Face-to-Face Transaction Services Using High-Net-Worth Customer Data
First written in FY2020-Q3. 9 of 22 entries say "Restated". Latest entry: 2026-08-12.
17 other companies' latest entry also says "Advanced".
- FY2026-H1RestatedAnnual report
「By improving the quantity and quality of long-term support for existing customers, the inventory holding period from acquisition to sale of residential land remained at a favourable 4.87 months, while the high referral and repeat-customer rate of approximately 30% was also maintained.」
The company stated that it continued to provide long-term support to existing customers and maintained a referral and repeat-customer rate of approximately 30%. No new customer-data totals or breakdown of transaction sources was provided compared with the previous filing. - FY2025Update to the referral and repeat-customer rateAnnual report
「Through proactive recruitment of young talent and enhanced employee development, the company improved the quantity and quality of approaches to new customers and provided long-term support and proposals to existing customers, maintaining a high referral and repeat-customer rate of approximately 30%.」
The company continued to provide long-term support and proposals to existing customers and recruit and develop young talent, updating the referral and repeat-customer rate to approximately 30%. - FY2025-H1Update to the referral and repeat-customer rateAnnual report
「Through proactive recruitment and development of young talent, the company improved the quantity and quality of approaches to new customers and provided long-term support and careful proposals to existing customers. As a result, the inventory holding period from acquisition to sale of residential land remained at a favourable 4.85 months, while the high referral and repeat-customer rate of 31.7% was also maintained.」
The company continued to recruit and develop young talent and provide long-term support to existing customers, updating the referral and repeat-customer rate to 31.7%. Although this was up from 29.6% for the previous full year, the company continued to describe the rate as being maintained. - FY2024Update to the composition of transaction sourcesAnnual report
「In the fiscal year ended March 2024, 49.2% of the group's completed transactions originated from internet services such as housing information services and the company website, while 29.6% originated from referrals or repeat customers.」
For the full year, transactions originating from internet services accounted for 49.2%, while transactions from referrals or repeat customers accounted for 29.6%. Long-term support for existing customers and a data-driven sales platform continued to be identified as transaction sources. - FY2024-Q3RestatedAnnual report
「In addition to offering a one-stop service covering the search for land for custom-built homes through to completion, the company provides a service that uses its proprietary expertise to match people wishing to build custom homes with construction companies. By achieving high customer satisfaction, referral and repeat customers consistently account for approximately 30% of customers completing transactions.」
The company continued to demonstrate a sales platform in which referral and repeat customers consistently account for approximately 30% of customers completing transactions, supported by its one-stop service, matching with construction companies and high customer satisfaction. - FY2024-Q1Update to the composition of transaction sourcesAnnual report
「Of all external customers who completed transactions, 45.9% originated from internet services, including external portal services and the company website, while 37.8% originated with the group's partner companies, repeat customers or referral customers. These categories accounted for 83.7% of the total.」
Transactions originating from internet services accounted for 45.9%, while those originating with partner companies, repeat customers or referral customers accounted for 37.8%, updating the composition to a combined 83.7%. - FY2023Update to the composition of transaction sourcesAnnual report
「As a result, in the fiscal year ended March 2023, 47.1% of the group's completed transactions originated from internet services such as housing information services and the company website, while 35.5% originated from referrals or repeat customers.」
Transactions originating from internet services accounted for 47.1%, while transactions from referrals or repeat customers accounted for 35.5%, updating the annual composition of transaction sources. - FY2023-Q1Update to the composition of transaction sourcesAnnual report
「Under its management philosophy of "Creating unique prosperity," the company improved the quantity and quality of approaches to new customers through proactive recruitment and development of young talent. At the same time, it provided long-term support and careful proposals to existing customers, with approximately 30% of customers completing transactions being repeat or referral customers. During the first quarter of the fiscal year under review, the company also continued to complete transactions involving residential land within a short average period of 3.9 months from land acquisition to sale. In addition, 44.7% of transactions with all external customers who completed transactions originated from internet services, including external portal services and the company website, while 40.4% originated with the group's partner companies, repeat customers or referral customers. These categories accounted for 85.1% of the total.」
The company continued its sales policy of providing long-term support and recruiting and developing young talent, and updated the composition of transaction sources. Internet services accounted for 44.7%, while partner companies, repeat customers and referral customers accounted for 40.4%, for a combined 85.1%. - FY2022-Q3RestatedAnnual report
「Against this backdrop, our group has been accumulating customer data focused on affluent customers through its proprietary media platform, "sumuzu," and has promoted sales efficiency by analysing and understanding customer needs using this data stock.」
The company continued to accumulate affluent-customer data through its proprietary media platform and improve sales efficiency through data analysis. No new specific indicators, such as the number of customer records, were provided. - FY2022-Q2RestatedAnnual report
「The company continued to regard medium- to long-term customer follow-up combining field sales and inside sales as an important sales policy and focused on providing high-quality real estate consulting services. As a result, approximately 30% of customers completing transactions during the six-month period ended 30 September were repeat or referral customers, contributing to service quality to a certain extent.」
The existing policy of prioritising customer follow-up combining field sales and inside sales, high-quality consulting and repeat and referral transactions continued. The proportion of repeat and referral customers was stated to be approximately 30%, unchanged from before. - FY2022-Q1RestatedAnnual report
「Through sales activities focused on long-term customer support and active two-way communication combining field sales and inside sales, approximately 30% of customers completing transactions were repeat or referral customers, enabling us to maintain stable business operations.」
The existing sales policy of prioritising long-term customer support, a combination of field sales and inside sales, and transactions with repeat and referral customers continued. Approximately 30% of customers completing transactions were stated to have been repeat or referral customers. - FY2021AdvancedAnnual report
「Against this backdrop, our group focused on developing its real estate business through the internet and strengthening customer retention in order to maintain and enhance a sales platform capable of efficient sales activities. As a result, during the fiscal year under review, 53.7% of transactions with all external customers who completed transactions originated through the internet, while 35.0% were transactions with our group's partner companies, repeat customers or referral customers. These categories accounted for 88.7% of the total.」
As results of internet-based customer acquisition and customer retention supported by accumulated customer data and other resources, the company reported that 53.7% of transactions originated online and 35.0% originated with partner companies, repeat customers or referral customers. - FY2021-Q3RestatedAnnual report
「Our group has been accumulating customer data focused on affluent customers and has promoted efficient inside sales by using this data stock.」
The company continued to accumulate affluent-customer data and promoted inside sales using its data stock. New-customer acquisition was described as performing well, but no specific number was provided. - FY2021-Q2RestatedAnnual report
「The cumulative number of customer records, as well as page views and unique users on the “sumuzu” website, has steadily increased.」
Continued increases in customer data and website usage metrics were described. No specific cumulative totals or growth rates were provided. - FY2021-Q1AdvancedAnnual report
「To promote more efficient customer acquisition for real estate transactions, we advanced system development to expand the functions and services of our proprietary real estate transaction website. As a result, the cumulative number of customer records, as well as page views and unique users of the "sumuzu" website, increased steadily.」
The company stated that continued system development for the website resulted in steady increases in cumulative customer records, page views and unique users. No specific figures were provided. - FY2020AdvancedAnnual report
「We have been accumulating customer data originating from multiple real estate transactions by affluent customers (the affluent-customer data stock), and the cumulative number of customer records stood at approximately 13,000 as of the end of March 2020.」
The company continued to accumulate and use affluent-customer data, reporting approximately 13,000 cumulative customer records. It also explicitly described data-based approaches, including email, and their connection to repeat and referral customer acquisition. - FY2020-Q3First statedAnnual report
「We will continue to regard our extensive data on high-net-worth customers as an important resource and focus on services for face-to-face transactions.」
This was the first disclosure of a policy to regard data on high-net-worth customers as an important resource and strengthen face-to-face transaction services in parallel with IT initiatives.