Expansion of Meal Services for Elderly People Living at Home

「俳優・歌手の由美かおるさんが、「バランス弁当」のアンバサダーに就任」

「In its meal services business, the company carried out promotional activities to raise awareness of its Balance Bento and initiatives using television shopping as a foothold for expanding into B2C sales.」

「食事サービスでは、 今後の受注拡大に向け、 ECサイトの構築による 基盤強化等の各種施策を実施」

「In its meal services business, the company pursued various initiatives and promotional activities to expand its Balance Bento business and raise awareness of the product. It also expanded its frozen warehouse to reduce logistics costs and improve efficiency.」

「In its meal services business, the company pursued various initiatives and promotional activities to expand its Balance Bento business in the future.」

「In its meal services business for the elderly life-support services segment, following the April menu revision, the company added menu items in June, promoted expansion of its product lineup and sought to expand revenue.」

「In the elderly life-support services segment, the company will diversify its suppliers for its meal services and improve efficiency by establishing a logistics network.」

「In its meal services business for the elderly life-support services segment, following the April menu revision, the company added rice-included frozen boxed meals (the "Saishoku Bento") and Regular Meals in November, thereby expanding its products, while also pursuing revenue growth through more efficient logistics operations.」

「In its meal services business for the elderly life-support services segment, the company revised its menu in April and sought to expand revenue by considering more efficient logistics operations.」

「In its meal services business for the elderly life-support services segment, the company revised its menu in April and sought to expand revenue by broadening the menu.」

「In the elderly life-support services segment, the company added items such as "Regular Rice-Bowl Meals" and "Mousse Bread Sets" to its meal services in April, sought to expand revenue by broadening its menu and expanded its supply infrastructure in anticipation of future sales growth. It also sought to reduce logistics costs by newly establishing an outsourced logistics warehouse.」

「In its meal services business for the elderly life-support services segment, the company sought to expand revenue by broadening its menu, newly established an outsourced logistics warehouse to reduce logistics costs and worked to expand its supply infrastructure in anticipation of future sales growth.」

「In its meal services business for the elderly life-support services segment, the company sought to expand revenue by broadening its menu and newly established an outsourced logistics warehouse to reduce logistics costs.」

「In its meal services business for the elderly life-support services segment, the company added items such as "Regular Rice-Bowl Meals" and "Mousse Bread Sets" in April and sought to expand revenue by broadening its menu. In June, it newly established an outsourced logistics warehouse, worked to expand the volume handled and sought to reduce logistics costs.」

「[Meal Services] The company will undertake various initiatives to acquire new customers, develop new products and improve logistics efficiency.」

「The company expanded its frozen boxed-meal menu for its meal services by adding seasonal-event meals to its "Regular Meals" lineup and renewing its "Mousse Meals" with higher nutritional value.」

「The company expanded its frozen boxed-meal menu for its meal services by adding seasonal-event meals to its "Regular Meals" lineup and renewing its "Mousse Meals" with higher nutritional value.」

「The company will also use nutritionally balanced frozen boxed meals to support infection prevention, nutritional management and frailty prevention at homes and care facilities, while contributing to longer healthy life expectancy and reducing food loss at homes and care facilities.」

「In its meal services business, the company continued working to acquire new users despite restrictions on new sales activities, including through online sales and tasting events.」

「In the meal services business, we continued to work to acquire new users, including by conducting sales activities online while new sales activities were restricted.」

「In the meal services business, we worked to acquire new users, including by conducting sales activities online while new sales activities were restricted.」

「Within senior lifestyle support services, the meal services business worked to expand the number of new participating businesses amid changes such as difficulty securing cooking staff and efforts to reduce food waste, resulting in a substantial increase in orders.」

「In the meal services business, we partially revamped the menu of frozen prepared foods for care facilities, worked to retain participating businesses, strengthened our proposal capabilities for care facilities, and steadily secured new orders.」

「In the meal services business, we partially revamped the menu of frozen prepared foods for care facilities, worked to retain participating businesses, strengthened sales to care facilities, and focused on further expanding orders.」

「In the meal services business, to address chronic labor shortages at care facilities and various needs for care food, we began providing Balance Bento Breakfast (frozen boxed meals) in December, in addition to frozen soft and mousse-textured meals, and worked to expand the number of participating businesses.」

「In the meal services business, we began providing the Balance Bento Breakfast service, frozen boxed meals for breakfasts at care facilities, in December to help address issues such as chronic early-morning labor shortages at care facilities.」

「Against this backdrop, as the Group marked its 20th anniversary and adopted the new corporate motto “Contributing to a Healthy Longevity Society,” it worked to steadily expand its core business of wholesale assistive product rental services alongside new initiatives including meal services.」

「Meanwhile, in the meal services business, we worked to expand distribution channels and business partners for frozen boxed meals.」

「In the home care services business, we worked to expand meal delivery services for day care facilities.」

「In the home care services business, we expanded the product range for meal delivery services for day care providers, strengthened the sales structure, and worked to expand sales through measures including a first-anniversary campaign for the meal delivery service.」

「In the home care services business, we expanded the product range for meal delivery services for day care providers, strengthened the sales structure, and worked to expand sales through consultative sales, educational sessions, leaflet distribution and other measures.」

「For meal delivery services for day care providers, we strengthened the sales structure and worked to promote sales by expanding the product range around the theme of ease of eating.」

「We strengthened the sales structure for meal delivery services for day care providers and worked to promote sales.」

「Since October 2015, we have operated the Care Peer Balance Bento meal service, which delivers boxed meals to older people living at home using vehicles operated by day care providers, alongside sales of prepared frozen ingredients for care facilities.」