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Mazda Motor (7261) · InitiativeAdvanced

Launch of New Vehicles, Upgraded Models and Crossovers

First written in FY2016. 35 of 36 entries say "Advanced", first in FY2017-Q1. Latest entry: 2026-08-04.

36entries
11years
4from disclosures
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ProgressHeldSoftenedWorseAdvancedFY2017-Q1 – 2026-08-042016: 320162017: 420172018: 320182019: 420192020: 420202021: 220212022: 420222023: 420232024: 120242025: 220252026: 52026
Same theme, other companies
New-model launches under the medium-term planA theme 2 companies write about · 0 as a headwind · 2 as a tailwind

0 other companies' latest entry also says "Advanced".

Ridges = years it wrote progress, valleys = years it wrote worse. Most hopeful companies at the back. Drag to turn, scroll to zoom, right-drag to pan. On a phone, two fingers turn and pinch to zoom; one finger scrolls the page.
Full recordFilings, disclosures and news, newest first
  1. 2026-08-04AdvancedFinancial results presentation

    「欧州、北米、日本の主要市場で販売開始。導入は概ね計画通りに進捗」

    新型MAZDA CX-5の主要市場への導入が販売開始段階まで進んだ。
  2. FY2026AdvancedAnnual report

    「In July 2025, we unveiled the new MAZDA CX-5, its first full model change in approximately 8 years, and began sales in Europe and North America in the second half of the fiscal year.」

    The core CX-5 underwent its first full model change in approximately 8 years, with sales brought through to launch in Europe and North America.
  3. FY2026-H1AdvancedAnnual report

    「Sales of the new electric crossover SUV MAZDA EZ-60 began in September this year.」

    Sales of the new electric crossover SUV MAZDA EZ-60 began in September 2025, advancing the rollout of electric crossover vehicles.
  4. FY2025AdvancedAnnual report

    「In April last year, we began sales of the MAZDA CX-70, a two-row crossover SUV and the third model in the large-product lineup following the MAZDA CX-60 and MAZDA CX-90, in North America. In October last year, we began sales of the MAZDA CX-80, a three-row crossover SUV and the fourth model in the lineup, in Europe and Japan.」

    For the large-product lineup, the third model, the CX-70, was introduced in North America, and the fourth, the CX-80, in Europe and Japan, advancing the rollout of new products.
  5. FY2024-Q3AdvancedAnnual report

    「U.S. sales reached 275 thousand units, up 29.3% year on year, as crossover SUVs, including the CX-90, whose sales began in April 2023, as well as the MAZDA CX-5, MAZDA CX-50 and MAZDA CX-30, drove sales.」

    Following the start of CX-90 sales, the CX-5, CX-50 and CX-30 drove U.S. sales. The rollout of the large-product lineup and crossover SUVs translated into sales results.
  6. FY2024-Q2AdvancedAnnual report

    「U.S. sales reached 184 thousand units, up 38.4% year on year. In addition to higher sales of the CX-5 and MAZDA CX-30, increased supply of the MAZDA CX-50 following the introduction of a second shift at the U.S. plant and the CX-90, whose sales began in April this year, contributed to the increase.」

    The increase in CX-50 supply following the introduction of a second shift at the U.S. plant and the start of CX-90 sales in April were confirmed. The rollout of the large-product lineup and crossover SUVs made a tangible contribution to higher sales.
  7. FY2024-Q1AdvancedAnnual report

    「U.S. sales reached 95 thousand units, up 57.6% year on year, as the MAZDA CX-5 remained strong, sales of the MAZDA CX-30 and MAZDA CX-50 grew, and the MAZDA CX-90, whose sales began in April this year, also contributed.」

    Sales of the CX-90 began in the United States in April, contributing to higher North American sales together with the existing crossover SUVs.
  8. FY2023AdvancedAnnual report

    「In April last year, we began sales of the new crossover SUV MAZDA CX-50 in North America. In August last year, we introduced the MAZDA CX-60 in Europe, followed by Japan in September, as the first model in the new-generation large-product lineup.」

    Sales of the CX-50 began, and the CX-60 was introduced in Europe and Japan, advancing the rollout of the new-generation large-product lineup.
  9. FY2023-Q3AdvancedAnnual report

    「Sales reached 107 thousand units, up 13.5% year on year, driven by increases in the MAZDA CX-60, whose sales began in September 2022, and the refreshed MAZDA CX-5 and Mazda Roadster, which underwent product updates in October 2022.」

    Following the start of CX-60 sales, refreshed models of the CX-5 and Roadster were introduced in October 2022, contributing to higher sales in Japan.
  10. FY2023-Q2AdvancedAnnual report

    「Sales reached 68 thousand units, up 14.0% year on year, as the SUV lineup, including the refreshed MAZDA CX-5 and special-edition models of the MAZDA CX-3, as well as the MAZDA CX-60, whose sales began in September 2022, drove the recovery in sales.」

    Sales of the CX-60 began, and the SUV lineup, together with the refreshed CX-5 and special-edition CX-3, drove the recovery in sales in Japan. Sales of the CX-60 plug-in hybrid model also began in Europe.
  11. FY2023-Q1AdvancedAnnual report

    「Sales of the MAZDA CX-50 began in April.」

    Sales of the MAZDA CX-50 began in April 2022, moving the expansion of the crossover SUV lineup outlined for FY2022 into the sales phase.
  12. FY2022AdvancedAnnual report

    「In the globally growing SUV segment, we will further expand our crossover SUV lineup, introducing 5 models from 2022 onward: the MAZDA CX-50, MAZDA CX-60, MAZDA CX-70, MAZDA CX-80 and MAZDA CX-90.」

    The company announced plans to introduce 5 crossover SUVs from 2022 onward. Production of the CX-50 began at the new U.S. plant, while production of the CX-60 began in March 2022.
  13. FY2022-Q3AdvancedAnnual report

    「The MAZDA CX-5, one of our major models, underwent a major product refresh, and sales began in December last year.」

    The CX-5 underwent a major product refresh, and preparations progressed through the start of sales.
  14. FY2022-Q2AdvancedAnnual report

    「We have been selling the EV model of the MAZDA CX-30, developed jointly with a local joint-venture partner, since September.」

    Sales of the EV model of the CX-30, jointly developed with a local joint-venture partner in China, began in September, advancing the rollout of electrified products.
  15. FY2021-Q3AdvancedAnnual report

    「Since October last year, we have refreshed our major models and continued to strengthen our products, including by improving engine output and introducing the next-generation Mazda Connect.」

    Major models were refreshed from October last year, including improvements in engine output and the introduction of the next-generation Mazda Connect.
  16. FY2021-Q2AdvancedAnnual report

    「Meanwhile, the EV model of the MAZDA MX-30, introduced in September, has received high praise for its design and driving performance, among other attributes.」

    The EV model of the MAZDA MX-30 was introduced in September, advancing the rollout of the new-generation product lineup and electrified products.
  17. FY2021-Q1AdvancedAnnual report

    「In China, sales of the MAZDA CX-4, which underwent a product refresh last year, remained strong, and the CX-30 was newly introduced in May this year.」

    The new CX-30 was introduced in the Chinese market in May this year, advancing the rollout of crossover products.
  18. FY2020AdvancedAnnual report

    「Alongside the evolution of the current-generation product lineup through new technologies, we have begun sales of the MAZDA CX-30 as planned. It is the second new-generation product following the MAZDA3, introduced last year, and targets the globally growing SUV market.」

    Sales of the CX-30, the second new-generation product, began as planned.
  19. FY2020-Q3AdvancedAnnual report

    「Commercialization of the Small product lineup, including the CX-30 and MAZDA MX-30 in addition to the MAZDA3, is progressing steadily.」

    For the rollout of the new-generation product lineup, progress in commercializing the Small product lineup, including the MAZDA MX-30 in addition to the CX-30, was newly specified.
  20. FY2020-Q2AdvancedAnnual report

    「From September, we have been introducing the new CX-30 crossover SUV and models of the new MAZDA3 equipped with SKYACTIV-X.」

    The new CX-30 and SKYACTIV-X-equipped MAZDA3 were introduced in Europe. In China, the MAZDA3 was introduced and product improvements were made to the MAZDA6.
  21. FY2020-Q1AdvancedAnnual report

    「The new MAZDA3, introduced in May this year, has received orders and achieved sales above plan.」

    The new MAZDA3, the first model in the new-generation product lineup, was introduced in May, and orders and sales exceeded plan.
  22. FY2019AdvancedAnnual report

    「During the current consolidated fiscal year, we announced the new MAZDA3 as the first model in the new-generation product lineup and began sales in North America.」

    The MAZDA3, the first model in the new-generation product lineup, was announced and launched in North America, while the CX-30, the second model, also made its world premiere.
  23. FY2019-Q3AdvancedAnnual report

    「During the third quarter of the current consolidated fiscal year, we introduced product improvement models of the Mazda CX-5 and Mazda CX-8 to the Japanese market. The CX-5 was the first Mazda model for the Japanese market to be equipped with the 2.5L inline 4-cylinder direct-injection gasoline turbo engine, “SKYACTIV-G 2.5T,” delivering powerful, high-quality driving performance.」

    Product improvement models of the CX-5 and CX-8 were introduced to the Japanese market, and the CX-5 was equipped with a 2.5L turbo engine for the first time among Mazda models for the Japanese market.
  24. FY2019-Q2AdvancedAnnual report

    「During the second quarter of the current consolidated fiscal year, we introduced a product improvement model of the Mazda Demio (overseas name: Mazda2).」

    A product improvement model of the Demio was introduced during the quarter, making the rollout of product improvement models concrete.
  25. FY2019-Q1AdvancedAnnual report

    「During the first quarter of the current consolidated fiscal year, we introduced product improvement models of the Mazda Atenza (overseas name: Mazda6) and Mazda CX-3.」

    Product improvement models of the Atenza and CX-3 were introduced during the quarter, making concrete improvements to their design, driving performance, safety performance, fuel economy and environmental performance, among other areas.
  26. FY2018-Q3AdvancedAnnual report

    「During the third quarter of the current consolidated fiscal year, we introduced the new Mazda CX-8, the flagship model in our SUV lineup, to the Japanese market. The new CX-8 is a 3-row crossover SUV proposed by the company as a new option for passenger vehicles accommodating many occupants.」

    The new CX-8 was introduced to the Japanese market, implementing its launch as a 3-row crossover SUV.
  27. FY2018-Q2AdvancedAnnual report

    「In September, we began accepting advance orders for the new Mazda CX-8. The new CX-8 is the flagship model in Mazda’s SUV lineup in Japan and a 3-row crossover SUV proposed by the company as a new option for passenger vehicles accommodating many occupants.」

    Advance orders for the new CX-8 began in September, making its launch as a 3-row crossover SUV concrete.
  28. FY2018-Q1AdvancedAnnual report

    「Global sales during the first quarter of the current consolidated fiscal year were 377 thousand units, up 0.6% year on year, as the new Mazda CX-5, whose global sales were in full swing, and crossover models such as the Mazda CX-4 in China drove sales.」

    Global sales of the new CX-5, whose sales began in Japan in the previous fiscal year, gathered momentum and drove sales together with the CX-4 and other models.
  29. FY2017AdvancedAnnual report

    「In addition to introducing the new CX-4 and new Roadster RF, we began sales in Japan in February this year of the new CX-5, which deepens the “joy of driving” in every respect, and will roll it out globally going forward.」

    In addition to the CX-4 and Roadster RF, sales of the CX-5 began in Japan as the first full model change in the new-generation product lineup. The new introduction of the CX-8 is also planned.
  30. FY2017-Q3AdvancedAnnual report

    「During the third quarter of the current consolidated fiscal year, we began sales in Japan of the new Mazda Roadster RF (overseas name: MX-5 RF). We also carried out product improvements to the Mazda Demio (overseas name: Mazda2) and Mazda CX-3, further refining their highly regarded designs and enhancing their driving quality.」

    Sales of the Roadster RF began in Japan, and product improvements were made to the Demio and CX-3, the 2 models.
  31. FY2017-Q2AdvancedAnnual report

    「During the second quarter of the current consolidated fiscal year, we made product improvements to the Mazda Axela (overseas name: Mazda3) and Mazda Atenza (overseas name: Mazda6) and began sales of the 2 models. We will continue to rapidly roll out the latest designs, technologies and equipment as product improvement models for SKYACTIV products, aiming to achieve both unit growth and improved profitability.」

    Sales of product improvement models of the Axela and Atenza began for the 2 models, and the plan called for the rapid rollout of the latest technologies in product improvement models.
  32. FY2017-Q1AdvancedAnnual report

    「At the “Beijing Motor Show 2016” held in April this year, we gave the world premiere of the new Mazda CX-4 crossover SUV, the latest model in our new-generation product lineup. Full-scale sales of the new CX-4 began in June this year in China, where demand for SUVs is expanding, as a product supporting further growth of the Mazda brand.」

    The CX-4 made its world premiere and full-scale sales began in China. Together with the start of CX-9 sales in North America, the launch of new and crossover vehicles progressed from the planning stage to implementation.
  33. FY2016First statedAnnual report

    「We will continue to launch new vehicles that offer the “joy of driving” and outstanding environmental and safety performance during “Structural Reform Stage 2.” We will also equip “product improvement models” with the latest designs and technologies and continue to evolve the new-generation product lineup, while expanding our lineup of crossover models, for which demand is growing globally, to achieve both unit growth and improved profitability.」

    The plan is to achieve both unit growth and profitability through product launches, improvements and an expanded crossover lineup.
Moved together

"Next-generation technology development in anticipation of environmental and safety regulations" moved the same way as this thread, in the same document, in 17 of its 36 moves.

171514141111★123456
  1. ★This thread
  2. 1Next-generation technology development in anticipation of environmental and safety regulations17×
  3. 2Global Sales Growth Driven by SKYACTIV-Equipped Vehicles15×
  4. 3Strengthening the Financial Base and Providing Stable Shareholder Returns14×
  5. 4Structural reform centered on SKYACTIV technology14×
  6. 5Improving Development and Production Efficiency through Manufacturing Innovation11×
  7. 6Global Evaluation of the New-Generation Product Portfolio11×

★ is this thread; numbers match the list above. The number on a line is how many documents both moved the same way in; lines between the other threads count the documents they moved together in too. Threads that move together often sit closer.

When this could move next
No upcoming earnings preview for Mazda Motor yet. It last moved in the Financial results presentation of 2026-08-04: "Advanced".
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Launch of New Vehicles, Upgraded Models and Crossovers | Mazda Motor Corporation (7261) | Komori