Strengthening organized sales activities through the establishment of the Sales Planning Department

「In connection with the introduction of a business-unit structure, the First and Second Sales Departments were reorganized into the sales functions of the Domestic Sales Department and the Fastening Business Department to further strengthen initiatives involving automated joining equipment, fastener tools and joining fasteners. The Domestic Sales Department was reorganized into Eastern Japan sales teams covering Hokkaido, Tohoku, Kanto and Chubu, and Western Japan sales teams covering Kansai, Chugoku and Shikoku, and Kyushu, to speed up responses.」

「To advance this management vision, we changed to a functional organization aimed at addressing management issues in April 2023. Within the Manufacturing Business Headquarters, the former Sales Planning Department was renamed the Sales Operations Department to further strengthen the sales function, increase sales and secure appropriate profit. In addition to planning and sales promotion, the department was given overall responsibility for the sales organization so that it could respond flexibly to the diversifying sales network, as well as a cross-functional role spanning the various Sales Departments to optimize and maximize the development of new sales channels.」

「Within the Manufacturing Business Headquarters, the former Sales Planning Department was renamed the Sales Operations Department to further strengthen the sales function, increase sales and secure appropriate profit. In addition to planning and sales promotion, the department was given overall responsibility for the sales organization so that it could respond flexibly to the diversifying sales network, as well as a cross-functional role spanning the various Sales Departments to optimize and maximize the development of new sales channels.」

「To advance this management vision, we changed to a functional organization aimed at addressing management issues in April 2023. To strengthen regional sales, each sales office was placed under the Sales Operations Department, with the head and representative for each region responsible for regional sales and conducting sales activities. To clarify the sales strategies for fasteners and fastener tools, which serve different markets, the First Sales Department was assigned distributors primarily serving the machinery sector and handling fastener-related products, while the Second Sales Department was assigned distributors primarily serving professional shops, home improvement centers and hardware stores and handling hand-tool-related products. To achieve a substantial increase in sales through global expansion, the Overseas Sales Department was made independent from the Second Sales Department.」

「In April 2023, we changed to a functional organization aimed at addressing management issues. Within the Manufacturing Business Headquarters, the former Sales Planning Department was renamed the Sales Operations Department to further strengthen the sales function, increase sales and secure appropriate profit. In addition to planning and sales promotion, the department was given overall responsibility for the sales organization so that it could respond flexibly to the diversifying sales network, as well as a cross-functional role spanning the various Sales Departments to optimize and maximize the development of new sales channels.」

「We reorganized the sales channels previously classified by the Sales Department into an organization better aligned with the current market. In particular, for the newly established Store Sales Team, we strengthened efforts targeting customers with physical locations, including home improvement centers and professional shops, and pursued activities closer to end users.」

「To carry out activities more effectively, the former Domestic Sales Department and Overseas Sales Department were reorganized into 3 divisions by sales route and function: the First Sales Department (industrial equipment and hardware routes), the Second Sales Department (home center and overseas sales routes), and the Sales Planning Department (e-business, planning and sales promotion).」

「To carry out activities more effectively, the former Domestic Sales Department and Overseas Sales Department were reorganized into 3 divisions by sales route and function: the First Sales Department (industrial equipment and hardware routes), the Second Sales Department (home center and overseas sales routes), and the Sales Planning Department (e-business, planning and sales promotion).」

「To carry out activities more effectively, the former Domestic Sales Department and Overseas Sales Department were reorganized into 3 divisions by sales route and function: the First Sales Department (industrial equipment and hardware routes), the Second Sales Department (home center and overseas sales routes), and the Sales Planning Department (e-business, planning and sales promotion).」

「In order to pursue domestic and overseas sales thoroughly in line with their respective strategies, the Overseas Sales Group under the Sales Department was made independent, and the Domestic Sales Department and Overseas Sales Department were established.」

「In order to pursue domestic and overseas sales thoroughly in line with their respective strategies, the Overseas Sales Group under the Sales Department was made independent, and the Domestic Sales Department and Overseas Sales Department were established.」

「From fiscal 2020, the Marketing Headquarters was renamed the Manufacturing Business Headquarters, and the Domestic Sales Department and Overseas Sales Department were established so that domestic and overseas sales could each be pursued thoroughly in line with their respective strategies. Within the Domestic Sales Department, the Digital Marketing Group was established to deepen penetration of the e-business market, which has been expanding rapidly, while continuing to serve the traditional sales routes that have supported our business activities for many years.」

「In April 2019, we implemented an organizational reform to promote the development of the corporate culture and create a more functional organizational structure. We specialized the President’s Office in fostering the corporate culture, integrated the sales planning and promotion functions into the Sales Department, and newly established the e-Business Promotion function to accelerate the rollout of sales channels by customer type.」

「In April 2019, we implemented an organizational reform to promote the development of the corporate culture and create a more functional organizational structure. We specialized the President’s Office in fostering the corporate culture, integrated the sales planning and promotion functions into the Sales Department, and newly established the e-Business Promotion function to accelerate the rollout of sales channels by customer type.」

「In April 2019, we implemented an organizational reform to promote the development of the corporate culture and create a more functional organizational structure. We specialized the President’s Office in fostering the corporate culture, integrated the sales planning and promotion functions into the Sales Department, and newly established the e-Business Promotion function to accelerate the rollout of sales channels by customer type.」

「In May 2018, to create a functional organizational structure, we divided the Development Department by function into the Product Planning, Technology Development and Purchasing divisions, integrated the Order Processing and After-Sales Service divisions into the Sales Promotion Department to consolidate customer information, and established the Industrial Equipment Sales, Home Center Sales and Corporate Sales divisions within the sales organization to align with sales channels by customer type.」

「In May 2018, to create a more functional organizational structure, we divided the Development Department by function into the Product Planning, Technology Development and Purchasing divisions, integrated the Order Processing and After-Sales Service divisions into the Sales Promotion Department to consolidate customer information, and established the Industrial Equipment Sales, Home Center Sales and Corporate Sales divisions within the sales organization to align with sales channels by customer type.」

「In May 2018, to create a more functional organizational structure, we divided the Development Department by function into the Product Planning, Technology Development and Purchasing divisions, integrated the Order Processing and After-Sales Service divisions into the Sales Promotion Department to consolidate customer information, and established the Industrial Equipment Sales, Home Center Sales and Corporate Sales divisions within the sales organization to align with sales channels by customer type.」

「Within the sales organization, we established the Industrial Equipment Sales, Home Center Sales and Corporate Sales divisions to align with sales channels by customer type.」

「In May 2017, we established the Sales Promotion Department to implement measures aimed at increasing sales, including responding to electronic trading markets and strengthening information provision and product promotion via the Internet. We have sought to strengthen organized sales activities further through coordination with the Sales Department and the Sales Planning Department established in the previous fiscal year.」

「In addition, in May 2017, we established the Sales Promotion Department to implement measures aimed at increasing sales, including responding to electronic trading markets and strengthening information provision and product promotion via the Internet. We have sought to strengthen organized sales activities further through coordination with the Sales Department and the Sales Planning Department established in the previous fiscal year.」

「In addition, in May 2017, we established the Sales Promotion Department to implement measures aimed at increasing sales, including responding to electronic trading markets and strengthening information provision and product promotion via the Internet. We have sought to strengthen organized sales activities further through coordination with the Sales Department and the Sales Planning Department established in the previous fiscal year.」

「In May 2017, we established the Sales Promotion Department to implement measures aimed at increasing sales, including responding to electronic trading markets and strengthening information provision and product promotion via the Internet. We sought to strengthen organized sales activities further through coordination with the Sales Department and the Sales Planning Department established in the previous fiscal year」

「To execute the sales strategy formulated by the sales strategy planning function established within the President’s Office, we established the Sales Planning Department to develop specific plans and proposals as sales tactics, and worked to further strengthen organized sales activities.」

「To execute the sales strategy formulated by the sales strategy planning function established within the President’s Office, we established the Sales Planning Department to develop specific plans and proposals as sales tactics, and worked to further strengthen organized sales activities.」

「To execute the sales strategy formulated by the sales strategy planning function established within the President’s Office, we established the Sales Planning Department to develop specific plans and proposals as sales tactics, and worked to further strengthen organized sales activities.」