Expansion of Internet Media Sales
First written in FY2017-Q1. 22 of 40 entries say "Advanced", first in FY2018. Latest entry: 2026-10-16.
The whole theme swung hardest in 2020: 2 of 14 companies on the "Worse" side.
12 other companies' latest entry also says "Advanced".
- FY2026AdvancedAnnual report
「Internet (¥ million) 3,329 116.3」
Internet advertising revenue was ¥3,329 million, or 116.3% of the prior-year period, increasing from ¥2,862 million in the previous fiscal year. - FY2026-H1AdvancedAnnual report
「Internet (¥ million) 1,649 117.5」
Internet advertising revenue was ¥1,649 million, or 117.5% of the same interim period of the previous year, increasing from ¥1,404 million in that period. The figures show progress in expanding digital advertising sales, including high-margin DSP advertising and services on proprietary sites. - FY2025AdvancedAnnual report
「The sales performance for the consolidated fiscal year by segment was as follows. Internet (¥ million) 2,862 112.71」
Internet advertising revenue was ¥2,862 million, or 112.71% of the prior-year period, increasing from ¥2,539 million in the previous fiscal year. The results of expanding digital advertising sales are shown in the figures. - FY2025-H1AdvancedAnnual report
「Internet (¥ million) 1,404 105.6」
Internet advertising revenue for the interim consolidated accounting period was ¥1,404 million, or 105.6% of the same interim period of the previous year, increasing from ¥1,330 million in the prior-year period. - FY2024WorsenedAnnual report
「The result was a substantial retreat from the scenario expected at the start of the fiscal year of a turnaround in performance in the pachinko-hall advertising sector and a return to a growth trajectory.」
The company states that the initially expected scenario of a turnaround in the pachinko-hall advertising sector and a return to a growth trajectory receded substantially for the full fiscal year. - FY2024-Q3WorsenedAnnual report
「Moreover, in internet advertising, where growth had been expected, the sharp decline in orders for high-margin influencer advertising from October 2023 had a significant impact, and the scenario of a turnaround in performance in the pachinko-hall advertising sector and a return to a growth trajectory receded substantially.」
The company states that, from October 2023 onward, orders for high-margin influencer advertising declined sharply as a growth measure for internet advertising, causing the scenario of a return to a growth trajectory to recede. - FY2024-Q2AdvancedAnnual report
「Internet (¥ million) 1,330 106.9」
Internet advertising revenue for the cumulative second quarter was ¥1,330 million, or 106.9% of the prior-year period, increasing from ¥1,244 million in the prior-year period. - FY2024-Q1AdvancedAnnual report
「Internet (¥ million) 660 109.1」
Internet advertising revenue was ¥660 million, or 109.1% of the prior-year period, increasing from ¥605 million in the prior-year period. - FY2023AdvancedAnnual report
「By product category, print media, which has a large transaction volume but low margins, declined substantially compared with before the COVID-19 pandemic, partly because of higher paper prices, making the shift to internet advertising more pronounced.」
The shift from print media to internet advertising became even more pronounced, with internet revenue reaching ¥2,545 million, or 113.5% of the prior-year period. - FY2023-Q3AdvancedAnnual report
「Print media, which has a large transaction volume but low margins, declined substantially compared with before the COVID-19 pandemic, partly because of higher raw material costs, making the shift to internet advertising more pronounced.」
The shift from print media to internet advertising became even more pronounced. Internet revenue for the cumulative third quarter was ¥1,897 million, or 118.2% of the prior-year period, also quantifying the progress of digitization. - FY2023-Q2AdvancedAnnual report
「Print media, which has a large transaction volume but low margins, declined substantially compared with before the COVID-19 pandemic, making the shift to internet advertising more pronounced.」
The company states that the shift from print media to internet advertising became more pronounced. Internet revenue was ¥1,244 million, or 120.2% of the prior-year period, also quantifying the progress of digitization. - FY2023-Q1AdvancedAnnual report
「Print media, which has a large transaction volume but low margins, declined substantially compared with before the COVID-19 pandemic, making the shift to internet advertising more pronounced.」
The company states that the decline in print advertising and the shift to internet advertising became more pronounced. Internet revenue in the first quarter was ¥605 million, or 118.7% of the prior-year quarter, also quantifying the progress of digitization. - FY2022ReframedAnnual report
「In addition to enhancing proprietary media tailored to the users of various customer-attraction facilities and developing and providing client services through alliances with external partners that offer various internet advertising tools, we will support clients’ customer-attraction strategies by providing optimized promotional strategies that combine the print and internet advertising in which we have traditionally specialized with digital content such as visual media and video.」
The company has broadened its explanation of internet media expansion from proprietary media focused on pachinko halls to proprietary media for various customer-attraction facilities, alliances with external partners, and the provision of integrated digital content including visual media and video. - FY2022-Q2RestatedAnnual report
「There were no requests to close businesses under a state of emergency declaration, unlike in the same period of the previous year, and pachinko halls themselves continued operating. As a result, the company secured a certain level of orders for in-store promotional materials and internet advertising, among other products and services.」
The company states that it secured a certain level of orders for digital advertising, including internet advertising, but that there were no new specific changes to the sales expansion measures for “Pachi 7,” “Pachi Ad” or similar services. - FY2022-Q1RestatedAnnual report
「The company secured a certain level of orders for in-store promotional materials and internet advertising, among other products and services.」
The company states that it secured orders for digital advertising, including internet advertising, but that there were no new specific changes to the sales expansion measures themselves. - FY2021RestatedAnnual report
「In the pachinko-hall advertising sector, in addition to further expanding sales of the high-gross-margin internet advertising services “Pachi 7” and “Pachi Ad,” we will continue to focus on developing new services and improve profitability by bringing them to market on an ongoing basis.」
The company states its policy of continuing to expand sales of high-gross-margin internet advertising such as “Pachi 7” and “Pachi Ad,” and to continue launching new services. - FY2021-Q3RestatedAnnual report
「Recognizing that the digitization of advertising would advance more rapidly than ever, the company also focused on expanding sales of video advertising services.」
The company continues to cite the expansion of video advertising services as a measure to address the digitization of advertising. There has been no material change in the specific measures from the previous quarter. - FY2021-Q2AdvancedAnnual report
「Recognizing that the digitization of advertising would advance more rapidly than ever, the company also focused on expanding sales of video advertising services.」
The company has translated its internet advertising expansion initiative into the concrete measure of expanding sales of video advertising services. - FY2021-Q1AdvancedAnnual report
「While demand for advertising at pachinko halls and fitness facilities temporarily disappeared and expanding earnings in other sectors became an urgent priority, the performance of consolidated subsidiary U&U Co., Ltd., which handles direct-response advertising, was supported by the results of its efforts to develop new fields outside direct-response advertising.」
The company states that, amid the temporary disappearance of advertising demand, U&U developed new fields outside direct-response advertising and supported its performance. - FY2020RestatedAnnual report
「In the pachinko-hall advertising sector, in addition to further expanding sales of the high-gross-margin internet advertising services “Pachi 7” and “Pachi Ad,” we will continue to focus on developing new services and improve profitability by bringing them to market on an ongoing basis.」
The company states that it will continue to expand sales of high-gross-margin internet advertising such as “Pachi 7” and “Pachi Ad,” and continuously launch new services. - FY2020-Q3RestatedAnnual report
「In this environment, in the advertising sector serving pachinko halls, the Group promoted a shift to internet media centered on its proprietary media “Pachi 7” and DSP advertising “Pachi Ad,” with the aim of transforming its earnings structure through a gradual shift from traditional print advertising to internet advertising. It also began shifting human resources to advertising sectors outside pachinko to optimize its sales structure in line with demand.」
The company continues to promote the shift from print advertising to internet advertising and the transition to internet media centered on “Pachi 7” and “Pachi Ad.” - FY2020-Q2RestatedAnnual report
「In this environment, in the advertising sector serving pachinko halls, the Group promoted a shift to internet media centered on its proprietary media “Pachi 7” and DSP advertising “Pachi Ad,” with the aim of transforming its earnings structure through a gradual shift from traditional print advertising to internet advertising. It also began shifting human resources to advertising sectors outside pachinko to optimize its sales structure in line with demand.」
The company continues to shift from print advertising to internet advertising and transition to internet media centered on “Pachi 7” and “Pachi Ad.” - FY2020-Q1RestatedAnnual report
「In this environment, in the advertising sector serving pachinko halls, the Group promoted a shift to internet media centered on its proprietary media “Pachi 7” and DSP advertising “Pachi Ad,” with the aim of transforming its earnings structure through a gradual shift from traditional print advertising to internet advertising. It also began shifting human resources to advertising sectors outside pachinko to optimize its sales structure in line with demand.」
The company continues to shift toward internet advertising centered on “Pachi 7” and “Pachi Ad.” The shift in human resources is described separately as a new measure. - FY2019-Q3AdvancedAnnual report
「In this environment, in the advertising sector serving pachinko halls, the Group worked at a rapid pace to expand sales of internet media centered on its proprietary media “Pachi 7” and DSP advertising “Pachi Ad,” with the aim of transforming its earnings structure through a gradual shift from traditional print advertising to internet advertising. Internet revenue for the cumulative third quarter increased 54.3% year on year.」
The company rapidly expanded sales centered on “Pachi 7” and “Pachi Ad,” and states that internet revenue for the cumulative third quarter increased 54.3% year on year. - FY2019-Q2AdvancedAnnual report
「In this environment, in the advertising sector serving pachinko halls, the Group worked at a rapid pace to expand sales of internet media centered on its proprietary media “Pachi 7” and DSP advertising “Pachi Ad,” with the aim of transforming its earnings structure through a gradual shift from traditional print advertising to internet advertising. Internet revenue for the cumulative second quarter increased 72.8% year on year.」
The company rapidly expanded sales centered on “Pachi 7” and “Pachi Ad,” and states that internet revenue increased 72.8% year on year. - FY2019-Q1AdvancedAnnual report
「These initiatives produced some results. In particular, internet revenue increased 78.2% year on year in the quarter, but this was not enough to offset the sharp decline in demand for print advertising. As a result, revenue was ¥3,053 million, down 12.3% year on year, while segment profit was ¥305 million, down 4.3%, owing to a higher sales margin resulting from increased sales of internet-related proprietary services.」
The company states that internet revenue increased 78.2% year on year and that the sales margin also rose as a result of increased sales of proprietary services operated by the company. - FY2018AdvancedAnnual report
「First, we will quickly adapt to the recent rapid shift in the pachinko industry from print advertising, which was formerly mainstream, to internet advertising, and increase the sales mix of internet media and tools. In addition to enhancing the media value of our proprietary media “Pachi 7” by further enriching its content and expanding sales of “Pachi Ad,” a DSP tool designed specifically for pachinko users, we will rebuild “777,” a site for pachinko users acquired from Nifty Corporation during the previous fiscal year, with the aim of improving its profitability.」
In addition to “Pachi 7” and “Pachi Ad,” the company identifies the rebuilding of “777,” acquired during the previous fiscal year, as a specific measure. Revenue in the Other category of the advertising business increased 19.0% year on year. - FY2018-Q3RestatedAnnual report
「In this environment, the Group promoted the expansion of internet media centered on its proprietary media “Pachi 7” and DSP advertising “Pachi Ad,” as well as stronger sales activities for its printing business targeting other industries, with the aim of transforming its earnings structure through a gradual shift from traditional print advertising to internet advertising.」
The company continues to promote the gradual shift from print advertising to internet advertising and the expansion of internet media sales centered on “Pachi 7” and “Pachi Ad.” - FY2018-Q2RestatedAnnual report
「In this environment, the Group promoted the expansion of internet media centered on its proprietary media “Pachi 7” and DSP advertising “Pachi Ad,” as well as stronger sales activities for its printing business targeting other industries, with the aim of transforming its earnings structure through a gradual shift from traditional print advertising to internet advertising.」
The company continues to promote the gradual shift from print advertising to internet advertising and the expansion of internet media sales centered on “Pachi 7” and “Pachi Ad.” - FY2018-Q1RestatedAnnual report
「In this environment, the Group promoted the expansion of internet media centered on its proprietary media “Pachi 7” and DSP advertising “Pachi Ad,” as well as stronger sales activities for its printing business targeting other industries, with the aim of transforming its earnings structure through a gradual shift from traditional print advertising to internet advertising.」
The company explicitly states that it is gradually shifting from print advertising to internet advertising and continues to expand sales of internet media centered on “Pachi 7” and DSP advertising “Pachi Ad.” - FY2017RestatedAnnual report
「In the advertising business, stabilizing profitability is an urgent priority as market demand continues to decline. Accordingly, we will enhance sales proposals in both quality and quantity, focusing in particular on developing new customers among major corporations in metropolitan areas with which we have no existing business and deepening relationships with existing major customers, thereby developing new demand.」
The company describes proposal activities, the development of major corporate customers with which it has no existing business, and the deepening of relationships with existing major customers, in addition to expanding internet media sales, as its key measures. - FY2017-Q3RestatedAnnual report
「The company promoted the development of new major customers, expanded sales of internet media including its proprietary media “Pachi 7,” and strengthened sales activities for its printing business targeting other industries.」
The company continues to develop new major customers, expand sales of internet media including “Pachi 7,” and strengthen sales activities for its printing business. - FY2017-Q2RestatedAnnual report
「The company promoted the development of new major customers, expanded sales of internet media including its proprietary media “Pachi 7,” and strengthened sales activities for its printing business targeting other industries.」
The company continues to develop new major customers, expand sales of internet media including “Pachi 7,” and strengthen sales activities for its printing business targeting other industries. - FY2017-Q1First statedAnnual report
「The company promoted the development of new major customers, expanded sales of internet media including its proprietary media “Pachi 7,” and strengthened sales activities for its printing business targeting other industries.」
The company is expanding sales of internet media, including its proprietary media “Pachi 7,” as a measure to address declining advertising demand.