Rollout of 「店舗の星」, a Store-DX Product for Store Revitalization

「For the DX product "Tenpo no Hoshi" for retail stores, the company began providing a review app in July this year to major retailers in 7 Southeast Asian countries, enabling consistent management of customer reviews across both online and offline channels. Inquiries regarding new implementations are also increasing, and the company will work to accelerate further business expansion.」

「Inquiries for new installations are also increasing, and we will work to accelerate further business expansion.」

「Based on Store Star’s implementation track record and results overseas, the company plans to identify areas for improvement and update the system in preparation for full-scale deployment in Japan and overseas. It also plans to develop a “Customer Review App” that can be added to existing member apps operated by retail stores, with the aim of establishing a strong position as a one-of-a-kind OMO (Online Merges with Offline) solution.」

「For Store Star, the company carried out additional implementation at stores overseas. In Japan, the demonstration trials also showed that Store Star delivered highly effective implementation results as an OMO (Online Merges With Offline) solution, as it had overseas, and full-scale domestic rollout has begun.」

「For Store Star, a DX store activation product for retail stores, implementation at 3 stores operated by a major overseas retailer was decided during the interim accounting period under review. In Japan, the company conducted a demonstration trial at 3 stores in the Tokyo metropolitan area operated by Wise Mart Co., Ltd. The trial showed that Store Star delivered highly effective implementation results in Japan as an OMO (Online Merges With Offline) solution, as it had overseas, leading the company to decide to begin full-scale domestic rollout.」

「In the cumulative first-quarter period, implementation of Store Star, a DX store activation product for retail stores, was decided at 3 stores operated by a major overseas retailer. The company has identified “visualizing sales effects based on customer ratings” and “pursuing a more enjoyable shopping experience for customers, the ultimate consumers, in stores” as the highest-priority development themes for the Store Star system. It plans to further evolve the product as a DX device that activates retail stores, enabling its use in OMO initiatives and, ultimately, AI-based analysis of customer behavior, while pursuing expanded sales together with strategic sales partners.」

「During the third quarter, delivery to DONKI(Thailand) Co.,Ltd. was completed, and the company is analyzing operational and sales data to visualize the effects of sales promotion and store activation. In addition, the company obtained a patent for a highly valuable technology that makes the ratings in reviews posted by numerous general consumers online visible for products displayed in physical stores through Store Star.」

「For “Store Star,” formal implementation at DONKI(Thailand) Co.,Ltd. has also been decided. Implementation will proceed sequentially from August 2023 onward as the company pursues further expansion of its sales channels.」

「For “Store Star,” the company is continuing joint trials with multiple stores. It has also completed delivery for a large order received in April 2023 and will continue to pursue further expansion of its sales channels.」

「In December 2022, the company released “Store Star,” a new DX store activation product for retail stores, and in January 2023 began offering the AIrux8 power-reduction solution in the Japanese market. Store Star is a system in which a cloud engine scrapes online consumer ratings of products and stores, which are extremely important in the e-commerce industry as social proof, and displays them in physical stores. It has a cloud dashboard that visualizes the effects before and after Store Star is installed. By linking with store POS data, it is expected to play a major role as a business intelligence tool for store operations.」