Customer retention through two-way communication
First written in FY2017. 11 of 19 entries say "Restated". Latest entry: FY2027-H1.
No other company in this theme has enough history to compare yet.
- FY2027-H1RestatedAnnual report
「The company continued to strengthen the rollout of private-label products and pursue higher customer satisfaction, including through sales promotions based on each customer's purchasing data and other information.」
The company continues customer-specific sales promotions using purchasing data and initiatives to improve customer satisfaction. - FY2026AdvancedAnnual report
「Digital membership app downloads (Sugi Pharmacy, Medication, and walk＋): 17.6 million downloads (FY2025 year-end actual).」
Digital customer touchpoints have expanded to 17.6 million downloads across the Sugi Pharmacy, Medication, and walk＋ apps. - FY2026-H1AdvancedAnnual report
「The company sought to increase sales and profit by using DX to promote sales initiatives based on each customer's purchasing data and other information, counselling-based sales drawing on its expertise, and more efficient store operations.」
Customer-retention initiatives using digital customer touchpoints are taking concrete form in sales promotions based on each customer's purchasing data. - FY2025AdvancedAnnual report
「The company worked to accelerate the ramp-up of new stores by acquiring Sugi Pharmacy app members and strengthening sales promotions.」
Use of the digital customer base is taking concrete form in measures linking app-member acquisition with the early ramp-up of new stores. - FY2025-H1RestatedAnnual report
「The company also strengthened the early ramp-up of stores after opening and the acquisition of new app members.」
The company continues to strengthen the acquisition of new members for its app connecting stores with customers. - FY2025-Q1RestatedAnnual report
「The company also actively worked to deliver optimal information and coupons to individual customers using the Sugi Pharmacy app, with the aim of increasing items purchased, among other measures.」
The company continues to use its digital customer base to deliver customer-specific information and coupons and to increase items purchased. - FY2024-Q2AdvancedAnnual report
「To increase average spend per customer and items purchased, the company actively worked to deliver personalised information and coupons using the Sugi Pharmacy app, which had more than 11 million downloads.」
Customer-retention initiatives are taking concrete form in delivering customer-specific information and coupons based on more than 11 million app downloads. - FY2024-Q1AdvancedAnnual report
「Implementing optimal sales promotions tailored to each customer.」
Customer retention through two-way communication is taking concrete form in sales promotions tailored to individual customers. - FY2023AdvancedAnnual report
「The company expanded its digital membership base by upgrading the Sugi Pharmacy app, which had surpassed 10 million downloads.」
The Sugi Pharmacy app's digital customer touchpoint has surpassed 10 million downloads and progressed to expanding the membership base through an upgrade. - FY2023-Q3RestatedAnnual report
「The company worked on various initiatives to increase items purchased and strengthen sales promotions using apps, flyers and other measures.」
The company continues initiatives relating to customer touchpoints and retention, including increasing items purchased and promoting sales using apps and flyers. - FY2023-Q2RestatedAnnual report
「In the retail business, we promoted renovations of existing stores to maintain and build a sound store portfolio, while working to revitalize stores by reviewing product offerings and strengthen promotional measures through the app, flyers and other channels.」
The company continues digital communication with customers, using customer touchpoints including its app for sales promotion. - FY2022-Q3RestatedAnnual report
「The company worked on building a digital CRM platform to enable One-to-One marketing promotions, among other initiatives.」
The company continues to build a digital CRM platform for One-to-One marketing promotions using customer data. - FY2022-Q2AdvancedAnnual report
「Building a digital CRM platform to enable One-to-One marketing promotions.」
Customer-retention initiatives using digital customer touchpoints are taking concrete form in the development of a digital CRM platform to enable One-to-One marketing promotions. - FY2022-Q1RestatedAnnual report
「Expansion of digital customer touchpoints centred on apps and the digitalisation of prize redemption.」
The company describes expanding digital customer touchpoints centred on apps and digitalising prize redemption as measures to strengthen its customer base. - FY2021RestatedAnnual report
「The company actively pursued initiatives to strengthen sales capabilities and improve productivity through the use of digital technologies, among other measures.」
The company continues to strengthen sales capabilities and improve productivity, including through digital customer touchpoints. - FY2021-Q3RestatedAnnual report
「Promoting downloads of the Sugi Pharmacy official app and the Sugi-Sapo app, which connect customers with stores digitally.」
The company continues to promote use of the official app and Sugi-Sapo app as digital touchpoints connecting customers with stores. - FY2021-Q2RestatedAnnual report
「Promoting downloads of the Sugi Pharmacy official app and the Sugi-Sapo app, which connect customers with stores digitally.」
The company continues to promote downloads of the official app and Sugi-Sapo app as digital touchpoints connecting customers with stores. - FY2021-Q1RestatedAnnual report
「To strengthen sales capabilities, the company continued to promote counselling-based sales, a strength since its founding, expand sales of value-added products developed in-house, and promote downloads of the Sugi Pharmacy official app and Sugi-Sapo walk, which connect customers with stores digitally.」
The company continues to promote store visits and usage through digital customer touchpoints, including downloads of the official app and Sugi-Sapo walk. - FY2017First statedAnnual report
「Reinventing customer-retention initiatives that enable the company to encourage customers to visit stores, increase visit frequency, and increase items purchased by engaging in two-way communication with customers.」
The company newly identifies customer-retention initiatives to increase store visits, visit frequency and items purchased through two-way communication.