Maximizing revenue through proactive sales activities and appropriate pricing policies

「In terms of sales activities, we worked to promote sales actively and further strengthen the brand by holding collaboration events to commemorate the opening and selling various commemorative products.」

「As the company marked the 135th anniversary of its opening, it developed and sold various products to increase visitor numbers, while accurately capturing tourism demand associated with Expo 2025 Osaka, Kansai to increase sales.」

「In addition to setting prices that accurately reflected domestic personal consumption and the increase in overseas visitors to Japan resulting from the weaker yen, we worked to improve customer satisfaction by updating in-room amenities and expanding various ancillary services.」

「In addition to setting prices that accurately reflected domestic personal consumption and the increase in overseas visitors to Japan resulting from the weaker yen, we worked to improve customer satisfaction by updating in-room amenities and expanding various ancillary services.」

「In addition to working to increase sales and profit by providing high-quality, high-value-added products and services, we focused on developing banquet demand that was in the process of recovering.」

「In accommodation, we focused on the recovery in domestic tourism demand and strong inbound demand driven by the easing of entry restrictions and the weaker yen, and implemented pricing policies in line with supply and demand. In corporate banquets, we also actively proposed new banquet operating methods and worked to increase sales.」

「We worked to enhance brand value and maximize revenue by developing and selling products that contribute to the SDGs.」

「In terms of operations, as personal consumption showed signs of recovery, we worked to maximize sales by promoting sales to domestic customers, creating a safe and secure environment, and revising service charge rates to further improve services.」

「We expanded and relocated the hotel shop Gargantua, reviewed its product lineup accordingly, and increased the range of products handled by the online shop to meet stay-at-home demand,」

「During the consolidated third quarter accounting period, we actively pursued various initiatives to increase usage by domestic customers, including the reopening of the French restaurant La Brasserie, the opening of Imperial Hotel Torakuro, the first Japanese restaurant directly operated by Imperial Hotel, the creation of a new Hotel Bar area where guests can enjoy both restaurants seamlessly, and the reopening of the hotel shop Gargantua.」

「On the sales front, we expanded the online shop in response to rising stay-at-home demand caused by calls to refrain from going out, and launched a serviced apartment business in March this year offering the “new value of a hotel,” while actively pursuing new initiatives to support the recovery in usage by domestic customers.」

「On the sales front, we actively expanded mail-order sales further in response to growing stay-at-home demand and promoted sales to support the recovery in usage by domestic customers,」

「On the sales front, we actively expanded mail-order sales further in response to growing stay-at-home demand and promoted sales to support the recovery in usage by domestic customers. On the cost front, we continued a fundamental company-wide review of costs and made maximum use of the government's various support measures,」

「Due to the sharp decline in the number of overseas visitors to Japan and domestic customers, as well as the reduction in sales activities across all business locations,」

「The hotel and tourism industry was also directly affected, forcing a substantial reduction in sales activities due to a sharp decline in overseas visitors to Japan caused by travel restrictions and cancellations of banquet bookings following the government's request to refrain from holding events.」

「We worked to maximize sales by deploying appropriate sales initiatives ahead of Japan's first Rugby World Cup, and beginning sales of a wide range of products and holding various commemorative events for the 130th anniversary of the opening, which will be reached in November this year.」

「We worked to maximize sales by deploying appropriate sales initiatives for the 10-day Golden Week holiday and ahead of Japan's first Rugby World Cup.」

「Under these conditions, our group devoted its full efforts to attracting customers and increasing sales by welcoming overseas dignitaries visiting Japan in connection with events such as the G20 Summit under a comprehensive system, while continuing to seek to further expand usage by affluent foreign customers and vigorously promoting effective sales initiatives.」

「We worked to maximize sales by vigorously promoting overseas sales activities to further increase usage by affluent foreign customers, while holding various topical events, including community-linked events held to coincide with the opening of Tokyo Midtown Hibiya and programs commemorating the 60th anniversary of the opening of Imperial Viking Sal, to increase visitor numbers and enhance brand strength.」

「We will continue proactive sales initiatives and appropriate pricing policies based on market trends,」

「Our group promoted sales activities aimed at increasing usage by affluent foreign customers, while actively holding topical programs such as the 150th anniversary of Frank Lloyd Wright's birth and overseas-related events such as a British Fair, and worked as one group to maximize visitor numbers and sales.」

「We promoted sales activities aimed at increasing usage by affluent foreign customers, while actively holding a range of events, including topical programs such as the 150th anniversary of Frank Lloyd Wright's birth and events marking the 100th anniversary of the founding of the partner hotel Halekulani, and worked as one group to maximize visitor numbers and sales.」

「We will continue to focus on proactive sales activities and appropriate pricing policies, while further strengthening promotional activities aimed at increasing usage by overseas visitors to Japan, particularly affluent foreign customers, among other measures.」

「We will continue to focus on proactive sales activities and appropriate pricing policies, while working to increase the value added of our products and services and maximize sales.」