Establishment of a New First-Step Ski Area for Kids and Beginners

「At Ryuoo Ski Park, we continued free lessons and a wear-rental service under the goal of becoming Japan's number-one destination for first-time snowboarders. The cumulative number of participants in the “Free Snowboard Debut Lesson” exceeded 30,000, producing steady results in attracting entry-level users.」

「Ryuoo Ski Park continued to pursue its goal of becoming Japan's number-one destination for first-time snowboarders this season, offering free beginner lessons, free helmet rentals and a free snowboard-wear rental service featuring the latest stylish designs, while furthering initiatives to familiarize entry-level users with the ski resort.」

「Ryuoo Ski Park continued to pursue its goal of becoming Japan's number-one destination for first-time snowboarders this season, offering free beginner lessons and free helmet rentals. From this season, it also launched a free snowboard-wear rental service featuring the latest stylish designs, furthering initiatives to familiarize entry-level users with the ski resort.」

「In addition, Biwako Valley and Ishiuchi Maruyama Ski Resort joined the “NSD Kids Program” last season, bringing the number of participating ski resorts to 10. From this season, Marunuma Kogen Ski Resort and Itoigawa Seaside Valley Ski Resort also joined the program. We plan to continue expanding participation and increase the number of children who enjoy an extraordinary experience in the great outdoors and take part in winter sports.」

「In addition, Biwako Valley Ski Resort, Ishiuchi Maruyama Ski Resort and Marunuma Kogen Ski Resort joined the “NSD Kids Program,” bringing the number of participating ski resorts to 11. We plan to continue expanding participation and increase the number of children who enjoy an extraordinary experience in the great outdoors and take part in winter sports.」

「In addition, Biwako Valley and Ishiuchi Maruyama Ski Resort joined the “NSD Kids Program” this season, bringing the number of participating ski resorts to 10. We plan to continue expanding participation and increase the number of children who enjoy an extraordinary experience in the great outdoors and take part in winter sports.」

「In addition, Biwako Valley and Ishiuchi Maruyama Ski Resort joined the “NSD Kids Program” this season, bringing the number of participating ski resorts to 10. We plan to continue expanding participation and increase the number of children who enjoy an extraordinary experience in the great outdoors and take part in winter sports.」

「Ryuoo Ski Park set the goal of becoming Japan's number-one destination for first-time snowboarders and, through a free beginner lesson program and the opening of a dedicated debut area, attracted more than 4,000 users over the winter season and worked to expand the entry-level snowboard market.」

「At HAKUBA VALLEY Kashimayari Ski Resort, we created a beginner course on the main slope and opened a dedicated snow-tubing area measuring 150m in length with up to 6 lanes. We also installed a 190m snow escalator so that beginners could safely reach the top of the course, advancing the transformation into a “winter theme park” where non-skiers can enjoy playing in the snow. The number of visitors to the kids' park reached 3,000, or 242.4% of the previous-year period.」

「We are also implementing initiatives tailored to each customer segment in developing the slopes. For advanced skiers and snowboarders, we are creating ungroomed slopes and mogul courses where advanced users can enjoy themselves. For families, we are expanding the kids' park, where children can safely enjoy playing in the snow. For people experiencing skiing or snowboarding for the first time, we are creating gentle, well-groomed slopes and slopes centered on sledding, among other initiatives.」

「At HAKUBA VALLEY Hakuba Happo-One Ski Resort, we will install new snowmaking equipment in the Nakiyama area to secure a route down to the base area, as well as a new moving walkway with a dome and a kids' park, “Nakiyama Snowland,” to attract families and beginners.」

「At Meiho Ski Resort, we will expand the school and kids' park and roll out a new activity, “Snow Forest Adventures,” in which visitors explore the forest in a snow vehicle.」

「For families, we expanded the kids' park, where children can safely enjoy playing in the snow, and for people experiencing skiing or snowboarding for the first time, we created a slope centered on sledding, among other initiatives.」

「We also developed a kids' park for families and a slope for beginners」

「For the First Step slope opened the previous year, we worked to increase awareness and usage among beginners and families.」

「For families, we expanded the kids' park, where children can safely enjoy playing in the snow, and for people experiencing skiing or snowboarding for the first time, we created a slope centered on sledding, among other initiatives.」

「At Kawaba Ski Resort, we opened a new First Step slope separated from the existing areas so that children and beginners could safely and comfortably enjoy playing in the snow and experience skiing or snowboarding for the first time, and worked to attract families and beginners.」

「At Kawaba Ski Resort, we opened a new First Step slope separated from the existing areas so that children and beginners could safely, comfortably and securely experience the snow-covered mountains for the first time, and worked to attract families and beginners.」