Capturing the Asian market and demand from international visitors to Japan

「In accommodation, the number of rooms available for sale increased following the reopening of the Tower Building, resulting in an occupancy rate of 62.2%, down 5.6 percentage points year on year, and an average room rate of ¥61,897, roughly unchanged from the previous fiscal year. However, efforts to capture increased inbound demand proved effective, with rooms sold increasing 24.1% year on year and revenue rising 9.3% to a record ¥11,862 million.」

「As a result of capturing strong inbound demand, revenue from the hotel business increased,」

「Business remained firm, supported by strong domestic tourism demand, an increase in inbound visitors resulting from the weaker yen, and growing corporate demand as corporate earnings improved.」

「In addition to setting prices that accurately reflected domestic personal consumption and the increase in overseas visitors to Japan resulting from the weaker yen, we worked to improve customer satisfaction by updating in-room amenities and expanding various ancillary services.」

「In accommodation, we accurately captured the expected inbound spending driven by the increase in domestic tourism demand, the easing of entry restrictions and the weaker yen, and worked to increase sales and profit by providing high-quality, high-value-added products and services, among other measures.」

「In accommodation, we focused on the recovery in domestic tourism demand and strong inbound demand driven by the easing of entry restrictions and the weaker yen, and implemented pricing policies in line with supply and demand, among other measures.」

「We closely monitored post-pandemic consumption trends and worked as one group to maximize visitor numbers and sales by capturing the expected rebound in domestic consumption and the recovering demand from overseas visitors to Japan.」

「In the hotel and tourism industry, inbound demand remained extremely challenging as border control measures for entry into Japan continued.」

「The spread of COVID-19 has been prolonged, centered on highly transmissible variants, and inbound demand is expected to remain challenging for the time being.」

「In terms of operations, we actively expanded mail-order sales to meet growing stay-at-home demand and promoted sales to support the recovery of usage by domestic customers,」

「The hotel and tourism industry was among the most severely and directly affected. Inbound demand disappeared abruptly due to travel restrictions, and the industry faced an unprecedented crisis, including being forced to substantially reduce operations in response to government requests to refrain from going out and holding events.」

「We will vigorously promote overseas sales activities, particularly in the Asian market,」

「Under these conditions, our group devoted its full efforts to maximizing sales by vigorously promoting overseas sales activities centered on the Asian market and implementing appropriate sales initiatives for the 10-day Golden Week holiday and Japan’s first Rugby World Cup.」

「Under these conditions, our group devoted its full efforts to attracting customers and increasing sales by welcoming overseas dignitaries visiting Japan in connection with events such as the G20 Summit under a comprehensive system, while continuing to seek to further expand usage by affluent foreign customers and vigorously promoting effective sales initiatives.」

「Under these conditions, our group will devote its full efforts to increasing sales by vigorously promoting overseas sales activities to further expand usage by affluent foreign customers.」

「Under these conditions, our group devoted its full efforts to increasing sales by vigorously promoting overseas sales activities, particularly in the Asian market, and actively conducting various public-relations activities.」

「We will devote our full efforts to increasing sales, including by seeking to further expand usage among affluent foreign customers.」

「We will promote sales activities aimed at increasing usage by affluent foreign customers,」

「We will promote sales activities aimed at increasing usage by affluent foreign customers,」

「We will work to increase sales by more vigorously promoting sales activities aimed at increasing usage by visitors to Japan, particularly affluent foreign customers.」

「For the Asian market, where demand is expected to expand, we will vigorously pursue sales activities centered on our Singapore office and public-relations activities targeting overseas media.」