Realizing Entertainment Restaurants
First written in FY2019. 15 of 25 entries say "Restated". Latest entry: FY2027-H1.
No other company in this theme has enough history to compare yet.
- FY2027-H1AdvancedAnnual report
「Same-store sales for the 'Steak no Asakuma' format exceeded the previous year for 44 consecutive months through July 2026, and same-store sales for the six-month cumulative period were 115.8% of the previous year. Growth from the previous fiscal year continued in the first half, and we believe the initiatives accumulated to date have translated into customer support.」
Same-store sales exceeded the previous year for 44 consecutive months through July 2026, while first-half cumulative same-store sales reached 115.8% of the previous year. The company presents these measurable results as evidence that its initiatives are gaining customer support. - FY2026AdvancedAnnual report
「Same-store sales for the 'Steak no Asakuma' format exceeded the previous year for 40 consecutive months through March 2026.」
Amid continued efforts to enhance the customer experience and existing restaurants, same-store sales for the steak format exceeded the previous year for 40 consecutive months through March 2026. - FY2026-H1RestatedAnnual report
「We promoted our business with the goal of surprising our customers.」
The company continues to pursue the goal of providing customers with surprise and enjoyment through its business. - FY2025-H1RestatedAnnual report
「We are working toward the goal of surprising our customers.」
The company continues to set providing customers with surprise and an enhanced experience as a fundamental goal. - FY2024RestatedAnnual report
「We have worked to improve customer satisfaction through employee training, promote sales and develop products with a focus on quality and entertainment value.」
The company continues to enhance the customer experience through employee training, promotions and product development focused on quality and entertainment value. - FY2024-Q2AdvancedAnnual report
「As part of the 'Asakuma that makes you cry' initiative, during the summer vacation period we created a space where young children could not only learn to cook by grilling and serving steaks and hamburgers to their parents, but also write, read aloud and give them letters containing words of thanks that they do not usually get to say. We received more than 200 applications in July and August.」
The company held a summer vacation program combining kids' cooking experiences with letters of thanks and received more than 200 applications in July and August. - FY2024-Q1AdvancedAnnual report
「As part of the 'Asakuma that makes you cry' initiative, we created a space on Father's Day and Mother's Day where children could write and give their fathers and mothers letters containing words of thanks that they do not usually get to say. As a result, customers were able to write and give more than 1,500 letters of thanks over the 2 days.」
The company held a Father's Day and Mother's Day initiative in which children gave letters of thanks to their parents, delivering more than 1,500 letters over 2 days as a concrete example and result of its emotional-experience strategy. - FY2023RestatedAnnual report
「We have worked to improve customer satisfaction through employee training, promote sales and develop products with a focus on quality and entertainment value.」
The company continues to enhance the customer experience through employee training, promotions and product development focused on quality and entertainment value. - FY2023-Q1AdvancedAnnual report
「While implementing these 4 initiatives during the current fiscal year, we will resume the experiential and participatory restaurants that had been suspended during the COVID-19 pandemic and promote 'Asakuma that makes you cry.' At some restaurants, we will resume kids' grill experiences during the summer vacation period, providing families with a place to create summer memories.」
The company plans to resume experiential and participatory restaurants suspended during the pandemic, including kids' grill experiences at selected restaurants during the summer vacation period. - FY2022RestatedAnnual report
「Based on its enduring concept of an 'entertainment restaurant that offers customers an emotional experience through food,' the Group has continued to offer the quality and value expected of a steakhouse.」
The Group continues to regard as enduring its approach of offering emotional experiences through entertainment restaurants and providing quality products at good value. - FY2022-Q3RestatedAnnual report
「Based on its enduring concept of an 'entertainment restaurant that offers customers an emotional experience through food,'」
The company continues to regard its core philosophy of offering emotional experiences through entertainment restaurants as enduring. - FY2022-Q2RestatedAnnual report
「Against this backdrop, the Group has continued to offer the quality and value expected of a steakhouse based on its enduring concept of an 'entertainment restaurant that offers customers an emotional experience through food.'」
The Group reaffirms its concept as enduring and continues to offer products that provide quality and good value through its entertainment restaurants. - FY2022-Q1RestatedAnnual report
「Against this backdrop, the Group has continued to offer the quality and value expected of a steakhouse based on its enduring concept of an 'entertainment restaurant that offers customers an emotional experience through food.'」
The Group continues to regard as enduring its approach of offering emotional experiences through entertainment restaurants and providing quality products at good value. - FY2021RestatedAnnual report
「Based on its enduring concept of an 'entertainment restaurant that offers customers an emotional experience through food,' the Group has continued to offer the quality and value expected of a steakhouse.」
The Group continues to regard as enduring its approach of offering emotional experiences through entertainment restaurants and providing quality products at good value. - FY2021-Q3RestatedAnnual report
「Against this backdrop, the Group has continued to offer the quality and value expected of a steakhouse based on its enduring concept of an 'entertainment restaurant that offers customers an emotional experience through food.'」
The Group continues to regard as enduring its approach of offering emotional experiences through entertainment restaurants and providing quality products at good value. - FY2021-Q1RestatedAnnual report
「Against this backdrop, the Group has continued to offer the quality and value expected of a steakhouse based on its enduring concept of an 'entertainment restaurant that offers customers an emotional experience through food.'」
Even amid the COVID-19 pandemic, the Group reaffirmed its approach of offering emotional experiences as an entertainment restaurant and continued to provide quality products at good value. - FY2020RestatedAnnual report
「Based on its enduring concept of an 'entertainment restaurant that offers customers an emotional experience through food,' the Group has continued to offer the quality and value expected of a steakhouse.」
The Group reaffirms the concept as enduring and continues to offer products combining quality with good value. - FY2020-Q3RestatedAnnual report
「Against this backdrop, the Group has continued to offer the quality and value expected of a steakhouse based on its enduring concept of an 'entertainment restaurant that offers customers an emotional experience through food.'」
The Group reaffirms its concept of offering customers an emotional experience through entertainment restaurants, together with quality products that offer good value as a steakhouse. - FY2020-Q2RestatedAnnual report
「Against this backdrop, the Group has continued to offer the quality and value expected of a steakhouse based on its enduring concept of an 'entertainment restaurant that offers customers an emotional experience through food.'」
The Group reaffirms providing an experiential offering through entertainment restaurants as an enduring concept and continues to offer quality products at good value. - FY2020-Q1RestatedAnnual report
「Using 'Asakuma that makes you cry' as a key concept, we pursued entertainment-focused promotions and product development, as well as new openings supported by capital investment, to create 'entertainment restaurants where customers can cry, laugh and enjoy themselves through food before heading home.'」
The company continues its policy of creating entertainment restaurants through promotions, product development and new openings, while adding the key concept 'Asakuma that makes you cry.' - FY2019First statedAnnual report
「To continue creating 'entertainment restaurants where customers can cry, laugh and enjoy themselves through food before heading home,' we pursued entertainment-focused promotions and product development, as well as new openings supported by capital investment.」
The company describes promotions, product development and new openings as initiatives to enhance the experience beyond the meal itself.