Service Deployment on an Urban OS and Monetization

「As an initiative with local governments, we were selected as the operator for the Aichi Prefecture-led “Aichi Digital Island Project Promotion Program (Data Utilization Program)” and began supporting decision-making by local businesses through analysis of the consumption spillover effects of large-scale events using pedestrian-flow big data, payment data and other information.」

「Under the Ministry of Internal Affairs and Communications' FY2023 supplementary-budget Regional Digital Infrastructure Utilization Promotion Project (Level 4 Automated Driving Verification Type), we conducted a demonstration of remote automated driving using local 5G and other technologies. In addition, under the Tokyo Metropolitan Government's Tourism Data Utilization Support Project, which began in FY2023, we were selected as an implementing provider for FY2025 and FY2026.」

「In the smart-city field, a consortium comprising the company, Komae City, Tokyo, 東日本電信電話株式会社, TIER IV,Inc., 株式会社マップフォー and 一般財団法人計量計画研究所 has been conducting demonstrations of remote automated driving using local 5G and other technologies since April 2024 under the Ministry of Internal Affairs and Communications' FY2023 supplementary-budget Regional Digital Infrastructure Utilization Promotion Project (Level 4 Automated Driving Verification Type). During the interim period, the consortium also held a community test-riding event for a remote automated-driving bus and continued the demonstration.」

「As results of our main smart-city initiatives, we were selected for the Tokyo Metropolitan Government's Smart Service Implementation Promotion Project, “Be Smart Tokyo,” and the Tokyo Data Platform Case Study Project, which uses the “Meta Tourism Map” to create vibrancy and encourage visitor circulation. In addition, through collaboration with 株式会社NTTデータ, we participated in the Tokyo Metropolitan Government's FY2023 Data Collaboration and Utilization Promotion Project in the Toyosu area, as well as a verification project promoted by the Ministry of Internal Affairs and Communications toward Level 4 automated driving, thereby expanding our smart-city-related business.」

「Under the Tokyo Metropolitan Government's Smart Service Implementation Promotion Project, “Be Smart Tokyo,” for which we were selected as a smart-service implementation provider, we have provided various forms of support based on human-flow big data, including visualizing urban issues and needs through area analysis and supporting efforts to build service awareness through digital advertising.」

「We further expanded our initiatives with local governments. In collaboration with 株式会社ＮＴＴデータ, we participated in the Tokyo Metropolitan Government's FY2023 Data Collaboration and Utilization Promotion Project, aimed at attracting visitors to the Toyosu area and analyzing visitors. We were also selected by Chiba Prefecture for work on preparing a human-flow data report for the Tokyo Bay Aqua-Line and verified the effects of a social experiment on the Tokyo Bay Aqua-Line.」

「In the smart-city field, we actively pursued initiatives including selection as a smart-service implementation provider under the Tokyo Metropolitan Government's Smart Service Implementation Promotion Project, “Be Smart Tokyo,” and selection for the Tokyo Data Platform Case Study Project.」

「Based on the expertise developed through our core retail DX business, we aim to expand our retail media and smart-city businesses, expand the domestic ecosystem, and ultimately extend the successful model globally, targeting revenue of ¥10 billion in the fiscal year ending June 2028.」

「We will further strengthen our support for retailers, distributors and consumer goods manufacturers working on data-driven customer and trade-area analysis and promotional strategies, as well as our expansion in the smart-city market.」

「We aim to generate usage fees from urban OS platforms as they are launched, followed by revenue sharing through the creation of ecosystems among urban service providers.」