Creating Attractive Shopping Centers and Renovating Existing Facilities

「Aeon Mall KAGOSHIMA BAY (Kagoshima, Kagoshima Prefecture), which reopened after renovation in April, is undergoing a staged renovation of the entire facility. In addition to introducing new products and sales areas and reviewing their layouts, we introduced new specialty stores and expanded seating at the food court, Umaka Terrace, thereby enhancing the shopping center's functions. As a result, post-renovation sales exceeded the initial plan and remained strong at 108.3% of the same period of the previous year.」

「As part of efforts to increase the asset value of existing facilities, 10 stores were revitalized during the fiscal year, including large-scale renovations at Aeon Takajo SC (Oita, Oita Prefecture), Aeon Nobeoka SC (Nobeoka, Miyazaki Prefecture), Aeon Ozu SC (Ozu Town, Kikuchi District, Kumamoto Prefecture) and Aeon Mall Saga Yamato (Saga, Saga Prefecture).」

「We are systematically investing in the revitalization of existing stores to increase the asset value of existing facilities. During the interim period, we revitalized 4 GMS stores and 3 SM stores, including major renovations at AEON Takajo SC (Oita, Oita Prefecture), AEON Nobeoka SC (Nobeoka, Miyazaki Prefecture) and AEON Ozu SC (Ozu, Kikuchi County, Kumamoto Prefecture). By renewing facilities and equipment, reviewing the floor configuration of the entire center, and providing new products and services tailored to local needs, sales at the 7 stores after revitalization remained strong at 103.9% of plan and 109.5% year on year.」

「Since the renovations, both stores have attracted many customers and performed steadily, with both sales and profit exceeding the initial plan.」

「At Aeon Mall Kashii-hama, the renovation is being carried out in stages during the fiscal year. To provide a more comfortable and welcoming space for local customers, we reviewed the layout of company-operated sales areas and specialty stores in April and introduced new products, sales areas and specialty stores. In June, we opened a new commercial facility on the shopping center premises. In addition, a new restaurant is scheduled to open by the end of November.」

「At the store level, as an initiative to enhance the asset value of existing facilities, we renovated Aeon Mall Kashii-hama in April. As the first phase of a major renovation plan for the entire shopping center to be carried out in 3 phases during fiscal 2024, we reviewed the layout of directly operated sales floors and specialty stores and advanced the introduction of new products, sales floors and specialty stores to provide local customers with a more comfortable and welcoming space.」

「In stores, as part of efforts to increase the asset value of existing facilities, we revitalized 7 GMS stores, 7 SM stores and 1 HC store.」

「At Aeon Style Sasaoka in Chuo Ward, Fukuoka City, renovated in October, we introduced b!olala, our original new shop featuring organic and other environmentally and body-friendly products, with the aim of creating a store where customers can experience well-being. At Aeon Nogata store, renovated in November, we expanded baby-room facilities and services to make them more spacious and convenient, and expanded the play area to one of the largest in Kyushu, while also broadening the selection of Organic & Natural products supporting a healthy lifestyle, in order to create a store supporting families raising the next generation.」

「At the store level, we revitalized 3 general merchandise stores (GMS), 5 supermarkets (SM) and 1 home center (HC). At Aeon Marina Town store in Nishi Ward, Fukuoka City, we introduced products from Picard, a French frozen-food specialty retailer, for the first time in Kyushu, established our largest Organic & Natural corner, and expanded the selection of environmentally friendly products, with the aim of creating a community shopping center promoting well-being together with local customers.」

「In stores, we revitalized 1 general merchandise store (GMS) and 2 supermarkets (SM), working to enhance store appeal.」

「In stores, we opened MaxValu Express Takeshita-dori Store (Hakata Ward, Fukuoka) and MaxValu Shimootoshi Store (Onojo, Fukuoka Prefecture) in the SM format, and AEON Shimabara SC (Shimabara, Nagasaki Prefecture) in the GMS format. We also promoted the revitalization of existing stores by renovating 9 SM stores, 2 DS stores and 8 GMS stores, working to enhance store appeal.」

「At Aeon Fukuoka store, which reopened following renovation in September, we introduced our original new general-merchandise shop Smile Full Days under the concept “A place where customers can continue to enjoy exciting shopping.” We also renewed and expanded sales floors for sports, children’s products, cosmetics and frozen foods to address new market needs and diverse values.」

「In stores, in addition to opening MaxValu Shimootoshi Store (Onojo, Fukuoka Prefecture) and AEON Shimabara SC (Shimabara, Nagasaki Prefecture), we promoted the revitalization of existing stores by renovating 7 SM stores, 2 DS stores and 3 GMS stores.」

「Among existing stores, we renovated 3 GMS stores and 2 SM stores. At Aeon Wakamatsu SC in Wakamatsu Ward, Kitakyushu, Fukuoka Prefecture, renovated in March, we expanded lifestyle-oriented specialty stores and sales floors for sports, outdoor leisure, pets and gardening to enhance the shopping center’s appeal.」

「We promoted the revitalization of existing stores, renovating 5 GMS stores, 18 SM stores and 2 DS stores. We also converted 3 stores from the SM format to the DS format and worked to enhance store appeal.」

「In stores, we opened 2 new SM-format stores and 1 new DS-format store, while promoting the revitalization of existing stores by renovating 5 GMS-format stores, 15 SM-format stores and 1 DS-format store, and converting 2 stores from the SM format to the DS format, thereby working to enhance store appeal.」

「In stores, we opened 1 new SM-format store and 1 new DS-format store. We also revitalized existing stores by reopening 4 GMS-format stores, 10 SM-format stores and 1 DS-format store after renovation, and converting 1 store from the SM format to the DS format. These initiatives included product assortments suited to new lifestyles and were aimed at enhancing store appeal.」

「As part of the revitalization of existing stores, we renovated 2 GMS stores, 4 SM stores and 1 DS store, including Aeon Mall Saga Yamato.」

「In November, we reopened Aeon Hara store in Sawara Ward, Fukuoka City, as a next-generation shopping-center model. We introduced new sales floors, including Gram Beautyique, a specialty shop for beauty and health; Inner & Casual, focused on everyday apparel; Sportsium, supporting a healthy and enjoyable lifestyle; and Home Coordy, coordinating a simple, fulfilling lifestyle, and advanced the conversion to a specialty-store format.」

「For new openings, we opened Aeon Hara store in Sawara Ward, Fukuoka City, in November. We introduced new sales floors, including Inner & Casual, focused on essential everyday apparel items, and Home Coordy, a home-goods sales floor coordinating a simple, fulfilling lifestyle.」

「In the GMS business, we reopened AEON Mall Kagoshima (Kagoshima) in April, AEON Omura SC (Omura, Nagasaki Prefecture) in June, and AEON Park Place Oita Store (Oita) in July after renovation.」

「At the store level, we carried out a major renovation of Aeon Mall Kagoshima in April.」

「We carried out major renovations at Aeon Mall Fukuoka Ito in Nishi Ward, Fukuoka City, and Aeon Shoppers Fukuoka store in Chuo Ward, Fukuoka City. The new sales floors and specialty stores introduced at both locations were well received by a broader range of customers, and sales have remained strong since the renovations.」

「In apparel, we proceeded with the rollout of a new sales area, "Innerwear & Casual," centered on casual clothing and underwear. Following AEON Shoppers Fukuoka Store (Chuo Ward, Fukuoka) and AEON Minami-Miyazaki Store (Miyazaki), it was introduced in September at AEON Otogane Store (Onojo, Fukuoka Prefecture) and AEON Okagaki Store (Okagaki, Onga County, Fukuoka Prefecture), and in October at AEON Oki Store (Oki, Mizuma County, Fukuoka Prefecture). Sales at stores where it was introduced have remained strong, exceeding the initial plan.」

「At Aeon Shoppers Fukuoka store, we expanded the grocery sales floor’s health-conscious selection, including organic, reduced-sodium and reduced-calorie products; expanded the Beauty & Pharmacy sales floor’s range of beauty and health products; introduced the new Inner & Casual apparel sales floor, focused on casual clothing and underwear for comfortable everyday living; and introduced new specialty stores.」

「At Aeon Shoppers Fukuoka store, for which we acquired the land and building in February, we advanced a plan in coordination with Fukuoka City’s Tenjin Big Bang initiative to use the first basement floor through the fourth floor as commercial facilities and the fifth through eighth floors as office space, for which demand is high in the Tenjin area. On 25 April, we reopened the commercial-facilities portion as our store following renovation.」

「During the period, we carried out major renovations at Aeon Miyazaki store in Miyazaki, Miyazaki Prefecture, Aeon Nobeoka store in Nobeoka, Miyazaki Prefecture, and Aeon Honami store in Iizuka, Fukuoka Prefecture. We worked to create shopping centers serving as the leading stores in their communities, with product selections and services addressing increasingly diverse customer needs.」

「At the store level, to strengthen assortments and services in response to customers' increasingly diverse needs, we revitalized 8 stores, including AEON Miyazaki and AEON Nobeoka in March and AEON Honami in Iizuka, Fukuoka Prefecture, in October.」

「We reviewed the product selection in directly operated sales floors to reflect local characteristics and worked to create attractive shopping centers by introducing new sales floors and specialty stores.」

「At the store level, we promoted the revitalization of existing stores to provide assortments and services that address customers' increasingly diverse needs. In March, we revitalized AEON Miyazaki in Miyazaki, Miyazaki Prefecture, and AEON Nobeoka SC in Nobeoka, Miyazaki Prefecture, followed by AEON Sasebo Shiratake in Sasebo, Nagasaki Prefecture, in April.」

「As a new-concept shopping center, we introduced new initiatives supporting local communities in child-rearing and community building, including a park, collaboration with a company operating a shared child-rearing service, and the opening of an on-site childcare facility.」

「As part of our efforts to improve existing-store profitability, we renovated Aeon Onojo store in Onojo, Fukuoka Prefecture, and Aeon Higashinagasaki store in Nagasaki, Nagasaki Prefecture, in March; Aeon Nogata store in Nogata, Fukuoka Prefecture, in July; and Aeon Otsu store in Otsu, Kikuchi District, Kumamoto Prefecture, in September.」

「For new openings, we opened Aeon Otogane SC in July as a shopping center with a new concept. We worked to create a new shopping center supporting local communities in child-rearing, community and convenience through features including a park, collaboration with a company operating a shared child-rearing service, and an on-site childcare facility.」

「In the general merchandise retail business, comprising GMS and SuC formats, we reopened Aeon Onojo store in Onojo, Fukuoka Prefecture, following renovation in March.」

「At Aeon Mall Kashii-hama in Higashi Ward, Fukuoka City, we renovated the facility as a new shopping center offering an even more comfortable place, product selection and services, including a small select shop operated by a local department store and specialty stores popular with a broad range of age groups. At the disaster-affected Aeon Kumamoto store, following the second-floor apparel sales floor in July, we renovated the first-floor food and home-and-leisure sales floors in October.」

「We worked to improve the profitability of existing stores by optimizing sales-floor space and introducing new specialty stores within shopping centers.」

「Other operating income, including fees for store operation services provided to Aeon Store Kyushu Co., Ltd., reached ¥8.901 billion, or 113.0% of the prior-year level for the same quarter, as we worked to create more attractive shopping centers through the revitalization of existing stores.」

「In April, we carried out the third-phase renovation of Aeon Mall Kashii-hama, advancing the development of more attractive shopping centers.」