Developing Potential Customer Segments, Including Families, Women and Seniors

「We also actively implemented various initiatives, including campaigns common to all stores centered on prize items, and used the official APINA app to disseminate information. These initiatives promoted visits by existing customers and helped attract new customer segments, resulting in strong sales centered on prize games.」

「We also actively pursued customer-attraction measures aimed at bringing in new customer segments, including limited-time campaigns at all stores, collaboration events with TV anime series, and sales of limited-edition merchandise.」

「We also actively pursued customer-attraction measures aimed at bringing in new customer segments, including limited-time campaigns at all stores, collaboration events with TV anime series, and sales of limited-edition merchandise.」

「We are also actively pursuing initiatives such as campaigns common to all stores centered on prize items, summer vacation campaigns using the official APINA app, and information distribution, while continuing customer-attraction measures aimed at bringing in new customer segments.」

「We also pursued sales promotion activities aimed at attracting potential customers, including campaigns at all stores and events using the official app.」

「We are also actively pursuing initiatives such as prize campaigns involving collaborations with well-known IP, including photo sessions with popular characters, and providing information through the official APINA app, while continuing customer-attraction measures aimed at bringing in new customer segments.」

「We continue to promote the “fun” of our amusement facilities through video distribution and other activities in collaboration with popular YouTubers, while also pursuing advertising activities aimed at attracting potential customers.」

「We continue to promote the “fun” of our amusement facilities through video distribution and other activities in collaboration with popular YouTubers, while focusing on sales promotion activities aimed at attracting potential customers.」

「APINA Yoshioka has a kids' area equipped with various athletic attractions, and has been used by many families since it first opened.」

「We are also actively pursuing customer-attraction measures through information and special-offer distribution using the official app.」

「We have also been quick to introduce snack prizes such as Earth Gummy, which is highly popular among younger people on social media, helping to attract customers.」

「We also fully launched our original “Official APINA App,” and the number of registered users is growing steadily. Going forward, we will focus on increasing registrations so that we can communicate the appeal of our stores to more customers.」

「We select a wide variety of prizes, including figures, stuffed toys, snacks, and small appliances, so that customers of a broad range of ages can enjoy them.」

「Particularly for prize games, we actively implemented measures to encourage play through collaborations with popular characters, customer-attraction initiatives using social media, and efforts to continuously improve inventory management accuracy.」

「In the amusement facility operations business, we continued measures including requiring store employees to wear masks, placing hand sanitizer near store entrances and exits, ventilating stores by keeping entrance and exit doors open, and regularly disinfecting and cleaning game machines. We also distributed information through YouTube and held events designed to avoid crowding. In addition, under the name “Lifestyle Support Campaign,” we held a campaign at all stores offering daily necessities such as tissue boxes and toilet paper as gifts when customers inserted consecutive coins, contributing to a recovery in sales.」

「In the amusement facility operations business, we refrained from holding customer-attraction and other events at all stores,」

「In the amusement facility operations business, we worked to increase visitor numbers through various revitalization initiatives, including events promoting the use of prize games and customer-attraction measures such as efforts to attract new medal game customers.」

「In the amusement facility operations business, we held monthly events to encourage the use of prize game machines and took measures to attract new medal game users, implementing customer-attraction measures at all stores while working to increase visitor numbers through various revitalization initiatives.」

「While contributing to local communities by sponsoring community activities, we used the expertise developed over many years in the amusement industry to expand our user base by attracting families, women, and older people who had not previously visited arcades,」

「We held monthly events to encourage the use of prize game machines and took measures to attract new medal game users, implementing customer-attraction measures at all stores while working to increase visitor numbers through various revitalization initiatives.」

「We held monthly events to encourage the use of prize game machines and took measures to attract new medal game users, implementing customer-attraction measures at all stores while working to increase visitor numbers through various revitalization initiatives.」

「Under the theme of “Bright, Safe, Three Generations,” we worked to strengthen our customer service structure and promoted customer-attraction measures for family users, including events commemorating our listing on the Second Section of the Tokyo Stock Exchange.」

「We have worked to expand our user base by attracting families, women, and older people who had not previously visited arcades, with the aim of increasing the number of visitors and plays.」