Services compliant with advertising guidelines and reactivation of dormant customers
First written in FY2024. 7 of 8 entries say "Advanced", first in FY2025-H1. Latest entry: 2026-07-17.
No other company in this theme has enough history to compare yet.
- 2026-07-17AdvancedEarnings
「In addition to promoting the development and sale of customer-attraction initiatives compliant with the latest guidelines, we expanded sales of high-value-added DSP advertising and original services on our proprietary website “Pachi7” to address the decline in print media.」
The Company continues to develop and expand sales of DSP advertising and “Pachi7” services as guideline-compliant customer-attraction initiatives. - FY2026AdvancedAnnual report
「Against this backdrop, the Group focused on developing and selling customer-attraction initiatives in line with the Guidelines, while also expanding sales of high-value-added DSP advertising and original services on its proprietary site, Pachi 7, to address the decline in print media.」
Even after the third edition of the Advertising Guidelines clarified the scope of permitted activities, the Group continued to develop and sell Guideline-compliant customer-attraction initiatives, leading to expanded sales of high-value-added services. - FY2026-H1AdvancedAnnual report
「Against this backdrop, in its core pachinko hall advertising business, the Group focused on developing and selling advertising and services that contribute to attracting customers in line with the Guidelines.」
The initiative based on the second edition of the Advertising Guidelines has continued and become more concrete, in the form of developing and selling Guideline-compliant customer-attraction advertising and services, even after the third edition was issued in May 2025. - FY2025AdvancedAnnual report
「These services are gradually gaining market penetration and are leading to recurring orders.」
It states that customer-attraction support services in line with the Guidelines are gaining market penetration and leading to recurring orders. - FY2025-H1AdvancedAnnual report
「Against this backdrop, in its core pachinko hall advertising business, the Group focused on developing and selling advertising and services that contribute to attracting customers in line with the Guidelines.」
Regarding the Guideline-compliant services announced in the previous fiscal year, it states that the Group focused on developing and selling advertising and services in line with the Guidelines, indicating progress from planning to implementation. - FY2024First statedAnnual report
「Specifically, the second edition of the Advertising Guidelines issued by the four pachinko industry associations in February 2024 formally defined what pachinko halls may and may not do, areas that had previously been ambiguous. The Group will promptly develop and sell advertising and services that contribute to attracting customers in line with these Guidelines, while also focusing on creating demand by reactivating dormant customers.」
Based on the second edition of the Advertising Guidelines, the Group presented the development and sale of customer-attraction advertising and services within the permitted scope, together with demand creation through the reactivation of dormant customers, as new concrete measures.