Sustained growth in distribution UUs, paying UUs and ARPPU
First written in FY2023. 9 of 10 entries say "Advanced", first in FY2024-Q1. Latest entry: 2026-08-13.
4 other companies' latest entry also says "Advanced".
- 2026-08-13AdvancedFinancial results briefing materials
「Paying-user unique users: Although the decline that had continued since the fourth quarter of FY2025 continued, the figure turned upward in the first quarter, increasing 3.1% from the previous quarter.」
Paying-user unique users turned from a declining trend to a 3.1% quarter-on-quarter increase, while ARPPU also rose 6.1% quarter on quarter. - FY2026AdvancedAnnual report
「Expanding total payment volume requires an increase in unique paying users, which in turn requires acquiring users externally through marketing activities, encouraging existing non-paying users to convert to paying users, and improving the platform’s appeal and diversity by expanding the number of streamers. The company plans to continue focusing on expanding each metric. For the fiscal year ending March 2026, the monthly average number of unique streamers in the fourth quarter was 24,542, down 3.9% year on year; monthly average leading unique streamers earning at least 50,000 points per month numbered 1,860, up 0.6%; and unique paying users numbered 36,131, down 9.5%. Monthly average spending per paying user was ¥29,833, up 2.2%.」
While unique streamers and unique paying users declined year on year, leading unique streamers and ARPPU increased. The company continues its policy of expanding each metric through external acquisition, conversion of non-paying users to paying users and expansion of streamers. - FY2026-H1AdvancedAnnual report
「The company positions unique streamers, unique paying users and total payment volume as key management metrics. Expanding total payment volume requires an increase in unique paying users, which in turn requires acquiring users externally through marketing activities, encouraging existing non-paying users to convert to paying users, and improving the platform’s appeal and diversity by expanding the number of streamers. The company plans to continue focusing on expanding each metric. During the interim consolidated accounting period, the monthly average number of unique streamers was 25,367, down 1.3% from the previous interim consolidated accounting period; monthly average leading unique streamers earning at least 50,000 points per month numbered 1,894, up 0.5%; and unique paying users numbered 38,498, down 2.3%. Monthly average spending per paying user was ¥30,631, up 9.2%.」
New interim-period results were updated. Unique streamers and unique paying users declined year on year, while leading unique streamers and monthly average spending increased. The company continues its policy of expanding each metric through external acquisition, conversion of non-paying users to paying users and expansion of streamers. - FY2025AdvancedAnnual report
「For the fiscal year ended March 2025, the monthly average number of unique streamers in the fourth quarter was 25,530, down 4.0% year on year; monthly average leading unique streamers earning at least 50,000 points per month numbered 1,849, up 1.5%; and unique paying users numbered 39,902, down 1.7%. Monthly average spending per paying user was ¥29,195, up 12.5%.」
The fourth-quarter metrics were updated. Unique streamers and unique paying users declined year on year, while leading unique streamers and ARPPU increased. - FY2025-H1AdvancedAnnual report
「The company positions unique streamers, unique paying users and total payment volume as key management metrics. Expanding total payment volume requires an increase in unique paying users, which in turn requires acquiring users externally through marketing activities, encouraging existing non-paying users to convert to paying users, and improving the platform’s appeal and diversity by expanding the number of streamers. The company plans to continue focusing on expanding each metric. During the interim consolidated accounting period, the monthly average number of unique streamers was 25,712, down 2.9% from the previous interim consolidated accounting period; monthly average leading unique streamers earning at least 50,000 points per month numbered 1,885, up 2.5%; and unique paying users numbered 39,413, up 2.4%. Monthly average spending per paying user was ¥28,044, up 7.8%.」
While unique streamers declined year on year, leading unique streamers, unique paying users and monthly average spending increased. The company continues its policy of expanding each metric through external acquisition, conversion of non-paying users to paying users and expansion of streamers. - FY2024AdvancedAnnual report
「In the fiscal year ended March 2024, all metrics continued to expand steadily. In the fourth quarter, the monthly average number of unique streamers was 26,599, up 3.4% year on year; monthly average leading unique streamers earning at least 50,000 points per month numbered 1,821, up 4.2%; and unique paying users numbered 40,597, up 11.5%. Monthly average spending per paying user was ¥25,960.」
The company added fourth-quarter results and year-on-year changes for unique streamers, leading unique streamers, unique paying users and monthly ARPPU for the full fiscal year. - FY2024-Q3AdvancedAnnual report
「The company positions unique streamers, unique paying users and total payment volume as key management metrics. Expanding total payment volume requires an increase in unique paying users, which in turn requires acquiring users externally through marketing activities, encouraging existing non-paying users to convert to paying users, and improving the platform’s appeal and diversity by expanding the number of streamers. The company plans to continue focusing on expanding each metric.」
In the third quarter, the monthly average number of unique streamers was 25,884, including 1,816 unique streamers earning at least 50,000 points per month, while unique paying users numbered 39,906. Monthly average spending per paying user was ¥25,365, adding updated metric results. - FY2024-Q2AdvancedAnnual report
「The company positions unique streamers, unique paying users and total payment volume as key management metrics. Expanding total payment volume requires an increase in unique paying users, which in turn requires acquiring users externally through marketing activities, encouraging existing non-paying users to convert to paying users, and improving the platform’s appeal and diversity by expanding the number of streamers. The company plans to continue focusing on expanding each metric.」
The company explicitly identifies total payment volume as a key metric and outlines specific means of expansion: external user acquisition, conversion of non-paying users and expansion of streamers. In the second quarter, the monthly average number of unique streamers was 26,407, unique paying users numbered 39,453, and monthly average spending per paying user was ¥25,343. - FY2024-Q1AdvancedAnnual report
「During the first quarter of the current consolidated fiscal year, all metrics continued to expand steadily. The monthly average number of unique streamers was 26,546, up 9.9% year on year, and the number of unique paying users was 37,533, up 11.6% year on year. The monthly average spending per paying user was ¥26,688.」
For its key metrics, the company newly disclosed the actual figures and year-on-year changes for unique streamers and unique paying users, as well as the monthly average spending per paying user. - FY2023First statedAnnual report
「The company plans to continue focusing on sustained increases in unique streamers and unique paying users, as well as sustainable growth in ARPPU, to enhance corporate value.」
The company identifies unique streamers, unique paying users and ARPPU as key management metrics and shows a model for increasing revenue through higher MAU and a higher paying-user ratio.