A Proposal for a New Way of Living: “梺ぐらし”

「In March 2026, we also entered into a partnership agreement with Toyota City, Aichi Prefecture, on the promotion of rural development, settlement and migration, and regional revitalization.」

「In March 2026, we also entered into a partnership agreement with Toyota City, Aichi Prefecture, on the promotion of rural development, settlement and migration, and regional revitalization.」

「In June 2025, we signed a three-party partnership agreement with Kobe City and the Kobe City Parks and Greenery Association, a public-interest incorporated foundation. In October 2025, we signed an agreement with Hita City, Oita Prefecture, to promote the use of Hita’s timber for next-generation forest development and regional revitalization.」

「The partnership agreement signed last year with Komoro City, Nagano Prefecture, as part of the Fumoto development business, which involves residential land development, is attracting attention as a good example of promoting migration and permanent settlement in a way that helps address the various social issues faced by local governments. We are continuing discussions with multiple potential partners as we work to strengthen initiatives such as tie-ups with local governments and other businesses, without limiting ourselves to in-house development.」

「In connection with “Fumoto Living,” we signed a partnership agreement with Komoro City, Nagano Prefecture, centered on promoting migration and permanent settlement. In addition, all 20 lots in the first phase of “Komoro Ume-no-Sakashita FuMoTo,” a residential subdivision sold in Komoro City, have been sold out.」

「Signed a partnership agreement with Komoro City, Nagano Prefecture, centered on promoting migration and permanent settlement, in connection with “Fumoto Living.”」

「We are gradually expanding development projects for “Fumoto living,” a new way of life conveying the message, “Feel nature close at hand and live generously.” Based on the view that BESS living is particularly well suited to regional areas, we will promote regional revitalization through the development of land suitable for BESS under the FuMoTo business, as well as collaboration and partnerships with local governments and regional companies.」

「To develop new customer segments, we developed “IMAGO,” a mobile log cabin with a log cabin mounted on a vehicle. We have also named another new business “FuMoTo” and begun developing residential subdivisions where customers can enjoy a lifestyle that brings them close to nature and involves hands-on work. We are investing to develop these businesses into future earnings pillars.」

「Going forward, we plan to expand the areas where we develop and supply homes from the Tokyo metropolitan area to regional cities nationwide.」

「Under this medium-term plan, we will further develop “Fumoto living,” which makes use of the advantages of regional areas, expand the number of development projects, and promote initiatives that leverage BESS’s longstanding strengths, including relocation within Japan, migration to regional areas and resale. We will also promote adoption by sales companies by leveraging the strengths of the nationwide BESS Group.」

「We will actively pursue land development to make “Fumoto living” more feasible.」

「To increase the feasibility of realizing “Fumoto living,” we will actively pursue the in-house development of sites.」

「BESS’s 2017 spring/summer fair, “The Luxury of the Heart: Fumoto Living,” which began in April 2017, continued to be offered as part of the autumn/winter fair. “Fumoto living” is BESS’s proposed “new way of living, not a place,” identified as one of the priority strategies in the medium-term management plan. The company proposes it based on the criterion of living freely and generously in one’s natural state, asking, “What kind of life do you want to live, and where?”」

「BESS’s 2017 spring/summer fair, “The Luxury of the Heart: Fumoto Living,” which began in April 2017, continued to be offered as part of the autumn/winter fair.」

「At BESS’s 2017 spring/summer fair, “The Luxury of the Heart: Fumoto Living,” the company proposed “Fumoto living,” a new way of living at BESS identified as one of the priority strategies in its medium-term management plan. “Fumoto living” is “a new way of living, not a place.” The company proposes it based on the criterion of living freely and generously in one’s natural state, asking, “What kind of life do you want to live, and where?”」