Strengthening E-Commerce Sales
First written in FY2020. 8 of 12 entries say "Advanced", first in FY2021-Q2. Latest entry: FY2026.
47 other companies' latest entry also says "Advanced".
- FY2026AdvancedAnnual report
「We are also promoting collaboration with “Classical Elf,” which has strengths in e-commerce operations, to acquire new customer segments.」
The e-commerce strengthening efforts expanded to acquiring new customer segments through collaboration with an external e-commerce operator. - 2026-04-14AdvancedEarnings
「We are promoting collaboration with “Classical Elf,” which has strengths in e-commerce operations, to acquire new customer segments.」
The initiative expanded to customer acquisition through collaboration with an external brand with strengths in e-commerce operations. - FY2023AdvancedAnnual report
「In the e-commerce business, we will expand sales while responding to consumers’ diversifying purchasing styles by strengthening our procurement structure and improving efficiency through in-house production of product information and photography.」
The e-commerce strengthening measures became more concrete, shifting from enhancing online-store content and opening stores on external marketplaces to improving efficiency by strengthening the procurement structure and bringing product information production in-house. - FY2023-Q3AdvancedAnnual report
「To accommodate customers’ diversifying lifestyles, we began offering a service in November at selected stores for customers to collect items purchased through our official online store.」
As part of its e-commerce strengthening efforts, the Company began offering collection at selected stores in November for items purchased through its official online store. - FY2022RestatedAnnual report
「We also enhanced content such as staff styling recommendations and a web magazine, enabling customers to enjoy shopping in the online store in much the same way as at our brick-and-mortar stores.」
The Company continues to improve the online-store shopping experience through staff styling recommendations and a web magazine. - FY2022-Q3RestatedAnnual report
「We also further enhanced the content available in the online store, including new-product introductions, staff styling recommendations and a web magazine, enabling customers to enjoy shopping from home in much the same way as at our brick-and-mortar stores.」
The Company continues to strengthen e-commerce by enhancing online-store content, including product introductions, staff styling recommendations and a web magazine. - FY2022-Q2RestatedAnnual report
「We also further enhanced the content available in the online store, including new-product introductions, staff styling recommendations and a web magazine, enabling customers to enjoy shopping from home in much the same way as at our brick-and-mortar stores.」
The Company continues to enhance online-store content, including product introductions, staff styling recommendations and a web magazine, to improve the e-commerce shopping experience. - FY2022-Q1AdvancedAnnual report
「For our core private-label “ＮＡＶＹ” organic cotton series, we ran a “Sustainable at Home” campaign at all stores and our online store, giving away recycled paper containing flower seeds. We also further enhanced the content available in the online store, including new-product introductions, staff styling recommendations and a web magazine, enabling customers to enjoy shopping from home in much the same way as at our brick-and-mortar stores.」
The e-commerce strengthening initiative became more concrete through enhanced online-store content, including product introductions, staff styling recommendations and a web magazine, to provide a shopping experience from home similar to that of a brick-and-mortar store. - FY2021AdvancedAnnual report
「In e-commerce sales, we will strengthen brand development and digital marketing and seek to increase our top line while responding to consumers’ diversifying purchasing styles.」
The e-commerce strengthening measures became more concrete, expanding beyond opening a store on ZOZOTOWN to include strengthening brand development and digital marketing. - FY2021-Q3AdvancedAnnual report
「Sales in the e-commerce business have been growing, and to further strengthen the business, we opened a store on ZOZOTOWN in November.」
The e-commerce strengthening strategy made concrete progress with the opening of a store on ZOZOTOWN in November against a backdrop of growing sales. - FY2021-Q2AdvancedAnnual report
「For the existing business, the Company aims to increase its top line by strengthening brick-and-mortar stores through further product improvements and a review of promotional methods, while rapidly expanding its e-commerce business through measures such as opening a store on ZOZOTOWN.」
The e-commerce strengthening strategy progressed to a specific measure of opening a store on ZOZOTOWN, with the Company moving toward rapidly expanding its e-commerce business. - FY2020First statedAnnual report
「We will respond appropriately by adjusting product launch volumes and timing and strengthening e-commerce sales.」
The Company explicitly identified strengthening e-commerce sales for the first time as a measure to address store closures and declining customer traffic due to COVID-19.