Strengthening the Customer Base and Increasing Average Spend Through the Lu Vit Card

「As of the end of the fiscal year, the number of members of our proprietary electronic money Lu Vit Card was 5.53 million, app registrations totaled 1.59 million, and applications for Lu Vit Credit Card totaled 370,000 accounts.」

「As of the end of the fiscal year, the number of members of our proprietary electronic money Lu Vit Card was 5.53 million, app registrations totaled 1.59 million, and applications for Lu Vit Credit Card totaled 370,000 accounts.」

「Meanwhile, the company focused on using its proprietary electronic money service, the Lu Vit (Rubit) card, and its app to strengthen customer engagement. As of the end of the interim period, Lu Vit card membership stood at 5.31 million, app registrations at 1.45 million, and applications for the Lu Vit credit card at 350,000.」

「Meanwhile, to strengthen customer engagement, the company focused not only on expanding its stores but also on using its proprietary electronic money service, the Lu Vit (Rubit) card, and its app. As of the end of the interim period, Lu Vit card membership stood at 4.81 million and app registrations at 1.17 million. In addition, continued promotional campaigns to encourage applications for and use of the Lu Vit credit card resulted in 240,000 applications as of the end of the interim period.」

「Meanwhile, to strengthen customer engagement, the company focused not only on its group store network but also on using its proprietary electronic money service, the Lu Vit (Rubit) card, and its app. As a result, as of the end of the third quarter, Lu Vit card membership stood at 4.49 million and app registrations at 980,000. During the third quarter, the company also held campaigns, including cashback and bonus points, to encourage applications for and use of its proprietary Lu Vit credit card.」

「Meanwhile, to strengthen customer engagement, the company focused not only on its group store network but also on using its proprietary electronic money service, the Lu Vit (Rubit) card, and its app. As a result, as of the end of the second quarter, Lu Vit card membership stood at 4.4 million and app registrations at 920,000. In addition, the company began soliciting applications for the Lu Vit credit card in April and is further promoting the diversification of payment options.」

「Meanwhile, to strengthen customer engagement, the company focused not only on its group store network but also on using its proprietary electronic money service, the Lu Vit (Rubit) card, and its app. As a result, as of the end of the first quarter, Lu Vit card membership stood at 4.31 million and app registrations at 860,000. In addition, the company began soliciting applications for the Lu Vit credit card in April and will further promote the diversification of payment options.」

「In addition, we began soliciting applications for the Lu Vit credit card and will continue to promote the diversification of payment options.」

「Meanwhile, to strengthen customer engagement, the company focused not only on its group store network but also on using its proprietary electronic money service, the Lu Vit (Rubit) card, and its app. As a result, as of the end of the third quarter, Lu Vit card membership stood at 4.05 million and app registrations at 680,000.」

「As one of the pillars of strengthening customer engagement, membership in the company’s proprietary electronic money service, the Lu Vit (Rubit) card, reached 3.68 million, while app registrations reached 490,000.」

「Membership in the Group's Lu Vit electronic money card, one of the pillars for strengthening customer touchpoints, reached 3.58 million, while registered app membership reached 450,000.」

「Membership in the Group's Lu Vit electronic money card, one of the pillars for strengthening customer touchpoints, exceeded 3.5 million, while registered app membership exceeded 400,000.」

「As the Group accelerated its response to cashless payments, membership in its Lu Vit electronic money card increased significantly to 3.38 million, while app membership exceeded 320,000, more than 4 times the previous fiscal year's registrations. Use of the app also expanded to customer-participation marketing and advance sales.」

「The Group advanced new initiatives promoting digitalization by leveraging its local market share, including expanding unstaffed sales through partnerships with local companies using the functions of ainoma, its business-delivery service, and conducting joint promotions across the 3 major businesses—supermarkets, drugstores and home centers—as customer-participation marketing using the app for its Lu Vit electronic money card.」

「In response to changing lifestyles prompted by requests to refrain from going out, the Group began exploring new services and customer-participation marketing across its businesses, including the expansion of unstaffed sales through partnerships with local companies using the functions of ainoma, its business-delivery service, and joint promotions across the 3 major businesses—supermarkets, drugstores and home centers—using the Lu Vit electronic money card app to support advance sales, preference surveys and coordination with product displays.」

「In response to changing lifestyles prompted by requests to refrain from going out, the Group began exploring new services and customer-participation marketing across its businesses, including drive-through product collection and shopping-agent services based on the ainoma system for business-delivery services, as well as lottery sales of masks and recipe contests using the app for its Lu Vit electronic money card.」

「Membership in the Lu Vit card, whose rollout began in February 2017, reached 2.08 million, exceeding the first-year estimate, while the usage rate progressed at a pace exceeding plan.」

「The Lu Vit card, a prepaid electronic money card whose rollout began in February 2017 and was expanded to the Group's major business formats, continued to perform strongly, with membership and usage rates progressing at a pace exceeding plan.」

「The Lu Vit card, a prepaid electronic money card whose rollout began in February 2017 and was expanded to the Group's major business formats, got off to a strong start, with membership and usage rates progressing at a pace exceeding plan.」

「In this business, agricultural supplies, gardening products and tire replacement performed strongly, while expanded use of the Lu Vit card, a prepaid electronic money card with an added points program introduced in the previous fiscal year, contributed to a 3.2% year-on-year increase in same-store sales at HC Valor.」

「In February 2017, the Group first introduced the Lu Vit card, a prepaid electronic money card with an added points program, at HC Valor. Adoption of the card progressed, particularly among high-value customers, leading to an increase in average spend per customer.」