales through company-operated stores and wholesale sales, sales have been progressing steadily as a result of ongoing efforts to increase the number of stores carrying the products and expand shelf space, primarily at variety stores.」

「For sales through company-operated stores and wholesale sales, sales have been progressing steadily as a result of increasing the number of stores carrying the products, primarily variety stores, and expanding shelf space.」

「In company-operated retail stores and wholesale sales, we continue to pursue initiatives to increase the number of stores carrying the products and expand retail space.」