Expansion into the prepared-foods business through partnerships

「The Delica Food Service business, a B2B business, steadily increased sales by leveraging its restaurant-quality products and food-preparation expertise to propose supervised products for prepared-food sections at mass retailers and solutions to labour shortages in the hotel industry, institutional catering and other sectors.」

「We also opened our first official store in Nagoya carrying all of our products. We created sales areas where customers could more easily pick up products by displaying them in a way that better communicates their appeal and value.」

「As measures to strengthen merchandise sales, we continued to expand takeout menus, respond to delivery demand and pursue table marketing at restaurants.」

「We also opened our first official shop in Nagoya carrying all of our product series. We strengthened product displays to better communicate the appeal and value of our products and created sales areas where customers could more easily pick them up.」

「At direct-sales stores, including the soup-category PIETRO A DAY brand, we continued marketing initiatives that directly communicate the appeal of the soups to customers, such as fully resuming soup tastings that had been suspended during the pandemic, and continued opening limited-time pop-up stores to further increase awareness of PIETRO A DAY products. By strengthening the introduction of gift boxes tailored to seasons and events, demand for small and personal gifts increased, and sales volumes grew steadily.」

「We also continued to expand takeout menus, offer delivery and strengthen in-store sales through table marketing at restaurants.」

「We also continued to expand takeout menus, offer delivery and strengthen in-store sales through table marketing at restaurants.」

「We will continue to focus on responding to the growth in demand for in-store sales, takeout and delivery during the pandemic, while seeking to improve profitability by strengthening dinner menus and introducing high-value-added menu items as initiatives aimed at the post-pandemic environment.」

「To respond to customers' new lifestyle, we also expanded takeout menus, offered delivery and strengthened in-store sales, but in the first quarter of the consolidated accounting period (April 2020 to June 2020), the spread of COVID-19 led to a substantial decline in customer traffic, resulting in substantial decreases in both sales and profit.」

「We also expanded takeout menus, offered delivery and strengthened in-store sales, but in the first quarter of the consolidated accounting period (April 2020 to June 2020), the impact of the spread of COVID-19 was substantial, resulting in substantial decreases in both sales and profit.」

「We also expanded takeout and in-store sales, but the impact of the spread of COVID-19 was substantial, including restaurant closures and shortened operating hours in response to requests to suspend operations, resulting in substantial decreases in both sales and profit.」

「In response to various changes in the environment surrounding food, as eating habits diversify and greater convenience is expected in the future, we will develop Pietro-style products such as salads, pasta-based prepared foods and frozen foods, and pursue initiatives in the food-away-from-home market.」

「In addition, we newly established the Direct Marketing Division as a business unit to create new value for the Pietro brand through crossover between the food and restaurant businesses, promote a new business model and provide products and services directly to customers.」

「Through a partnership with another company, we will pursue the prepared-foods business as a new business and work to expand sales.」