Emphasis on Sales Growth, Operating Margin on Sales, and Sales per Employee
First written in FY2017. 6 of 13 entries say "Worsened", first in FY2026-H1. Latest entry: 2026-10-14.
Gunosy moved to the "Worse" side of this theme in 2026, 3 years after the typical company in this theme (2023).
10 other companies' latest entry also says "Worsened".
- FY2026WorsenedAnnual report
「Regarding the news-curation media operated by the company, including Gunosy, the number of users fell short of plan due, among other factors, to weaker-than-expected user responses to news and other content.」
The number of users fell short of plan, worsening progress against the management metrics focused on user scale. - FY2026-H1WorsenedAnnual report
「Meanwhile, DAU for the Group's news-curation media, including Gunosy, remained below expectations because there were fewer highly topical news stories capable of attracting users' interest.」
DAU for the news-curation media fell below expectations in terms of user scale, which had been a key metric. - FY2024Users maintained; monetization declinedAnnual report
「As the user retention rate remained stable, the number of users stayed at 100% of the previous quarter's level. Profitability per user, which the company had been working to improve, remained at a certain level despite the difficult market conditions for display advertising in reservation-based advertising, as a result of various measures implemented in the second quarter, including changes to the advertising logic and strengthened sales activities, reaching 95% of the previous quarter's level.」
The number of users was maintained at 100% of the previous quarter's level, while revenue per user was 95% of the previous quarter's level. - FY2024-Q2Decline in users and improvement in monetizationAnnual report
「As a result, the number of users was 95% of the previous quarter's level, although it was 101% of the year-earlier level. Revenue per user remained under pressure in the first quarter, but various initiatives, including changes to the advertising logic and intensified sales activities, resulted in revenue per user reaching 103% of the previous quarter's level.」
The number of users was 95% of the previous quarter's level and 101% of the year-earlier level, while revenue per user reached 103% of the previous quarter's level, indicating divergent trends in user scale and monetization. - FY2024-Q1Divergence between user growth and monetizationAnnual report
「Investment in advertising and promotion increased the number of new users as expected. In addition, initiatives to improve user retention, which had been ongoing since the previous consolidated fiscal year, steadily produced results, enabling user growth of 106% year on year. Meanwhile, revenue per user ended at 93% of the prior-year level, partly due to weakness in the overall advertising market recently.」
The number of users reached 106% of the prior-year level, while revenue per user was 93%, indicating divergent trends in user scale and monetization. - FY2022ReframedAnnual report
「The Group regards increasing company-wide revenue through growth in the number of active users and retention rate as an important management metric and aims to further increase corporate value. As operating metrics, the Group also focuses on MAU (note) and revenue per user for each service.」
The metric framework has been reorganized from the previous explanation, which focused on the number of active users and total time spent, to incorporate retention rate and revenue per user. - FY2020RestatedAnnual report
「The Group regards increasing company-wide revenue through growth in the number of active users and total time spent as an important management metric and aims to further increase corporate value. As operating metrics, the Group also focuses on MAU and revenue per user for each service.」
The Group continues to use a metric framework focused on the number of active users, total time spent, MAU, and revenue per user. - FY2019ReframedAnnual report
「The Group regards increasing company-wide revenue through growth in the number of active users and total time spent as an important management metric and aims to further increase corporate value. As operating metrics, the Group also focuses on MAU (note) and other measures for each service.」
The stated management metrics have shifted from a focus on revenue growth, operating margin, and revenue per employee to a framework focused on the number of active users, total time spent, and MAU. - FY2017First statedAnnual report
「The Group has designated revenue growth as an important management metric and manages its business with a focus on improving its operating margin as revenue grows. The Group also places importance on revenue per employee as a metric supporting these measures.」
The Group explicitly identified revenue growth, operating margin, and revenue per employee as target management metrics for the first time. No specific numerical targets or deadlines were provided.