Strengthening Sales Channels through the Establishment of a Tokyo Sales Base, Nationwide Store Expansion and Overseas Expansion
First written in FY2023. 8 of 10 entries say "Advanced", first in FY2024-Q3. Latest entry: 2026-08-07.
- FY2026AdvancedAnnual report
「Regarding overseas exports (OEM supply), which began in the second quarter, we started full-scale exports to Indonesia and Malaysia, as well as trial exports to China.」
The company expanded its overseas sales channels from exports to Indonesia to full-scale exports to Malaysia and trial exports to China. - FY2026-H1AdvancedAnnual report
「Export sales to overseas markets through OEM supply to Indonesia began in the second quarter, increasing the amount by ¥28 million from the previous interim accounting period to ¥87 million. The company also aims to expand the new export sales channel further into neighboring countries.」
The company began OEM exports to Indonesia as a new sales channel and aims to expand further into neighboring countries. - FY2025AdvancedAnnual report
「The company aims to expand sales by promoting its brand through its official e-commerce site, opened in November 2024. In addition to domestic channels, it will strengthen initiatives in growing overseas markets and aims to begin export sales during the fiscal year ending March 2026.」
The company opened an official e-commerce site and, in addition to expanding shops and showrooms in major cities nationwide, set a time-bound overseas expansion target of beginning export sales during the fiscal year ending March 2026. - FY2024AdvancedAnnual report
「In December 2023, the company moved its Tokyo showroom from Shibuya to Nihombashi, consolidated related departments to strengthen sales in the Tokyo metropolitan area and opened the Tokyo Branch. In June 2024, it opened Ligne Roset Nagoya in the Nagoya area, where high customer traffic and profitability are expected.」
The company strengthened its sales bases in the Tokyo metropolitan and Chubu regions by opening the Tokyo Branch in connection with the relocation of its Tokyo showroom and opening Ligne Roset Nagoya. - FY2024-Q3AdvancedAnnual report
「In December of the same year, the company moved its Tokyo showroom from Shibuya to Nihombashi, consolidated related departments to strengthen sales in the Tokyo metropolitan area and opened the Tokyo Branch.」
In conjunction with the relocation of its Tokyo showroom, the company opened the Tokyo Branch to strengthen sales in the Tokyo metropolitan area. - FY2023First statedAnnual report
「Through in-store shops at furniture retailers (Serta Sleep Site), the company will strengthen relationships with those retailers and open one shop or showroom each year in a major city across Japan. It will also begin market research for the overseas expansion of its own dream bed brand.」
The company newly organized measures to strengthen sales channels, including consolidating functions at its Tokyo sales base, opening one location each year in a major city across Japan and researching overseas expansion of the dream bed brand.