Mutual aid product development and organized membership sales
First written in FY2019. 4 of 7 entries say "Advanced", first in FY2024. Latest entry: FY2026.
No other company in this theme has enough history to compare yet.
- FY2026AdvancedAnnual report
「We will also work to expand our broad customer base, including people who are not mutual aid members, by introducing the free-registration Life Club program and expanding the MITSUKERU Concierge nursing home referral service.」
In addition to developing mutual aid products and services, the company is broadening its initiatives to expand its customer base, including non-members, through a free-registration program and a nursing home referral service. - FY2024AdvancedAnnual report
「In the mutual aid business, we will develop and provide attractive products and services that meet customer needs, and further expand our customer base through traditional events such as exhibitions and festivals, as well as online consultations, a booking system, a members' app, and consultation salons.」
The company is expanding its mutual aid initiatives by adding online consultations, a booking system, an app, and consultation salons to product development and membership sales. - FY2020RestatedAnnual report
「We will develop products and services that meet customer needs, provide members with information on attractive products and services, and promote organized sales activities across the group to acquire new members, while expanding our customer base through events such as exhibitions and festivals.」
The company continues to develop mutual aid products, provide information to existing members, conduct sales activities targeting new members, and expand its customer base through exhibitions and festivals. - FY2019First statedAnnual report
「We will develop products and services that meet customer needs, provide existing members with information on attractive products and services, and promote organized sales activities across the group to acquire new members.」
The company presents product and service development, information provision to existing members, and new-member acquisition as an integrated sales strategy for the mutual aid business.