Economic Slowdown and Demand Volatility Risk in Key Markets
First written in FY2016. 13 of 35 entries say "Worsened", first in FY2019-Q2. Latest entry: FY2026.
Mazda Motor moved to the "Worse" side of this theme in 2016, 3 years before the typical company in this theme (2019).
The whole theme swung hardest in 2020: 28 of 53 companies on the "Worse" side.
13 other companies' latest entry also says "Worsened".
- FY2026WorsenedAnnual report
「While sales of the CX-5, MAZDA CX-60 and Mazda Roadster remained solid, sales decreased 5.3% from the previous fiscal year to 144 thousand units due to competition from other automakers and other factors associated with shrinking demand.」
Japanese sales declined due to shrinking demand and the impact of competition, and demand and competitive-environment risks in key markets continued to appear in performance. - FY2026-H1WorsenedAnnual report
「Sales decreased 7.0% year on year to 32 thousand units in China due to the impact of shrinking demand for internal-combustion-engine vehicles and other factors.」
In China, shrinking demand for internal-combustion-engine vehicles appeared as lower sales, resulting in a 7.0% year-on-year decline. - FY2025WorsenedAnnual report
「Sales decreased 23.1% from the previous fiscal year to 74 thousand units in China due to shrinking demand for internal-combustion-engine vehicles, intensifying price competition and other factors.」
In the Chinese market, shrinking demand for internal-combustion-engine vehicles and intensifying price competition appeared as lower sales, resulting in a 23.1% decline from the previous fiscal year. Market impacts diverged from the increase in North American sales. - FY2024-Q3MitigatedAnnual report
「Sales increased 0.9% year on year to 73 thousand units as higher sales of the Mazda3, CX-5 and CX-50, introduced in May 2023, contributed to the increase in unit sales. In the third-quarter consolidated accounting period, sales increased 18.9% year on year to 28 thousand units.」
Cumulative Chinese sales increased 0.9% year on year, while sales for the third-quarter accounting period alone increased 18.9%. Recent performance has shifted to growth from the decline in Chinese sales that had continued through the previous period. - FY2024-Q2Decline in China and Narrowing Decline RateAnnual report
「Although sales of the CX-50, introduced in May this year, increased, sales decreased 7.6% year on year to 45 thousand units due to lower sales of the mass-market Mazda3 and other factors.」
Chinese sales declined 7.6% year on year, affected by lower Mazda3 sales. The decline rate narrowed from the 16.7% year-on-year decline in FY2024-Q1. - FY2024-Q1WorsenedAnnual report
「Sales decreased 16.7% year on year to 20 thousand units in China due to the decline in sales of the mass-market Mazda3, as well as the impact of rapid electrification and intensifying price competition.」
In China, the decline in Mazda3 sales coincided with the rapid progress of electrification and intensifying price competition, resulting in a 16.7% year-on-year decline in sales. - FY2023WorsenedAnnual report
「Sales decreased 50.4% from the previous fiscal year to 84 thousand units in China due to the fading of the key-model cycle and intensifying price competition.」
Chinese sales fell 50.4% from the previous fiscal year due to the fading of the key-model cycle and intensifying price competition, with the impact of market demand and competitive-environment risks increasing. - FY2023-Q3Diverging Market Impacts and Recovery in Some MarketsAnnual report
「U.S. sales decreased 14.8% year on year to 213 thousand units, mainly due to the impact of production cuts in the first half. In the third-quarter consolidated accounting period, however, sales increased 33.6% year on year to 80 thousand units due to higher sales of the SUV lineup, including the MAZDA CX-50, which was launched in April 2022, and the CX-5. In China, sales decreased 46.1% year on year to 72 thousand units due to the fading of the key-model cycle, the impact of production cuts caused by lockdowns, restrictions on sales activities and other factors.」
Market impacts diverged: cumulative sales declined in the United States, while sales increased in the third-quarter accounting period due to the SUV lineup. In China, sales continued to decline sharply due to the key-model cycle, production cuts associated with lockdowns and restrictions on sales activities. - FY2023-Q2Diverging Market Impacts and Narrowing Sales Decline RateAnnual report
「Global unit sales for the first six months of the consolidated fiscal year decreased 22.1% year on year to 514 thousand units due to the impact of parts procurement shortages resulting from the Shanghai lockdown. Sales from August onward recovered to approximately the same level as in the same period of the previous year.」
While sales in key markets declined due to the impact of the Shanghai lockdown, market impacts diverged, with sales in Japan increasing 14.0% year on year and demand recovering in ASEAN. - FY2023-Q1WorsenedAnnual report
「Global unit sales for the first quarter of the consolidated fiscal year decreased 34.0% year on year to 233 thousand units as production and shipments declined due to parts procurement shortages resulting from the Shanghai lockdown imposed as a COVID-19 countermeasure.」
Sales by market declined sharply in North America, Europe, China, Australia and elsewhere. In China, the disclosure also cites restrictions on sales activities associated with lockdowns, indicating greater fluctuations in sales in key markets. - FY2022Full-Year Sales Decline Amid Market-Specific Recovery and Supply ShortagesAnnual report
「Global unit sales for the consolidated fiscal year decreased 2.8% year on year to 1,251 thousand units as sales declined in Japan, China, ASEAN and other markets due to the renewed spread of COVID-19 and semiconductor shortages.」
While sales in the United States, Australia and elsewhere exceeded the recovery in demand, sales declined in Japan, China, ASEAN and other regions due to the renewed spread of infectious diseases and semiconductor shortages. - FY2022-Q3Market-Specific Recovery and Supply Constraints Leave Overall Sales FlatAnnual report
「Global unit sales for the first nine months of the consolidated fiscal year were 930 thousand units, in line with the same period of the previous year. Sales exceeded the previous year in the United States and Australia, where strong sales continued, but were affected by operating restrictions at suppliers caused by the renewed spread of COVID-19 in Southeast Asia and by the ongoing semiconductor shortage.」
Market impacts diverged, with sales increasing 18.0% year on year in the United States and 8.3% in Europe, while declining 16.8% in Japan, 24.8% in China and also in ASEAN. - FY2022-Q2Market-Specific Recovery and Supply Constraints Coexisting with a Decline in ChinaAnnual report
「U.S. sales increased 40.1% year on year to 190 thousand units, reaching the highest level for a second-quarter cumulative consolidated period since 1995, as the Company continued efficient sales operations by focusing product supply on strong-performing models and maintaining a high inventory turnover rate. In China, MAZDA3 sales remained solid, but sales decreased 23.6% year on year to 89 thousand units as sales of key models, including the MAZDA CX-4 and MAZDA CX-5, declined.」
While sales increased in the United States, Europe and elsewhere due to recovering demand and product supply, sales of key models in China fell 23.6% year on year, and Japanese sales fell 19.2% due to supply shortages resulting from lower production, indicating diverging impacts by market. - FY2022-Q1Recovery by Market and Continued Decline in ChinaAnnual report
「U.S. sales increased 73.1% year on year to 106 thousand units, driven by strong sales exceeding the recovery in demand for crossover SUVs, reaching the highest level for a first-quarter cumulative consolidated period since 1995.」
While sales recovered from the previous year’s decline in North America, Europe, Australia and other regions, sales in China fell 23.0% year on year as the effect of product improvements to the CX-4 and other factors ran their course, indicating diverging impacts by market. - FY2021-Q3Diverging Market Impacts and Narrowing Decline RatesAnnual report
「Global unit sales for the first nine months of the consolidated fiscal year decreased 15.9% year on year to 930 thousand units as sales declined in major markets excluding the United States and China.」
While the risk of shrinking demand in key markets continued to appear as lower sales, market impacts diverged, with sales increasing 1.8% year on year in the United States and 1.7% in China. - FY2021-Q2Diverging Market ImpactsAnnual report
「Global unit sales for the first six months of the consolidated fiscal year decreased 20.8% year on year to 578 thousand units as sales declined in major markets excluding China.」
While the risk of shrinking demand in key markets continued to appear as lower sales, market impacts diverged, with sales in China increasing 7.0% year on year as demand recovered. - FY2021-Q1WorsenedAnnual report
「Global unit sales for the first quarter of the consolidated fiscal year decreased 30.8% year on year to 244 thousand units as demand contracted rapidly amid the global spread of COVID-19.」
Shrinking demand in key markets became widespread due to the global spread of COVID-19, and global sales fell 30.8% year on year. Europe declined 58.3% and Japan 33.9%. - FY2020WorsenedAnnual report
「Global unit sales for the consolidated fiscal year decreased 9.1% year on year to 1,419 thousand units, reflecting shrinking demand in major markets and the impact of COVID-19, among other factors.」
Shrinking demand in key markets continued, and the impact of the COVID-19 pandemic also contributed to the global sales decline widening to 9.1% from the previous fiscal year. - FY2020-Q3MaterialisedAnnual report
「Global unit sales for the first nine months of the current consolidated fiscal year decreased 5.4% year on year to 1,106 thousand units, due to the impact of shrinking demand in major markets and other factors.」
Continued shrinking demand in key markets appeared in performance as a 5.4% year-on-year decline in global sales. The disclosure cites a consumption-tax increase in Japan and shrinking demand for sedan models in North America, China and Australia. - FY2020-Q2MaterialisedAnnual report
「Sales decreased 18.0% year on year to 109 thousand units in China due to intensifying competition amid shrinking demand.」
Shrinking demand and intensifying competition continued to appear in Chinese performance as an 18.0% year-on-year decline in sales. Sales declines were also reported in Japan, North America, Australia and ASEAN, indicating that the impact of demand and competitive conditions in key markets had spread. - FY2020-Q1WorsenedAnnual report
「Global unit sales for the first quarter of the current consolidated fiscal year decreased 12.5% year on year to 353 thousand units, as sales declined in Japan, the United States, China and other markets due in part to worsening competition among crossover SUVs and shrinking demand for sedan models.」
Shrinking demand and worsening competitive conditions in key markets became widespread, and global sales fell 12.5% year on year. China declined 21.2%, the United States 15.3% and Japan 20.2%. - FY2019WorsenedAnnual report
「Sales decreased 23.3% from the previous fiscal year to 247 thousand units in China as unit sales of key models declined due to shrinking demand caused by the economic slowdown and intensifying sales competition.」
The economic slowdown, shrinking demand and intensifying sales competition in China appeared in full-year sales, which fell 23.3% from the previous fiscal year. Sales conditions also became more challenging in the United States. - FY2019-Q3WorsenedAnnual report
「Sales decreased 20.5% year on year to 195 thousand units in China as unit sales declined sharply, particularly for the key Mazda3 model, amid worsening sales conditions resulting from the economic slowdown.」
The economic slowdown and worsening sales conditions in China intensified, with the sales decline widening from 10.6% year on year in the previous period to 20.5%. - FY2019-Q2WorsenedAnnual report
「Sales decreased 10.6% year on year to 133 thousand units in China as sales of key models, including Mazda3, declined amid worsening sales conditions resulting from slowing demand.」
Demand slowed and sales conditions deteriorated in China, resulting in a 10.6% year-on-year decline in sales of key models. Market demand and competitive-environment risks appeared with a more substantial decline. - FY2019-Q1MaterialisedAnnual report
「Sales decreased 3.8% year on year to 68 thousand units as Mazda3 sales declined amid intensifying competition in China.」
Mazda3 sales in China fell 3.8% year on year due to intensifying competition, with market competition and demand-volatility risks appearing in performance. - FY2018-Q3MaterialisedAnnual report
「U.S. sales decreased 5.5% year on year to 220 thousand units, mainly due to restrained fleet sales. Sales of crossover models, including the new CX-5, remained strong, while sales of sedan models declined amid intensifying competition. Across North America, sales increased in Canada and elsewhere, but decreased 2.9% year on year to 321 thousand units.」
Restrained U.S. fleet sales and intensifying competition among sedan models resulted in a 5.5% decline in U.S. sales and a 2.9% decline across North America, with market demand and competitive-environment risks appearing in performance. - FY2018-Q2MaterialisedAnnual report
「U.S. sales decreased 5.3% year on year to 151 thousand units, mainly due to lower fleet sales. By vehicle type, sales of crossover models, including the new CX-5, remained strong, while sales of sedan models declined amid continued challenging sales conditions. Across North America, sales increased in Mexico and elsewhere, but decreased 2.5% year on year to 219 thousand units.」
Lower U.S. fleet sales and sales conditions in North America resulted in a 5.3% year-on-year decline in U.S. sales and a 2.5% decline across North America, with fluctuations in market demand and sales structures appearing in performance. - FY2018-Q1MaterialisedAnnual report
「U.S. sales decreased 10.1% year on year to 73 thousand units, mainly due to lower fleet sales.」
U.S. sales fell 10.1% year on year due to lower fleet sales, and fluctuations in demand and sales structures in key markets continued to appear in performance. - FY2017MaterialisedAnnual report
「<Japan> Sales decreased 12.8% from the previous fiscal year to 203 thousand units due to competition from other automakers and other factors.」
Japanese sales fell 12.8% from the previous fiscal year due to competition and other factors, and risks related to demand and the competitive environment appeared in full-year performance. - FY2017-Q3MaterialisedAnnual report
「Sales decreased 19.0% year on year to 132 thousand units due to competition from other automakers and other factors.」
Japanese sales fell 19.0% year on year due to competition and other factors. Although sales varied by market, demand and competitive-environment risks continued to appear in performance. - FY2017-Q2MaterialisedAnnual report
「Sales decreased 23.0% year on year to 93 thousand units, mainly because the new-model effects of the Mazda Demio (overseas name: Mazda2) and CX-3 had run their course.」
Japanese sales fell 23.0% year on year as the new-model effect faded. In North America, competition among sedan models, in China, tax-cut policies, and in Russia, shrinking demand affected sales. - FY2017-Q1MaterialisedAnnual report
「In Japan, revenue was ¥617.9 billion, down ¥57.3 billion, or 8.5%, year on year, while segment operating profit (hereinafter, “operating profit”) was ¥20.7 billion, down ¥8.4 billion, or 28.8%.」
Japanese sales fell 31.4% year on year due to the fading new-model effect and competition from other automakers, demonstrating that demand and competitive-environment risks in key markets had an actual impact on performance. - FY2016First statedAnnual report
「In key markets, an economic slowdown or recession, changes in demand patterns, declining demand, intensifying price competition and other factors could adversely affect the Group’s operating results and financial position.」
The disclosure describes the Group’s exposure to economic conditions, demand and price competition arising from its business structure of selling products across regions worldwide.