Expansion of total payment value
First written in FY2019. 16 of 28 entries say "Advanced", first in FY2020-Q1. Latest entry: 2026-07-28.
3 other companies' latest entry also says "Advanced".
- FY2026-H1AdvancedAnnual report
「As a result, the average value per project increased, and gross merchandise value across all services, including the Makuake service, increased 33.5% from the previous interim accounting period to ¥10,797.354 million.」
Gross transaction value across all services increased 33.5% from the previous interim accounting period to ¥10,797.354 million, demonstrating growth in gross transaction value driven by higher average project values. - FY2025AdvancedAnnual report
「As a result of these initiatives, the total backing amount increased 3.8% year on year to ¥17,221.652 million. Gross transaction value across all services, including the total backing amount, was ¥17,643.692 million.」
The total backing amount was ¥17,221.652 million, up 3.8% year on year, while gross transaction value was ¥17,643.692 million. In addition, cumulative total backing amount exceeded ¥100 billion in November 2024. - FY2025-H1WorsenedAnnual report
「As a result of these initiatives, the total backing amount declined 7.6% from the previous interim accounting period to ¥7,901.301 million. Gross transaction value, calculated by adding the Safe System usage fee to the total backing amount, was ¥8,089.964 million.」
The total backing amount declined year on year, while gross transaction value including the Safe System usage fee was also presented. - FY2024ReframedAnnual report
「The company regards gross transaction value as an important management metric and plans to continue focusing on expanding it.」
The company broadened the definition of its key metric from the previous focus on the total backing amount to gross transaction value, which combines the total backing amount with the Safe System usage fee. Gross transaction value for the fiscal year ended September 2024 was ¥16,637.373 million. - FY2024-Q2AdvancedAnnual report
「As a result of these initiatives, the total backing amount increased 2.3% year on year against the same quarter of the previous year to ¥8,549.560 million.」
The total backing amount, the company's most important management metric, was ¥8,549.560 million, up 2.3% year on year against the same quarter of the previous year, and increased year on year. - FY2024-Q1AdvancedAnnual report
「As a result of these initiatives, the total backing amount increased 8.0% year on year against the same quarter of the previous year to ¥4,592.270 million.」
The total backing amount, which had been declining year on year, increased 8.0% during the cumulative first-quarter period to ¥4,592.270 million. - FY2023WorsenedAnnual report
「The total backing amount declined 11.0% year on year to ¥17,609.329 million.」
The total backing amount, the company's most important management metric, was ¥17,609.329 million, down 11.0% year on year. - FY2023-Q3Up quarter on quarter, down year on yearAnnual report
「The total backing amount rose 11.2% quarter on quarter to ¥4,569.329 million. However, as consumption in the physical economy accelerated due to the impact of the reopening of the economy, which began in the second half of the previous fiscal year, the scale of the total backing amount declined significantly from the fourth quarter of the previous fiscal year, resulting in a 12.9% year-on-year decrease.」
The total backing amount increased quarter on quarter but declined year on year as consumption in the physical economy accelerated following the reopening of the economy. - FY2023-Q2WorsenedAnnual report
「The total backing amount was ¥8,360.004 million, down 19.6% year on year against the same quarter of the previous year.」
The total backing amount, the company's most important management metric, was ¥8,360.004 million, down 19.6% year on year against the same quarter of the previous year. The company explains that the impact of the reopening of the economy continued. - FY2023-Q1WorsenedAnnual report
「The impact of the reopening of the economy, which began in the second half of the previous fiscal year, continued during the cumulative first-quarter period. Although CVR, or conversion rate, defined as the number of backing purchases divided by access UUs, rose 0.2 points year on year against the same quarter of the previous year to 3.0% due to enhanced support for project owners and new customer-acquisition initiatives, the total backing amount declined 20.8% year on year to ¥4,251.611 million.」
The total backing amount was ¥4,251.611 million, down 20.8% year on year against the same quarter of the previous year. Although CVR improved, the total amount declined further as the impact of the reopening of the economy continued. - FY2022Full-year declineAnnual report
「As a result, the CVR, which had been recovering through the third quarter, declined in the fourth quarter to 3.1%, down 1.3 points from the previous fiscal year, and the total backing amount fell 8.2% year on year from the previous fiscal year to ¥19,776.217 million.」
The total backing amount for the full year was ¥19,776.217 million, down 8.2% year on year. The company cites the decline in CVR and reduced usage due to the reopening of the economy as factors. - FY2022-Q3Slowing growth and declineAnnual report
「Rather than pursuing short-term initiatives aimed at increasing revenue in the current fiscal year, the company is concentrating resources on strengthening its internal structure, including creating a platform environment that project owners and supporters can use with confidence, hiring and training personnel, and improving operations under the new organizational structure, in order to accelerate growth from the next fiscal year onward. As a result, growth in the total backing amount slowed, and the amount declined 0.6% year on year against the same quarter of the previous year to ¥15,639.218 million.」
The total backing amount, the company's most important management metric, was ¥15,639.218 million, down 0.6% year on year against the same quarter of the previous year. The company explains this as the result of prioritizing internal structural enhancements aimed at growth from the next fiscal year onward over short-term revenue-growth initiatives. - FY2022-Q2AdvancedAnnual report
「The matching rate between project owners and supporters, which had been trending downward due to the increased workload for curators and challenges in enabling users to discover new products and services as the number of projects increased, edged up as a result of stepped-up hiring of curators and review staff, the transition of both departments to a new organizational structure, and the development of new app-focused functions. In addition, by focusing on creating a platform environment that project owners and supporters could use with confidence, training personnel hired during the cumulative second-quarter period, and improving operations under the new organizational structure, the company grew the total backing amount by 5.9% year on year against the same quarter of the previous year to ¥10,393.643 million.」
The total backing amount, the company's most important management metric, was ¥10,393.643 million, up 5.9% year on year. The company was simultaneously advancing stepped-up hiring, the transition to a new organizational structure, app function development, training for newly hired personnel and operational improvements. - FY2022-Q1AdvancedAnnual report
「The total backing amount grew steadily to ¥5,369.538 million, up 19.0% year on year against the same quarter of the previous year.」
The total backing amount, the company's most important management metric, was ¥5,369.538 million, an increase of 19.0% year on year against the same quarter of the previous year. - FY2021AdvancedAnnual report
「Continued upfront investment in television, web and app advertising to acquire new project owners, attract new users and encourage repeat backing purchases improved awareness of Makuake, increased the number of projects launched on an ongoing basis and expanded access unique users, resulting in a 46.9% year-on-year increase in the total backing amount to ¥21,536.980 million.」
The total backing amount, the company's most important management metric, was ¥21,536.980 million, up 46.9% year on year. The company also describes the relationship with increased advertising investment, project launches and access UUs. - FY2021-Q3AdvancedAnnual report
「Television commercials increased brand awareness, while greater exposure on television programs and enhanced web and app advertising further expanded access unique users, resulting in a 67.1% year-on-year increase in the total backing amount on Makuake.」
The company states that the total backing amount, its most important management metric, increased 67.1% year on year against the same quarter of the previous year, driven by initiatives including television, web and app advertising. - FY2021-Q2RestatedAnnual report
「During the cumulative second quarter, the Company pursued measures to increase total support purchases, building on the quality-assurance framework it had focused on strengthening during the first quarter. Specifically, it expanded exposure through television commercials and television programs, strengthened Makuake’s recommendation features and took other measures, aiming to increase the number of listed projects, unique users accessing the platform and the number of support purchases.」
The policy of expanding total support purchases and measures to achieve this, including broader exposure and enhanced recommendation features, are reaffirmed. However, the cumulative total of support purchases for the quarter itself is not disclosed. - FY2021-Q1AdvancedAnnual report
「Total support purchases also reached ¥4,512.189 million, up 106.7% year on year, continuing to expand steadily.」
Specific results are disclosed for total support purchases, which increased 106.7% year on year and are linked to the most important management KPI. - FY2020AdvancedAnnual report
「Fiscal year ended September 2020, fourth quarter, total support purchases: ¥5,252.394 million」
Specific results for total support purchases, the most important management KPI, are disclosed for the fourth quarter of the fiscal year ended September 2020. - FY2020-Q3AdvancedAnnual report
「As a result, during the cumulative third quarter, total support purchases were ¥9,411.627 million, net sales were ¥2,092.494 million, up 128.2% year on year, operating profit was ¥530.697 million, up 842.7%, ordinary profit was ¥530.640 million, up 795.1%, and net income for the quarter was ¥355.525 million, up 747.0%.」
Total support purchases, the Company’s most important management KPI, reached ¥9,411.627 million, with specific results disclosed against a backdrop of increases in the number of projects launched and membership. - FY2020-Q2RestatedAnnual report
「Total support purchases increased as the number of projects listed and membership both grew steadily and in balance.」
The increase in total support purchases and the mutually reinforcing growth in the number of projects listed and membership are reiterated, but no specific amount is disclosed. - FY2020-Q1AdvancedAnnual report
「Total support purchases increased as the number of projects listed and membership both grew steadily and in balance.」
The disclosure cites growth in total support purchases, which is linked to the most important management KPI, as an operating result. - FY2019First statedAnnual report
「The Company regards total payment value as its most important management KPI and intends to continue focusing on its expansion.」
Fee revenue linked to total payment value is used as a key measure of business growth.