Expanding New Sales Formats Through Delivery and E-Commerce Sales

「By adding visit-stamp and takeout pre-order functions to 銚子丸’s official customer app, “En,” we aim to improve customer convenience, while」

「We will seek to improve customer convenience by adding table payment functionality, which allows customers to pay at their tables without lining up at the register, and an e-commerce app to Choshimaru’s official “En app.”」

「The company sequentially closed "すし銚子丸テイクアウト専門店荻窪店" in June 2023, "同 初台店" in July 2023, "同 落合店" in July 2023 and "同ペリエ海浜幕張店" in October 2023, where securing store profitability had become difficult due to the sharp decline in takeout demand after the COVID-19 pandemic subsided.」

「Due to the sharp decline in takeaway demand as the COVID-19 pandemic subsided, making it difficult to secure store profitability, we successively closed the 「すし銚子丸テイクアウト専門店荻窪店」 in June 2023, 「同 初台店」 in July 2023 and 「同 落合店」 in July 2023.」

「The takeaway-only stores were developed to meet the sharp increase in demand for takeaway during the COVID-19 pandemic. As their historical mission has ended with the pandemic subsiding, we will progressively close stores where profitability cannot be secured.」

「The company expanded its takeaway menu to actively promote the transition to a revenue model suited to the post-COVID era.」

「In order to actively promote the transition to an earnings model designed for the post-COVID-19 era, we enhanced our takeaway menu and strengthened our operating structure in anticipation of further growth in delivery demand.」

「Demae-can, available at 74 stores, and Uber Eats, available at 85 stores, can now both be used at all stores within their respective service areas. In addition, the Company began distributing the Choshimaru app in November 2020 and introduced online takeaway reservations at all stores.」

「In order to actively promote the transition to an earnings model designed for the post-COVID-19 era, we enhanced our takeaway menu and opened our first takeaway-only store, the Hatsudai store, on 31 August 2020, followed by our second store, the Chitose-Karasuyama store, on 15 December 2020. Meanwhile, delivery services through Demae-can and Uber Eats, which began rolling out in May 2020, were expanded by August 2020 to all stores located within areas where the services were available. Furthermore, anticipating a major shift in customer demand from dine-in service to takeaway during the year-end and New Year period due to the spread of COVID-19, we began distributing the Choshimaru app, which includes a function for accessing delivery reservations, in November 2020. At the same time, we introduced online takeaway reservations, enabling easy reservations by smartphone or PC, at all stores, thereby enhancing our operating structure in anticipation of further growth in takeaway and delivery demand.」

「In order to actively promote the transition to an earnings model designed for the post-COVID-19 era, we enhanced our takeaway menu and opened our first takeaway-only store, the Hatsudai store, on 31 August 2020. In addition, by actively expanding Demae-can, which began rolling out at 15 stores at the end of May 2020 and was available at 64 stores as of the end of the second-quarter accounting period, and Uber Eats, which began rolling out at 15 stores on 22 July of the same year and was available at 86 stores as of the end of the second-quarter accounting period, we enhanced our operating structure in anticipation of further growth in takeaway and delivery demand.」

「Following the strengthening and expansion of the Demae-can delivery service, which began rolling out at 15 stores on 13 May 2020 and was available at 62 stores as of the end of the first-quarter accounting period, the Company introduced Uber Eats on 22 July of the same year, which was available at 65 stores as of the end of the first-quarter accounting period, thereby enhancing its operating structure in anticipation of expanding delivery demand.」

「We launched a delivery service through Demae-can. Along with strengthening and enhancing this service, we will pursue the expansion of new sales channels that leverage Choshimaru's brand and product strengths by upgrading our existing mobile sushi catering service and newly introducing sales through an e-commerce site.」