Improving performance by strengthening delivery and takeout sales

「At headquarters, sales of processed food ingredients and other products to external distribution wholesalers and others continued to perform well, and we will continue securing personnel and strengthening the head-office factory’s capabilities.」

「To address risks from changes in the external environment, we will continue strengthening our external and mail-order sales businesses as the second core revenue stream after our main business. We will enhance production capacity and make the necessary investments in equipment, establish a stable supply system, expand sales channels and work to build a stable revenue base.」

「At headquarters, we are securing personnel engaged in processing work and strengthening the organization so that it can respond to an increase in product categories, while focusing on sales of processed ingredients and other products to external distribution wholesalers.」

「At headquarters, sales volumes of ingredients such as tiger pufferfish and processed products to the retail and distribution sectors and food-ingredient wholesalers also increased, and we will continue promoting the sale of safe and reliable products.」

「At the head-office plant, we introduced new products for made-to-order production and mail-order sales through department stores and other channels. As a result, total revenue exceeded that of the same interim period of the previous year.」

「We will continue strengthening this business and make further investments in production capacity and equipment so that it becomes the second core business after “Genpin,” our main business.」

「At headquarters, revenue was ¥588 million, up 24.7% year on year, mainly due to an increase in sales related to external and mail-order sales of ingredients.」

「During the current fiscal year, we will continue strengthening this business and make the necessary investments in production capacity and equipment so that it becomes the Group’s second core business after “Genpin,” our main business.」

「While the effects of the COVID-19 pandemic continued, the company increased the number of stores selling eel, held promotional sales through various delivery service providers and began online reservation sales specializing in takeout」

「Within the Group, as the effects of the COVID-19 pandemic continued for an extended period, we responded to the established demand for takeout and delivery, working to raise awareness by increasing the number of stores selling eel and holding promotional sales through various delivery service providers,」

「Within the Group, although the effects of the COVID-19 pandemic continued even after restrictions on operations were lifted, we responded to changes in consumers’ lifestyles and consumption patterns by strengthening takeout sales and selling products at promotional prices through various delivery service providers, partly to raise awareness. In addition, we worked to increase revenue by holding a natural tiger pufferfish fair using subsidies from the Ministry of Agriculture, Forestry and Fisheries.」

「Meanwhile, demand associated with the shift toward prepared meals and home cooking due to changes in lifestyles continued to expand, and in addition to delivery and takeout sales, we also developed merchandise sales capabilities, including by installing product shelves inside stores.」

「At our stores, we also strengthened takeout and delivery operations. In mail-order sales, the “Double-Quantity Campaign” was well received, and we also opened temporary outlets at major department stores and developed new sales channels in the distribution sector, including supermarkets,」

「In addition, we strengthened takeout and delivery sales by developing and selling “hamburgers,” which have a high takeout ratio among food-service products, using pufferfish as an ingredient. We also used the period of suspended operations to prepare for business during the busy season, including by installing merchandise shelves in stores for product sales. We further strengthened mail-order sales and worked to increase revenue by collaborating with “Umenohana,” a tofu and yuba restaurant, and beginning sales of products combining shumai or yuba with tiger pufferfish.」

「Within the Group, as the COVID-19 pandemic spread and demand for eating out declined due to calls for people to refrain from going out, we prepared the infrastructure to meet the rapidly expanding stay-at-home demand and enable customers to enjoy the taste of “Genpin” at home, including by strengthening takeout sales and increasing transactions with delivery service providers. In April, we also developed and began selling “Fuguyano Donburi,” targeting younger customers and those with no prior visit history, and in June began selling 3 types of collagen-based dressing. In addition, we worked to increase revenue by strengthening mail-order sales and holding events such as a Mother’s Day fair using subsidies from the Ministry of Agriculture, Forestry and Fisheries.」

「In addition to delivery and takeaway sales responding to sharply expanding demand for at-home consumption, mail-order sales through prominent online retailers and other channels increased dramatically.」

「Against this backdrop, as part of the group's response to the era of living with COVID-19, the company laid the groundwork for securing revenue without relying solely on its Genpin restaurants by offering delivery and takeaway services to meet the sharply expanding demand for at-home consumption, selling products through distribution channels such as supermarkets as new sales outlets, and conducting campaigns in December using a subsidy program from the Ministry of Agriculture, Forestry and Fisheries. In particular, online sales grew dramatically and were positioned as an important initiative for the sales strategy from the next fiscal year onward.」

「The company established an environment for takeaway and the use of delivery intermediaries, and also actively disseminated information through social media such as Instagram and Facebook.」

「Amid declining demand for dining out due to the spread of the coronavirus, the Group developed individual dishes using tiger pufferfish under a new “Adult Izakaya” concept with a view to the future and began offering them at selected locations. It also strengthened takeaway services, including new individual hot-pot sets, and established access to delivery services so customers could enjoy the taste of “Genpin” at home.」

「In addition to maintaining a structure capable of securing earnings at levels comparable to those achieved before the pandemic, the company will seek to improve business performance through the use of subsidies, stronger delivery and takeaway sales, rigorous cost controls and reductions in head-office expenses.」