Improving Profitability by Raising Prices on Some Baby and Educational Toys
First written in FY2023-Q1. 5 of 9 entries say "Advanced", first in FY2023-Q3. Latest entry: 2026-06-01.
The whole theme swung hardest in 2025: 5 of 36 companies on the "Worse" side.
19 other companies' latest entry also says "Restated".
- 2026-06-01RestatedEarnings
「① Sequential price increases for long-selling products」
The company continues to raise prices on long-selling products as a short-term measure to improve profitability. - FY2026AchievedAnnual report
「These initiatives are being advanced under a roadmap comprising: ① Improving the profitability of existing product lines ② Developing highly profitable new businesses and products ③ Investing with a view to medium- to long-term returns During the current fiscal year, the company achieved ① and is currently working toward ②.」
Regarding the improvement of profitability in existing product lines, the company explained that this was achieved during the current fiscal year and that it is now in the stage of developing highly profitable new businesses and products. - FY2025AdvancedAnnual report
「Although sales declined substantially, measures including price increases for existing products and efforts to reduce import costs gradually began to bear fruit, improving the cost ratio despite the impact of the weaker yen. As a result, the cost-of-sales ratio improved 16.8 percentage points from the previous period, demonstrating the results of the profit structure reforms.」
The company continued profitability improvement measures, including price increases for existing products, and, together with measures to reduce import costs, improved the cost of sales ratio by 16.8 percentage points year on year. - FY2024AdvancedAnnual report
「Under the name “Value-Up Project,” we actively raised prices for individual products and conducted promotions to create added value, working to improve the gross profit margin.」
The company implemented the “Value-Up Project,” combining price increases with efforts to emphasize added value, and advanced improvements in the gross profit margin. - FY2024-Q3RestatedAnnual report
「While carrying out these activities, we have continued the following initiatives as short-term measures to improve profitability: (1) Gradual price increases for long-selling products (2) Focused promotion and delivery of products for which there is current demand (3) Development of new products within existing categories that will appeal to users we have not yet reached」
As short-term measures to improve profitability, the company has continued to raise prices for long-selling products, focus promotions on products in demand and develop new products in existing categories. - FY2024-Q2AdvancedAnnual report
「Under these conditions, although domestic sales were affected by the overall market downturn, the gross profit margin has begun to improve slightly as a result of the price increases implemented in the latter half of the first quarter.」
The company reported that the price increases implemented in the latter half of the first quarter had begun to produce a slight improvement in the gross profit margin on domestic sales. - FY2024-Q1AdvancedAnnual report
「Against this backdrop, the Company raised prices on 22 products, mainly infant and educational toys, in April to improve profitability. As a result, inventory adjustments in the distribution channel before and after the price increases affected sales for the quarter, and domestic sales declined by approximately 20% year on year.」
In April, the company raised the prices of 22 products, mainly infant and educational toys, expanding and continuing its profitability improvement measures. Adjustments to distribution inventories before and after the price increases also affected sales volumes and revenue. - FY2023-Q3AdvancedAnnual report
「Sales of baby toys whose prices were partially increased in the first half, as well as the underperforming “Rice Series,” also gradually began to recover.」
The company stated that sales of the baby toys whose prices were increased as a measure to improve profitability in the infant and educational toys categories began to recover after the price increases. - FY2023-Q1First statedAnnual report
「The company believes that sales volumes declined because it raised the prices of some products in the infant and educational toys categories as a measure to improve profitability.」
The company raised the prices of some products as a measure to improve profitability in the infant and educational toys categories. It explained that sales volumes declined as a result.