Understanding and Meeting Customer Needs

「We accept requests for changes to our trading tools on an ongoing basis. Most recently, LION Chart plus+ has been upgraded and made even more convenient, with improvements such as making trendlines easier to draw and enabling customers to view their positions.」

「In LION FX C2, the company added a risk-reward display function that allows users to see at a glance, before entering a trade, the potential loss and take-profit ranges centered on the clicked point.」

「The Group also worked to meet customer needs by adding real-time volatility and a function showing the Group's internal position ratios to "LION Chart Plus+," creating an environment for visual comparisons with other traders, and adding to "LION FX C2" a swap simulation function, a calendar-format function for checking daily returns, and a measurement tool that makes it easy to determine the price range and number of candlesticks.」

「The Group also worked to meet customer needs by adding to "LION Chart Plus+" in June 2025 a function that provides a real-time visual view of volatility, creating an environment in which customers can immediately identify moving currency pairs, and adding a customer sentiment function showing the Group's internal position ratios, enabling visual comparisons with other traders' views. In July 2025, it added to "LION FX C2" a swap simulation function for setting targets for swap trading and a function for checking daily returns in calendar format.」

「The Group worked to meet customer needs by adding to "LION Chart Plus+" in October 2024 a function that enables automated trading and backtesting using combinations of multiple technical indicators, and implementing smartphone support for reverse-position orders in March 2025, creating an environment in which customers can respond immediately even when market trends move contrary to their expectations.」

「To enable customers to check U.S. Treasury charts on smartphones, the Group added U.S. Treasury charts to "LION Chart Plus+ Mobile" and "LION FX5." It also introduced the "LION FX Watch" Apple Watch app in August 2024 to meet customer needs for easily checking exchange rates and charts while traveling or at work.」

「Against this backdrop, the Group expanded the trading environment in anticipation of more trading opportunities driven by higher volatility and increased swap-oriented trading as global interest rates rose. From June 2023, "LION FX" began offering Czech koruna/yen, Israeli shekel/yen, and Thai baht/yen, increasing the number of currency pairs to 54. In November 2023, amid rising share prices, "LION CFD" began offering 14 additional ETFs, including IT-related and U.S. semiconductor ETFs, increasing the total number of instruments to 23, comprising 9 stock index CFDs and 14 ETF CFDs.」

「The Group focused on improving its various trading tools to implement customer requests and accommodate a range of trading environments, including introducing its official automated trading tool and adding a function that allows customers to close positions with a swipe on a smartphone.」

「From June 2023, "LION FX" began offering Czech koruna/yen, Israeli shekel/yen, and Thai baht/yen, increasing the number of currency pairs to 54. The Group also added to "LION Chart Plus+" a function for automatic order placement based on technical buy and sell signals, and worked to implement customer requests.」

「The Group worked to expand and improve the trading environment in line with customer requests by upgrading "LION Chart Plus+" to enable advanced chart analysis on small smartphone screens, improving the functions of "LION Web," a browser-based trading tool that requires no app installation, adding "pip profit/loss order" to the settlement order for closing positions in each trading tool, and adding a function to display pending orders on charts.」

「The Group worked to expand the trading environment by adding "pip profit/loss order" to the settlement order for closing positions in each trading tool.」

「The Group worked to expand the trading environment by upgrading "LION Chart Plus+" so customers could perform PC-level chart analysis even on small smartphone screens, and by adding functions to "LION Web," a browser-based trading tool that requires no app installation.」

「The Group also worked to improve the trading environment by upgrading "LION Chart Plus+" so that customers could perform PC-level analysis as smartphone use increased.」

「In response to requests from large-volume customers who trade large quantities in a single transaction, the Group began offering "large-volume currency pairs" in March 2022 for 6 major currencies, including USD/JPY and GBP/JPY, with higher maximum order sizes and position limits per transaction.」

「Although adding convenient functions made the tools easier for experienced users, functions that beginners felt were unnecessary could become a barrier to using the trading tools. The Group therefore carefully selected only the functions essential for FX trading and has offered "LION Tab," a simple, easy-to-use tool that customers can operate without an instruction manual or similar guidance, since December 2020. In October 2021, it released "LION Tab mini," an improved smartphone version of "LION Tab."」

「Against this backdrop, the Group focused on upgrading its trading tools to provide an environment capable of flexibly meeting the diverse needs of a broad range of customers, as customers' opportunities to trade FX increased due to the expansion and prolongation of restrictions on going out and telework. In addition to changing and adding trading-tool display methods and functions, the Group made successive detailed upgrades, including the display speed of news tickers, the number of alert sounds, and settings for text color and size. This enabled each customer, from FX beginners to advanced traders, to customize the trading environment to suit their individual trading style. The Group also worked to upgrade its smartphone apps so customers could trade comfortably even when PCs were unavailable.」

「The Group worked quickly to implement customer requests by adding functions tailored to customer needs to its trading tools to improve convenience, and upgrading chart displays for each device to optimize readability.」

「Assuming that tablet use would also become more active, the Group strengthened its tablet-focused trading tools to provide a more comfortable user experience, including a complete overhaul of its iPad-only app and the release of the tablet-specific trading tool "LION Tab."」

「The Group also worked to encourage customers to trade by responding quickly to their requests for trading tools and implementing them.」

「Against this backdrop, the Group expected FX trading opportunities to increase as people used PCs and smartphones more frequently due to prolonged restrictions on going out and the expansion of telework. It worked to improve the trading environment by narrowing spreads on multiple currency pairs and upgrading its trading systems. In addition, to prevent trading volumes from declining even in a low-volatility environment, the Group made efforts to increase customers' desire to trade by running attractive campaigns and expanding the regions in which it held small-group seminars for customers whose FX trading results had been unsatisfactory.」

「The Group expected customers to have more trading opportunities as people refrained from going out and economic activity declined. It sent direct mail and other materials to encourage customers to trade, while also continuing from the previous fiscal year to review its advertising methods and accelerate the implementation of customer requests for trading tools and other services.」

「Against this backdrop, as initiatives to prevent trading volume from declining even in a low-volatility environment, the Group released an FX calculator that enables rapid money management in line with volatility and a 10-second candlestick chart that makes it easier to identify opportunities on small price movements and can be used for short-term trading.」

「As an initiative to prevent trading volume from declining even in a low-volatility environment, it released a 10-second candlestick chart that makes it easier to identify opportunities on small price movements and can be used for short-term trading.」

「Against this backdrop, the Group released LION Web, a tool that does not require installation and specializes in advanced technical and chart analysis, following LION Basic, a new tool specializing in scalping that enables effective trading on small price movements. It also released an FX calculator to enable rapid money management in line with volatility. In addition, it made multiple upgrades, including to chart functions, so that customers could easily conduct advanced chart analysis comparable to that available on a PC using a smartphone app.」

「Against this backdrop, to secure stable earnings even in a low exchange-rate volatility environment, the Group expanded the regions in which it holds small-group seminars once a month. At the same time, it reviewed seminar content and strengthened initiatives to improve customers' knowledge, willingness to trade and profit margins. It also added Dow Jones news feeds to enhance the provision of economic news and other information important to customers' trading decisions.」

「Against this backdrop, to secure stable earnings even in a low exchange-rate volatility environment, the Group continued holding small-group seminars once a month, reviewed their content and strengthened initiatives to improve customers' knowledge, willingness to trade and profit margins. It also worked to accelerate the implementation of customer requests.」

「Against this backdrop, to secure stable earnings even in a low exchange-rate volatility environment, the Group reviewed the content of its small-group seminars held once a month as an ongoing initiative to reduce customer losses. It also revamped its smartphone app and released an app with PC-equivalent execution speed and operability, while upgrading its existing systems.」

「As part of its efforts to reduce customer losses, the Group held small-group seminars once a month throughout Japan. It provided instruction on how to analyze trades using LION Analysis Note, a tool that analyzes currency pairs and days of the week with high win rates based on past trades, as well as the average holding periods for winning and losing trades. It also explained how to use BID-determined buy (ASK-determined sell) stop orders, released as a convenient function to prevent unintended execution of stop orders caused by temporary spread widening when economic indicators are released, and how to use the allowable slippage function. In this way, it also focused on efforts to improve customers' trading returns.」

「Despite the low level of exchange-rate volatility, the Group continued efforts to improve its profit margin and implement customer requests.」

「In addition, it continued to implement customer requests, including providing an app that enables customers to review their trading activity, an allowable spread function that prevents orders from being placed when spreads widen beyond expectations, and adding order functionality to LION Chart Plus+, which supports a wide range of technical indicators.」

「In addition, to meet diverse customer needs, it released the new trading tools LION FX C2 and LION FX HTML5 Edition, and also upgraded its existing systems.」

「To address the uncertainty and instability surrounding political and economic conditions in Japan and abroad, the Group made further improvements in customer satisfaction its top management priority. It continuously upgraded its trading systems in line with customer needs and worked to improve customer satisfaction in every respect, including providing information useful for FX trading through Nikkei CNBC's FX Economic Research Institute and conducting campaigns such as gifts of osechi, one of its previously well-received campaigns.」

「To address the uncertainty and instability surrounding political and economic conditions in Japan and abroad, the Group has made improving customer satisfaction its top management priority, particularly in the current fiscal year, in which it achieved a listing. To this end, it has upgraded trading systems in line with customer needs, added new tools, provided market information through influential media that is genuinely useful to investors, and conducted fresher and more effective campaigns. Specifically, regarding additional system tools and market information, it released LION Analysis Note in July, a tool that easily analyzes customers' trading based on their historical trading data, and began broadcasting FX Economic Research Institute on Nikkei CNBC in August, an FX information program providing information useful for FX trading.」

「To improve customer satisfaction, we continued upgrading our trading systems in line with customer needs and conducted campaigns, including a customer-participation real-trading battle campaign and a listing-anniversary campaign.」

「We are strengthening coordination with relevant internal departments and system providers to quickly identify customer needs, including ease of use of trading systems, reductions in trading costs through narrower spreads and the provision of information that contributes to improved customer trading returns, as well as the continuation and enhancement of campaign terms, and to implement these initiatives in shorter cycles.」