Improving the profitability of the advertising business
First written in FY2017-Q1. 14 of 41 entries say "Worsened", first in FY2018-Q1. Latest entry: 2026-10-16.
No other company in this theme has enough history to compare yet.
- FY2026AdvancedAnnual report
「Although demand declined for print advertising, including high-volume insert advertising, internet advertising, including highly profitable DSP advertising, remained solid. As a result, revenue edged down 2.5% year on year to ¥7,431 million, while segment profit rose 30.6% to ¥907 million due to an improvement in the gross profit margin.」
Amid continued declines in print advertising, high-profitability internet advertising drove advertising-business segment profit to ¥907 million, up 30.6% year on year, indicating progress in improving profitability. - FY2026-H1AdvancedAnnual report
「As a result, revenue was ¥3,851 million, up 1.4% from the same interim period of the previous year, while segment profit was ¥501 million, up 78.9%.」
In addition to higher revenue, segment profit from the advertising business rose 78.9% from the same interim period of the previous year to ¥501 million. Improved gross profit margins and profitability driven by high-margin internet advertising and other businesses are reflected in the results. - FY2025AdvancedAnnual report
「Although demand declined for print advertising, including high-volume insert advertising, internet advertising, including highly profitable DSP advertising, remained solid. As a result, revenue edged up 3.8% year on year to ¥7,619 million, while segment profit rose 37.9% to ¥695 million due to an improvement in the gross profit margin.」
Amid continued declines in demand for print advertising, high-margin internet advertising drove advertising-business segment profit to ¥695 million, up 37.9% year on year. - FY2025-H1WorsenedAnnual report
「As a result, revenue was ¥3,799 million, down 1.8% from the same interim period of the previous year, while segment profit was ¥280 million, down 13.1%.」
Revenue from the advertising business declined from the same interim period of the previous year, and segment profit also fell 13.1%. While the report describes a recovery trend in internet advertising, profit for the advertising business as a whole deteriorated. - FY2024WorsenedAnnual report
「As a result, revenue was ¥7,342 million, down 1.9% year on year, while segment profit was ¥504 million, down 20.3%, due to the impact of slowing growth in high-margin internet advertising and higher selling, general and administrative expenses.」
The advertising business posted lower full-year revenue, and segment profit declined 20.3% year on year due to slower growth in internet advertising and higher SG&A expenses. - FY2024-Q3WorsenedAnnual report
「As a result, revenue was ¥5,648 million, down 0.4% year on year, while segment profit was ¥432 million, down 16.9%, due to the impact of slowing growth in high-margin internet advertising and higher selling, general and administrative expenses.」
Revenue from the advertising business declined 0.4% year on year, and segment profit fell 16.9%, indicating that profitability deteriorated due to slower growth in high-margin internet advertising and higher SG&A expenses. - FY2024-Q2RestatedAnnual report
「As a result, revenue was ¥3,867 million, up 2.5% year on year, while segment profit was ¥322 million, down 3.9%.」
The advertising business posted higher revenue, while segment profit declined 3.9% year on year, indicating that profit improvement has paused despite revenue growth. - FY2024-Q1WorsenedAnnual report
「As a result, revenue was ¥1,946 million, up 4.1% year on year, while segment profit was ¥160 million, down 3.8%.」
Revenue from the advertising business increased 4.1% year on year, while segment profit declined 3.8%, indicating that the improvement in profitability has paused. - FY2023AdvancedAnnual report
「As a result, revenue was limited to ¥7,482 million, up 1.7% year on year, mainly due to declining demand for print advertising. Segment profit was ¥632 million, up 18.4%, as high-margin internet advertising remained solid.」
Despite continued declines in demand for print advertising, solid performance in high-margin internet advertising drove an 18.4% year-on-year increase in segment profit from the advertising business. - FY2023-Q3AdvancedAnnual report
「As a result, although net sales were limited to ¥5,672 million, up 4.9% year on year, mainly due to continued declining demand for print advertising, segment profit was ¥519 million, up 36.8%, as high-margin internet advertising remained firm.」
Although demand for print advertising continued to decline, segment profit in the advertising business rose 36.8% year on year to ¥519 million as high-margin internet advertising remained firm. - FY2023-Q2AdvancedAnnual report
「As a result, although net sales were limited to ¥3,773 million, up 7.8% year on year, mainly due to declining demand for print advertising, segment profit was ¥336 million, up 67.5%, as high-margin internet advertising remained firm.」
The company stated that segment profit in the advertising business rose 67.5% year on year to ¥336 million as high-margin internet advertising remained firm. - FY2023-Q1AdvancedAnnual report
「As a result, although net sales were limited to ¥1,869 million, up 7.9% year on year, mainly due to declining demand for print advertising, segment profit was ¥166 million, up 80.2%, as high-margin internet advertising remained firm.」
The company stated that segment profit in the advertising business rose 80.2% year on year to ¥166 million as high-margin internet advertising remained firm. - FY2022AdvancedAnnual report
「As a result, net sales were ¥7,356 million, compared with ¥7,187 million in the same period of the previous year, and segment profit was ¥534 million, compared with profit of ¥18 million in the same period of the previous year.」
The advertising business generated net sales of ¥7,356 million and segment profit of ¥534 million, a substantial increase from ¥18 million in profit in the same period of the previous year. - FY2022-Q3AdvancedAnnual report
「As a result, net sales were ¥5,407 million, compared with ¥5,369 million in the same period of the previous year, and segment profit was ¥380 million, compared with a segment loss of ¥15 million.」
The company stated that the advertising business moved from a segment loss of ¥15 million in the same period of the previous year to a profit of ¥380 million, further improving its profitability. - FY2022-Q2AdvancedAnnual report
「As a result, net sales were ¥3,499 million, compared with ¥3,101 million in the same period of the previous year, and segment profit was ¥200 million, compared with a segment loss of ¥174 million.」
The company stated that the advertising business moved from a segment loss of ¥174 million in the same period of the previous year to a profit of ¥200 million. - FY2022-Q1AdvancedAnnual report
「As a result, net sales were ¥1,731 million, and segment profit was ¥92 million, compared with a segment loss of ¥246 million in the same period of the previous year.」
The advertising business moved from a segment loss of ¥246 million in the same period of the previous year to a profit of ¥92 million. - FY2021WorsenedAnnual report
「As a result, net sales were ¥7,187 million, down 34.2% year on year, and segment profit was ¥18 million, down 97.9% year on year.」
The advertising business saw a substantial decline in revenue, and segment profit fell 97.9% year on year. - FY2021-Q3SoftenedAnnual report
「As a result, net sales were ¥5,369 million, down 37.5% year on year, and the segment posted a loss of ¥15 million, compared with profit of ¥772 million in the same period of the previous year.」
The advertising business posted lower revenue and a loss year on year, but the segment loss narrowed from ¥174 million in the cumulative previous quarter to ¥15 million. - FY2021-Q2RestatedAnnual report
「As a result, net sales were ¥3,101 million, down 45.2% year on year, and the segment posted a loss of ¥174 million, compared with profit of ¥501 million in the same period of the previous year.」
The company stated that the advertising business saw a substantial year-on-year decline in revenue and moved from a profit in the same period of the previous year to a segment loss of ¥174 million. - FY2021-Q1WorsenedAnnual report
「As a result, net sales were ¥1,036 million, down 63.4% year on year, and the segment posted a loss of ¥246 million, compared with profit of ¥239 million in the same period of the previous year.」
The advertising business moved from a segment profit in the same period of the previous year to a segment loss, while net sales fell 63.4% year on year. - FY2020WorsenedAnnual report
「Although the company expects market development in advertising fields other than pachinko-hall advertising to take a considerable amount of time, the decline in demand for pachinko-hall advertising had a significant impact. As a result, net sales were ¥10,930 million, down 8.0% year on year, and segment profit was ¥878 million, down 22.1%.」
Although the company is pursuing market development in advertising fields other than pachinko-hall advertising, the advertising business posted lower revenue, and segment profit also declined 22.1% year on year, due to declining demand for pachinko-hall advertising. - FY2020-Q3SoftenedAnnual report
「Although the company expects market development in advertising fields other than pachinko-hall advertising to take a considerable amount of time, the decline in demand for pachinko-hall advertising had a significant impact. As a result, net sales were ¥8,585 million, down 6.7% year on year, and segment profit was ¥772 million, down 18.6%.」
Although the advertising business continued to post lower revenue and profit, the rates of decline narrowed from 8.7% in net sales and 20.6% in segment profit in the cumulative previous quarter to 6.7% and 18.6%, respectively. - FY2020-Q2RestatedAnnual report
「Although the company expects market development in advertising fields other than pachinko-hall advertising to take a considerable amount of time, the decline in demand for pachinko-hall advertising had a significant impact. As a result, net sales were ¥5,656 million, down 8.7% year on year, and segment profit was ¥501 million, down 20.6%.」
The company continued to state that, although it was pursuing market development in advertising fields other than pachinko-hall advertising, the advertising business posted lower revenue and profit year on year due to declining demand for pachinko-hall advertising. - FY2020-Q1WorsenedAnnual report
「Although the company expects market development in advertising fields other than pachinko-hall advertising to take a considerable amount of time, the decline in demand for pachinko-hall advertising had a significant impact. As a result, net sales were ¥2,830 million, down 7.3% year on year, and segment profit was ¥239 million, down 21.6%.」
Although the company is pursuing initiatives in advertising fields other than pachinko-hall advertising, the advertising business posted lower revenue and profit year on year due to declining advertising demand, with segment profit down 21.6%. - FY2019-Q3SoftenedAnnual report
「As a result of these initiatives, net sales were ¥9,197 million, down 9.2% year on year, due to the sharp decline in demand for print advertising. However, segment profit was ¥949 million, down 4.2%, as the sales margin improved due to increased sales of the company's own internet-related services.」
Although the advertising business continued to post lower revenue and profit, the decline in segment profit narrowed from 23.6% in the same period of the previous year to 4.2%. The company stated that the sales margin improved due to increased sales of its own internet-related services. - FY2019-Q2SoftenedAnnual report
「As a result of these initiatives, net sales were ¥6,193 million, down 9.0% year on year, due to the sharp decline in demand for print advertising. However, segment profit was ¥631 million, down 1.1%, as the sales margin improved due to increased sales of the company's own internet-related services.」
Although the sharp decline in print advertising resulted in lower revenue and profit, the decline in segment profit was limited to 1.1% year on year. The company stated that the sales margin improved due to increased sales of its own services. - FY2019-Q1SoftenedAnnual report
「These initiatives produced some results. In particular, internet revenue increased 78.2% year on year in the quarter, but this was not enough to offset the sharp decline in demand for print advertising. As a result, revenue was ¥3,053 million, down 12.3% year on year, while segment profit was ¥305 million, down 4.3%, owing to a higher sales margin resulting from increased sales of internet-related proprietary services.」
Although the advertising business continued to post lower revenue and profit, the decline in segment profit narrowed to 4.3% year on year. The company also stated that the sales margin improved due to increased sales of its internet-related services. - FY2018WorsenedAnnual report
「Although these initiatives had some effect, they did not offset the impact of the sharp decline in demand. As a result, net sales were ¥13,112 million, down 16.2% year on year, and segment profit was ¥1,204 million, down 23.8%.」
Although the initiatives had some effect, they could not offset the sharp decline in advertising demand, and the advertising business posted lower revenue and profit for the full year. - FY2018-Q3RestatedAnnual report
「Although these initiatives had some effect, they did not offset the impact of the sharp decline in demand. As a result, net sales were ¥10,130 million, down 16.9% year on year, and segment profit was ¥991 million, down 23.6%.」
The company continued to state that, although the initiatives had some effect, they could not offset the sharp decline in demand, resulting in year-on-year declines in net sales and segment profit in the advertising business. - FY2018-Q2RestatedAnnual report
「Although these initiatives had some effect, they did not offset the impact of the sharp decline in demand. As a result, net sales were ¥6,803 million, down 14.4% year on year, and segment profit was ¥638 million, down 17.7%.」
The company continued to state that, although the advertising business initiatives had some effect, they could not offset the sharp decline in demand, resulting in year-on-year declines in net sales and segment profit. - FY2018-Q1WorsenedAnnual report
「Although these initiatives had some effect, they did not offset the impact of the sharp decline in demand. As a result, net sales were ¥3,482 million, down 12.8% year on year, and segment profit was ¥319 million, down 19.5%.」
Although the initiatives had some effect, they could not offset the sharp decline in advertising demand, and both net sales and segment profit in the advertising business declined year on year. - FY2017RestatedAnnual report
「As a result, although net sales for the consolidated fiscal year under review declined to ¥15,851 million, down 6.3% year on year, operating profit increased to ¥1,269 million, up 11.2%, ordinary profit to ¥1,268 million, up 12.3%, and net income attributable to owners of the parent to ¥831 million, up 69.7%.」
The company explained that, for the full year, it limited the decline in revenue while operating profit, ordinary profit and net income attributable to owners of the parent all increased. - FY2017-Q3RestatedAnnual report
「These initiatives proved effective, limiting the decline in net sales from the same period of the previous year to ¥12,184 million, down 3.5% year on year. Segment profit was ¥1,297 million, up 11.4%, helped by the effects of fixed-cost reductions.」
The company continued to explain that the advertising business limited the decline in revenue while segment profit increased year on year due to the effects of fixed-cost reductions. - FY2017-Q2RestatedAnnual report
「These initiatives proved effective, limiting the decline in net sales from the same period of the previous year to ¥7,943 million, down 2.9% year on year. Segment profit was ¥775 million, up 13.3%, helped by the effects of fixed-cost reductions.」
The company continued to explain that the advertising business limited the decline in revenue while segment profit increased year on year due to the effects of fixed-cost reductions. - FY2017-Q1First statedAnnual report
「These initiatives proved effective, limiting the decline in net sales from the same period of the previous year to ¥3,994 million, down 2.6% year on year. Segment profit was ¥396 million, up 20.2%, helped by the effects of fixed-cost reductions.」
The company explained that the advertising business limited the decline in net sales and increased segment profit year on year through the effects of fixed-cost reductions.