Customer Base Expansion

「2026年９月の顧客口座数は、岡三証券株式会社からの店頭FX事業の譲受により前月比で増加しております。」

「Eligible customers who open a LION CFD account and make at least 1 new trade during the campaign period will receive a ¥3,000 cashback.」

「As a result of the above measures, the number of customer accounts at the end of the first quarter of the current consolidated fiscal period was 455,193, up 1.0% from the end of the previous consolidated fiscal period.」

「Competition in Japan's foreign exchange margin trading industry has intensified in the acquisition of new customers and the expansion of trading volume. Against this backdrop, the Group has worked to expand its customer base by introducing systems that enable trading from small amounts, building user-friendly trading systems, providing attentive telephone support services and implementing highly distinctive campaigns.」

「As a result of these initiatives, the Group's number of customer accounts was 450,713, down 18.9% year on year. The number of customer accounts declined year on year due to the termination of the LION Trader services of HIROSE FINANCIAL UK LTD. and Hirose Financial MY Limited and the MT4 services of HIROSE FINANCIAL UK LTD., Hirose Financial MY Limited and Hirose Solutions Limited. However, the impact of these service terminations on consolidated performance was immaterial.」

「As a result, the number of customer accounts at the end of the current interim consolidated fiscal year was 442,797, down 20.3% from the end of the previous consolidated fiscal year, while foreign exchange customer margin deposits were ¥81,169.030 million, up 5.1%, and foreign exchange trading volume during the current interim consolidated fiscal year was 5.8458 trillion currency units, up 8.0% year on year. The number of customer accounts decreased from the end of the previous consolidated fiscal year following the discontinuation of the LION Trader services of HIROSE FINANCIAL UK LTD. and Hirose Financial MY Limited and the MT4 services of HIROSE FINANCIAL UK LTD., Hirose Financial MY Limited and Hirose Solutions Limited. However, the impact of the discontinuations on consolidated results was immaterial.」

「Competition in Japan's foreign exchange margin trading industry has intensified in the acquisition of new customers and the expansion of trading volume. Against this backdrop, the Group has worked to expand its customer base by introducing systems that enable trading from small amounts, building user-friendly trading systems, providing attentive telephone support services and implementing highly distinctive campaigns.」

「In addition, from July 2024, the Group implemented measures to increase customers' willingness to trade, including a complete renewal of the Real Trade Ranking, a campaign offering up to 55% higher swap points and attractive food campaigns. As a result, the number of customer accounts at the end of the current interim consolidated fiscal year reached 546,203, up 1.8% from the end of the previous consolidated fiscal year, while foreign exchange customer margin deposits were ¥74,772.101 million, down 4.5%.」

「Against this backdrop, the Group has worked to expand its customer base by introducing systems that enable trading from small amounts, building user-friendly trading systems, providing attentive telephone support services and implementing highly distinctive campaigns.」

「In addition, the number of customer accounts decreased from the end of the previous consolidated fiscal year following the discontinuation of the LION BO service in August 2023, but the impact of the discontinuation on consolidated results was immaterial.」

「Against this backdrop, anticipating an increase in trading opportunities accompanying higher volatility, the Group began offering the Czech koruna/yen, Israeli shekel/yen and Thai baht/yen currency pairs through LION FX in June 2023, increasing the number of currency pairs to 54. It also worked to implement customer requests, including adding a function to LION Chart Plus+ that automatically places orders based on technical trading signals, and conducted a wide variety of campaigns every month to increase customers' willingness to trade. In addition, it installed billboard advertisements at Namba Station on the Nankai Electric Railway and Yodoyabashi Station on the Keihan Railway to raise corporate awareness and acquire new customers. As a result, the number of customer accounts at the end of the first quarter of the current consolidated fiscal year reached 591,030, up 1.0% from the end of the previous consolidated fiscal year, and foreign exchange customer margin deposits were ¥75,649.421 million, up 3.7%. Foreign exchange trading volume during the cumulative first quarter was 2.0826 trillion currency units, down 24.2% year on year.」

「Against this backdrop, the Group has worked to expand its customer base by introducing systems that enable trading from small amounts, building user-friendly trading systems, providing attentive telephone support services and implementing highly distinctive campaigns.」

「Against this backdrop, the Group began offering the Chinese yuan/yen currency pair through LION FX in April 2022, increasing the number of currency pairs to 51. It also worked to expand the trading environment by upgrading LION Chart Plus+ to enable chart analysis comparable to that available on a PC even on a small smartphone screen, adding functions to LION Web, a browser-based trading tool that does not require app installation, and adding pip-profit-and-loss order to the settlement sequence for closing trades in each trading tool. In addition, anticipating an increase in trading opportunities due to the weaker yen, it actively disseminated information by email and social media, including introductions to convenient app functions and support functions for beginners that had been upgraded to date. It also installed billboard advertisements at Umeda and Namba stations on the Osaka Metro Midosuji Line, major stations in Osaka, to acquire new customers. As a result, the number of customer accounts at the end of the third quarter of the current consolidated fiscal year was 579,242, up 3.0% from the end of the previous consolidated fiscal year.」

「Against this backdrop, the Group began offering the Chinese yuan/yen currency pair through LION FX in April 2022, increasing the number of currency pairs to 51. It also worked to expand the trading environment by upgrading LION Chart Plus+ to enable chart analysis comparable to that available on a PC even on a small smartphone screen, and by adding functions to LION Web, a browser-based trading tool that does not require app installation. In addition, anticipating an increase in trading opportunities due to the weaker yen, it actively disseminated information by email and social media, including introductions to convenient app functions upgraded to date and support functions for beginners. As a result, the number of customer accounts at the end of the second quarter of the current consolidated fiscal year was 573,796, up 2.1% from the end of the previous consolidated fiscal year, foreign exchange customer margin deposits were ¥73,471.630 million, up 8.6%, and foreign exchange trading volume during the cumulative second quarter was 5.3226 trillion currency units, up 70.2% year on year, reaching a record high.」

「Against this backdrop, anticipating an increase in trading opportunities, the Group began offering the Chinese yuan/yen currency pair through LION FX in April 2022, increasing the number of currency pairs to 51. It also worked to improve the trading environment, including upgrading LION Chart Plus+ to enable analysis comparable to that available on a PC as smartphone use increased. In addition, it conducted a wide variety of campaigns every month to increase customers' willingness to trade. As a result, the number of customer accounts at the end of the first quarter of the current consolidated fiscal year was 568,044, up 1.0% from the end of the previous consolidated fiscal year, foreign exchange customer margin deposits were ¥71,511.201 million, up 5.7%, and foreign exchange trading volume during the cumulative first quarter was 2.7458 trillion currency units, up 68.8% year on year.」

「To expand its customer base, the Group has worked to introduce systems that enable trading from small amounts, build user-friendly trading systems, provide attentive telephone support services, and implement highly distinctive campaigns.」

「Against this backdrop, as customers' FX trading opportunities increased due to the expansion and prolongation of teleworking and requests to refrain from going out, the Group made a series of detailed upgrades to its trading tools to provide an environment that could flexibly meet the diverse needs of a broad range of customers, from FX beginners to advanced users. While adding convenient functions made the tools easier for experienced users, functions that beginners found unnecessary could become a barrier to using them. Accordingly, the Group selected only the functions essential for FX trading and began offering LION Tab in December 2020, a simple, easy-to-use tool that could be operated without an instruction manual. In October 2021, it released LION Tab mini, an enhanced version of LION Tab for smartphones. In addition, it reviewed its advertising methods and conducted a wide variety of campaigns every month to increase customers' willingness to trade despite low volatility. As a result, the number of customer accounts at the end of the third quarter of the current consolidated fiscal year was 555,715, up 3.2% from the end of the previous consolidated fiscal year.」

「Against this backdrop, as customers' FX trading opportunities increased due to the expansion and prolongation of teleworking and requests to refrain from going out, the Group focused on upgrading its trading tools to provide an environment that could flexibly meet the diverse needs of a broad range of customers. In addition to changing and adding display methods and functions, it made a series of detailed upgrades, including the display speed for news tickers, the number of alert sounds and settings for font colors and sizes, enabling each customer, from FX beginners to advanced users, to customize the trading environment to suit their individual needs. It also worked to upgrade its smartphone app so that customers could trade comfortably even when unable to use a PC. In addition, it reviewed its advertising methods and conducted a wide variety of campaigns every month to increase customers' willingness to trade despite low volatility. As a result, the number of customer accounts at the end of the second quarter of the current consolidated fiscal year was 550,109, up 2.2% from the end of the previous consolidated fiscal year, customer margin deposits were ¥67,215.183 million, up 2.8%, and foreign exchange trading volume during the cumulative second quarter was 3.1278 trillion currency units, up 26.9% year on year.」

「Against this backdrop, the Group worked quickly to meet customer requests in order to provide a more comfortable environment for customers whose FX trading opportunities had increased due to the expansion and prolongation of teleworking and requests to refrain from going out. It added functions to its trading tools in line with customer needs, improved convenience, and upgraded chart displays for each device to make them easier to view. It also reviewed its advertising methods and conducted attractive campaigns to increase customers' willingness to trade despite low volatility. As a result, the number of customer accounts at the end of the first quarter of the current consolidated fiscal year was 544,494, up 1.1% from the end of the previous consolidated fiscal year.」

「To expand its customer base, the Group has worked to introduce systems that enable trading from small amounts, build user-friendly trading systems, provide attentive telephone support services, and implement highly distinctive campaigns.」

「Against this backdrop, the Group anticipated an increase in FX trading opportunities as the use of PCs and smartphones increased due to requests to refrain from going out and the expansion and prolongation of teleworking, and narrowed spreads on popular currency pairs and reviewed its advertising methods. It also worked to increase customers' willingness to trade by responding quickly to their requests regarding trading tools and implementing the requested changes. As a result, foreign exchange trading volume during the cumulative third quarter of the current consolidated fiscal year was 3.841 trillion currency units, up 60.3% year on year. The number of customer accounts at the end of the third quarter of the current consolidated fiscal year was 532,837, up 4.0% from the end of the previous consolidated fiscal year, while customer margin deposits were ¥65,017.940 million, up 6.2%.」

「To expand its customer base, the Group has worked to introduce systems that enable trading from small amounts, build user-friendly trading systems, provide attentive telephone support services, and implement highly distinctive campaigns.」

「To expand its customer base, the Group has worked to introduce systems that enable trading from small amounts, build user-friendly trading systems, provide attentive telephone support services, and implement highly distinctive campaigns.」

「To expand its customer base, the Group has worked to introduce systems that enable trading from small amounts, build user-friendly trading systems, provide attentive telephone support services, and implement highly distinctive campaigns.」