Leveraging Design and Enhancing Brand Image Triggered by the Good Design Award

「In November of the same year, the company held the limited-time WOOD＆LIFE Style Fair 2025, a new special space exhibition created using furniture from The Conran Shop and the styling expertise of the Machida Hiroko Academy, based on the warm beige colour of the solid wood product Pino Earth.」

「In November, the company held the Wood One Spatial Design Award 2023, the seventh contest soliciting entries from designers and builders for coordinated construction examples using its products, and held an awards ceremony for the winning entries at Wood One Plaza Kanazawa.」

「In November, the company held the Wood One Spatial Design Award 2023, the seventh contest soliciting entries from designers and builders for coordinated construction examples using its products, and held an awards ceremony for the winning entries at Wood One Plaza Kanazawa.」

「In December 2020, the company revamped the “Product Information” section of its corporate website, which proposes “a life filled with the warmth of solid wood” to all customers considering construction of homes, commercial facilities and other buildings. It also held the Wood One Spatial Design Award 2020 at Wood One Plaza Kanazawa, themed “Spaces that make use of the warmth of wood,” with architect Ito Toyo (伊東豊雄) as chair of the judging panel. This was the fourth contest, following the previous year, and contributed to enhancing the company’s brand strength as the number of entries incorporating its solid wood products increased year after year.」

「In October 2019, KITOIRO, a brand that adds colour to high-quality real wood under the brand concept “More fun than staying as you are,” received the Mirai no Tane Award in the building materials and equipment category, organised by the Japan Management Association. In December 2019, the company held the awards ceremony for the third Wood One 2019 Spatial Design and Construction Examples Contest, which solicited examples of construction using its products under the theme “Spaces that make use of the warmth of wood,” with architect Ito Toyo (伊東豊雄) as chair of the judging panel. The company continues to promote the use of solid wood products.」

「In August 2019, the company renamed its brand website moku.me (Mokume) Ki-Mama, reflecting its desire for people to enjoy life with wood more freely, and continues to publish a range of articles related to wood.」

「In September 2018, the company launched the owned-media website moku.me (Mokume), introducing the relationship between lifestyles and wood. In October, it held the Wood One 2018 Spatial Design and Construction Examples Contest at Wood One Plaza Kanazawa, continuing from the previous year, themed “Spaces that make use of the warmth of wood,” with architect Ito Toyo (伊東豊雄) as chair of the judging panel and featuring construction using the company’s products. In November, it launched KITOIRO, a new wood-based building materials brand that expands ideas for spaces incorporating wood, under the brand concept “More fun than staying as you are.”」

「In September 2018, the company newly launched the owned-media website moku.me (Mokume), themed “Living with wood,” which examines life with wood and related subjects from various perspectives and introduces the relationship between lifestyles and wood. Continuing from the previous fiscal year, it held the Wood One 2018 Spatial Design and Construction Examples Contest at Wood One Plaza Kanazawa, themed “Spaces that make use of the warmth of wood,” with architect Ito Toyo (伊東豊雄) as chair of the judging panel, and held the awards ceremony in October. In November, the company also focused on brand building for commercial spaces through its new brand KITOIRO, announced that month under the brand concept “More fun than staying as you are.” The brand adds colour to high-quality real wood grown in the group’s New Zealand forests, offering vivid colours and a wide range of designs to expand ideas for spaces incorporating wood.」

「Continuing from the previous fiscal year, the company held the Spatial Design and Construction Examples Contest, themed “Spaces that make use of the warmth of wood,” featuring construction using its products, with architect Ito Toyo (伊東豊雄) as chair of the judging panel. In September 2018, it newly launched moku.me, an owned-media website introducing the relationship between lifestyles and wood by examining life with wood and related subjects from various perspectives under the theme “Living with wood.” The company is also focusing on brand building.」

「Continuing from the previous fiscal year, the company is holding the Spatial Design and Construction Examples Contest, themed “Spaces that make use of the warmth of wood,” featuring construction using its products. It is soliciting entries with architect Ito Toyo (伊東豊雄) as chair of the judging panel and focusing on brand building.」

「The company also held the Spatial Design and Construction Examples Contest, themed “Spaces that make use of the warmth of wood,” featuring construction using its products. It solicited entries with architect Ito Toyo (伊東豊雄) as chair of the judging panel and focused on brand building.」

「The company is also focusing on brand building by holding the 2017 Spatial Design and Construction Examples Contest, themed “Spaces that make use of the warmth of wood,” featuring examples of construction using its products, with architect Ito Toyo (伊藤豊雄) as chair of the judging panel.」

「In October 2016, the One's Cubo 1500 Selection, based on the design concept “A high-performance, design-led real wood home that fosters attachment, realised for ¥15 million,” received the 2016 Good Design Award. Following this award, the company will seek to expand sales of solid wood interior building materials, solid wood kitchens and JWOOD LVL structural materials, while actively promoting the use of design in manufacturing and working to enhance its brand image.」

「In October 2016, the One's Cubo 1500 Selection, based on the design concept “A high-performance, design-led real wood home that fosters attachment, realised for ¥15 million,” received the 2016 Good Design Award. Following this award, the company will seek to expand sales of solid wood interior building materials, solid wood kitchens and JWOOD LVL structural materials, while actively promoting the use of design in manufacturing and working to enhance its brand image.」