Deterioration in the performance of the retail store division due to the slowdown in MNP activity
First written in FY2017-Q1. 8 of 23 entries say "Mitigated", first in FY2017-Q4. Latest entry: FY2025.
No other company in this theme has enough history to compare yet.
- FY2025MitigatedAnnual report
「As the decline in visitor numbers showed signs of bottoming out, revenue increased to ¥2,511 million, up ¥447 million, or 21.7%, from the same period of the previous year, mainly owing to contributions from newly opened stores.」
The decline in visitor numbers showed signs of bottoming out, and higher unit sales at newly opened and existing stores increased mobile-business revenue and profit. - FY2024-Q3Declining unit sales accompanied by improved profitabilityAnnual report
「Although average selling prices increased as handset prices rose, unit sales declined because visitor numbers continued to fall below the previous fiscal year's level and we had withdrawn from unprofitable stores at the end of the previous fiscal year.」
While visitor numbers and unit sales continued to decline, mobile-business profit improved as a result of higher handset prices, stronger sales of related products and the withdrawal from unprofitable stores. - FY2024-Q1Declining unit sales accompanied by improved profitabilityAnnual report
「Visitor numbers continued to fall below the previous fiscal year's level, and unit sales declined partly because we withdrew from unprofitable stores at the end of the previous fiscal year. Revenue nevertheless increased as handset prices rose.」
While visitor numbers and unit sales continued to decline, revenue increased as a result of the withdrawal from unprofitable stores and higher handset prices, and the mobile business turned a segment profit. - FY2023-Q3Sales remained below plan, while cumulative profitability was achievedAnnual report
「Although visitor numbers continued to fall below the previous fiscal year's level, we worked to attract customers through events and other initiatives, but unit sales fell below plan.」
Visitor numbers and sales continued to fall below the previous year's levels and plan, respectively. Meanwhile, higher profit per customer brought the mobile business into cumulative profitability, and the year-on-year decline in revenue also narrowed from the previous quarter. - FY2023-Q2Sales remained below plan, but the decline in revenue narrowedAnnual report
「Although visitor numbers continued to fall below the previous fiscal year's level, we worked to attract customers through events and other initiatives, but unit sales fell below plan.」
Visitor numbers and unit sales remained below the previous year's levels, and sales continued to fall short of plan. Meanwhile, mobile-business revenue declined 19.5% year on year, a narrower decrease than the 28.5% decline in the previous quarter. - FY2023-Q1WorsenedAnnual report
「As visitor numbers continued to decline, customers deferred decisions on new contracts and replacement demand slowed as new models became more expensive, causing unit sales to fall below plan.」
Declining visitor numbers, customers deferring decisions on new contracts and slower replacement demand as new models became more expensive caused mobile-business unit sales to fall short of plan. Revenue fell 28.5% year on year, and the segment posted a loss of ¥19 million. - FY2022WorsenedAnnual report
「In the mobile business, we worked to maintain contract acquisitions by promoting sub-brands and low-cost SIMs. However, the increasing proportion of SIM-only contracts without handset sales resulted in revenue of ¥2,467 million, down ¥97 million, or 3.8%, from the same period of the previous year.」
Although we sought to maintain contract numbers through sub-brands and low-cost SIMs, the increase in SIM-only contracts reduced revenue, and pressure on the retail-store segment's profitability was reflected in the results. - FY2022-Q1MitigatedAnnual report
「Although the trend of visitor numbers falling below the previous year's level continued, unit sales were maintained as the proportion of customers visiting with a specific purpose increased. Demand for sub-brands and low-cost SIMs also drove unit sales above the previous year's level.」
Although visitor numbers continued to fall below the previous year's level, unit sales exceeded the previous year's level as the proportion of purposeful visits increased and sub-brands and low-cost SIMs gained traction. The conventional risk of declining unit sales eased during the quarter. - FY2021Unit sales recovery accompanied by declining profitAnnual report
「From the second half, unit sales recovered to the expected level, resulting in revenue of ¥2,564 million, compared with revenue of ¥3,966 million in the previous fiscal year.」
While unit sales recovered to the expected level, revenue was limited to ¥2,564 million and segment profit to ¥52 million, owing in part to the decline in average selling prices resulting from the higher proportion of SIM-only sales. - FY2021-Q2WorsenedAnnual report
「In the retail-store segment, we worked to sell low-cost SIMs, but their appeal declined as telecommunications carriers announced new, lower-priced plans, and sales fell substantially short of the plan.」
We pursued measures centered on low-cost SIM sales, but the new plans offered by telecommunications carriers reduced their appeal, leaving retail-store sales substantially below plan. - FY2021-Q1MaterialisedAnnual report
「In the mobile business, since the amended Telecommunications Business Act was implemented last year, customers in the retail-store segment have become more sensitive to handset prices, and the proportion of SIM-only sales, without a handset, has increased. As a result, revenue declined along with the decrease in procurement costs.」
In addition to the conventional decline in MNP activity, increased sensitivity to handset prices and a higher proportion of SIM-only sales without handsets were reflected in lower revenue. - FY2020MaterialisedAnnual report
「While the effects of the consumption tax increase and implementation of the amended Telecommunications Business Act continued, the spring sales season lacked its usual momentum because of COVID-19. In addition, sales remained sluggish as operating hours were shortened and stores were temporarily closed to prevent the spread of infection.」
In addition to the decline in sales following the regulatory changes, the downturn in the spring sales season caused by the infectious disease, shortened operating hours and temporary store closures were reflected in weak unit sales. - FY2020-Q3MaterialisedAnnual report
「In the fourth-quarter cumulative consolidated period, sales remained on track as rush demand continued until the consumption tax increase and implementation of the amended Telecommunications Business Act. After implementation, sales declined substantially, and the spring sales season lacked the usual momentum even after it began because of the impact of COVID-19. As a result, sales remained sluggish, resulting in revenue of ¥3,419 million, down ¥726 million, or 17.5%, from the same period of the previous year.」
In addition to the decline in sales following implementation of the amended law, the spring sales season was sluggish because of the impact of COVID-19, and mobile-business revenue fell 17.5% year on year. Factors that had previously weighed on the performance of the retail-store segment became more pronounced in the results. - FY2020-Q2MaterialisedAnnual report
「In the mobile business, sales were on track as rush demand continued until the consumption tax increase and implementation of the amended Telecommunications Business Act. After implementation, however, sales declined substantially, resulting in revenue of ¥2,678 million, down ¥204 million, or 7.1%, from the same period of the previous year.」
Sales declined substantially following the implementation of the amended law, owing to the backlash from rush demand, and mobile-business revenue fell 7.1% year on year. Segment profit was maintained at ¥55 million through improvements in gross profit per unit and other measures. - FY2020-Q1MitigatedAnnual report
「Sales increased substantially from the same period in a typical year, as the implementation of the amended Telecommunications Business Act and rush demand ahead of the consumption tax increase coincided with the launch of the new iPhone.」
The mobile business improved sales and profit by capturing rush demand and demand for the new iPhone in response to changes in the sales environment resulting from regulatory changes and other factors. - FY2019-Q1MitigatedAnnual report
「Retail-store sales remained strong as a result of strengthened MNP customer acquisition and expanded offerings of low-cost smartphones, leaving overall unit sales broadly in line with the previous fiscal year.」
Retail-store sales remained strong, driven by strengthened MNP customer acquisition and expanded low-cost smartphone offerings, leaving unit sales for the mobile business as a whole broadly in line with the previous fiscal year. - FY2018-Q4MitigatedAnnual report
「In the retail-store segment, unit sales remained broadly in line with the previous fiscal year, supported by customer acquisitions through mobile number portability (MNP) and expanded offerings of low-cost smartphones.」
Strengthened MNP customer acquisition and low-cost smartphone offerings kept retail-store unit sales broadly at the previous fiscal year's level. Measures to address the conventional decline in unit sales as MNP activity subsided remain ongoing. - FY2018MitigatedAnnual report
「Unit sales increased substantially in the Tokyo metropolitan area and northern Kanto as the company strengthened its handling of products from low-cost SIM providers and captured demand accompanying the launch of new iPhones.」
While we withdrew from the Kansai stores, unit sales increased in the Tokyo metropolitan area and northern Kanto, and the mobile business turned from a segment loss in the same period of the previous year to a segment profit of ¥116 million. - FY2018-Q2MitigatedAnnual report
「In the retail-store segment, we determined that it would be difficult to restore profitability at the Kansai stores and withdrew from them at the end of April. At the stores in the Tokyo metropolitan area and northern Kanto, however, unit sales increased substantially, driven by expanded offerings from providers of low-cost SIMs and demand for the new iPhone.」
After withdrawing from the Kansai stores, unit sales increased in the Tokyo metropolitan area and northern Kanto on the back of expanded low-cost SIM offerings and demand for the new iPhone, and the mobile business turned from a segment loss in the same period of the previous year to a segment profit of ¥60 million. - FY2018-Q1RestatedAnnual report
「In the retail-store division, the company withdrew from its Kansai stores at the end of April after determining that earnings recovery would be difficult. In the Tokyo metropolitan area and northern Kanto, however, unit sales have recovered and performance has improved as a result of expanding the range of MVNO products offered inside stores and strengthening sales.」
The company has continued to explain that unit sales and performance improved after withdrawing from stores in Kansai and expanding MVNO offerings and strengthening sales efforts in the Tokyo metropolitan area and northern Kanto. - FY2017-Q4MitigatedAnnual report
「At stores in the Tokyo metropolitan area and northern Kanto, unit sales have recovered and performance has improved as a result of expanding the range of MVNO services handled in stores and strengthening sales efforts.」
In response to weak retail-business performance caused by the slowdown in MNP activity, the company withdrew from stores in Kansai. In the Tokyo metropolitan area and northern Kanto, unit sales and performance improved as the company expanded its MVNO offerings and strengthened sales efforts. However, total revenue fell 4.0% year on year because of the withdrawal from Kansai. - FY2017-Q2WorsenedAnnual report
「In the retail business, the company has been attempting to open booths for low-cost smartphones in commercial facilities and other locations to offset the decline in unit sales accompanying the slowdown in MNP activity. However, unit sales fell substantially below expectations because the company was unable to secure locations meeting the initial plan, among other factors.」
The decline in unit sales caused by the slowdown in MNP activity continued, and the company was unable to secure locations meeting the plan for its booth rollout, leaving unit sales substantially below expectations. Revenue in the mobile business fell 13.3% year on year, and the segment loss was ¥52 million. - FY2017-Q1First statedAnnual report
「In the retail business, unit sales have declined substantially as MNP activity has subsided. Although the company has been attempting to open booths for low-cost smartphones and other products in commercial facilities as part of its efforts to develop new communications-related and non-communications products, their contribution to first-half performance remains limited. Accordingly, revenue was ¥1,775 million, down ¥189 million, or 9.6%, year on year, and segment profit (operating profit) was a segment loss (operating loss) of ¥28 million」
As MNP activity subsided, retailer unit sales declined substantially, resulting in an actual deterioration in performance, with revenue down 9.6% and a segment loss of ¥28 million.