Platform expansion through partnerships, offline customer acquisition and cross-selling
First written in FY2020. 19 of 23 entries say "Advanced", first in FY2021-Q1. Latest entry: 2026-10-23.
No other company in this theme has enough history to compare yet.
- FY2026AdvancedAnnual report
「Against the backdrop of the rapid adoption of AI, the company began a major upgrade of its flagship switching comparison website to strengthen AI search optimization (AIO) and support customer acquisition channels that do not rely on search engines. It also launched Enechange Home Moving Web Easy Support, a new service that enables users to complete moving-related task management and procedures for utilities such as electricity, gas and water through LINE. Through these initiatives, the company is expanding its points of contact with users as an electricity and gas switching platform.」
The company launched AIO capabilities, customer acquisition outside search engines, a major upgrade of its comparison website and a moving support service through LINE, and disclosed 270,278 continuing household users and 17,718 continuing business sites. - FY2026-H1AdvancedAnnual report
「Revenue from electricity switching support was ¥2,161,340 thousand. Solid switching volumes for both households and businesses resulted in 275,157 continuing household users and 16,861 continuing business sites.」
For electricity switching support, the company disclosed a customer base of 275,157 continuing household users and 16,861 continuing business sites, while continuing to strengthen collaboration with electric power companies. - FY2025AdvancedAnnual report
「Through these initiatives, the number of users, defined as the total of household users and the number of business users converted into household equivalents, reached approximately 654 thousand as of the end of March 2025.」
The company continued to acquire customers through online and offline partners and cross-sell electricity and gas, increasing the user base from approximately 573 thousand at the end of 2023 to approximately 654 thousand at the end of March 2025. For households, it also added a gas connection application function. - FY2025-H1AdvancedAnnual report
「In the Energy Platform Business, solid switching volumes for both households and businesses resulted in a 23.7% year-on-year increase in the number of users eligible for recurring commissions, to 627,094.」
Solid switching volumes for households and businesses brought the number of users eligible for recurring commissions to 627,094. - FY2024-Q1AdvancedAnnual report
「In the Energy Platform Business, solid switching volumes for both households and businesses resulted in a 29.9% year-on-year increase in the number of users eligible for recurring commissions, to 608,108.」
Solid switching volumes for households and businesses brought the number of users eligible for recurring commissions to 608,108, up 29.9% year on year. - FY2023AdvancedAnnual report
「Through these initiatives, the number of users, defined as the total of household users and the number of business users converted into household equivalents, reached approximately 573 thousand as of the end of December 2023.」
Through partnerships, online and offline customer acquisition, and collaboration with electric power companies, the user base expanded from approximately 460 thousand at the end of 2022 to approximately 573 thousand. - FY2023-Q3AdvancedAnnual report
「In the Energy Platform Business, solid switching volumes for both households and businesses resulted in a user base of 539,772, up 23.1% year on year. Quarterly ARPU (Note 3) rose 55.8% year on year to ¥1,591, due to the increase in the unit price of one-time commissions received from partner companies when customers switched services.」
Solid switching volumes for households and businesses brought the user base to 539,772 and ARPU to ¥1,591. The increase in the unit price of one-time commissions from partner companies also contributed to ARPU growth. - FY2023-Q2AdvancedAnnual report
「Against this backdrop, the Group focused on continuously acquiring new customers and supporting existing customers for its 2 services in the Energy Platform Business, Enechange (an electricity and gas switching platform for households) and Enechange Biz (an electricity and gas switching platform for businesses), while strengthening collaboration with electric power companies.」
The company continued to strengthen collaboration with electric power companies, acquire new customers and support existing customers, bringing the user base to 506,819, up 25.5% year on year. ARPU, however, declined to ¥1,521 due to the lower unit price of one-time commissions. - FY2023-Q1AdvancedAnnual report
「In the Energy Platform Business, the company focused on continuously acquiring new customers and supporting existing customers for its 2 services, Enechange (an electricity and gas switching platform for households) and Enechange Biz (an electricity and gas switching platform for businesses), while strengthening collaboration with electric power companies.」
The company continued to strengthen collaboration with electric power companies, acquire new customers and support existing customers, bringing the user base to 468,169, up 16.1% year on year. - FY2022AdvancedAnnual report
「Through these initiatives, the number of users, defined as the total of household users and the number of business users converted into household equivalents, reached approximately 461 thousand as of the end of December 2022.」
The platform's user base increased from 387,714 at the end of December 2021 to 461,553 at the end of December 2022. - FY2022-Q3AdvancedAnnual report
「In the Energy Platform Business, household switching volumes were supported by stronger customer acquisition when moving house and entering into electricity contracts, while business switching volumes were supported by the effects of the M&A of 新電力コム株式会社 and efforts to encourage switching from last-resort supply contracts. The number of users eligible for recurring commissions increased 43.1% year on year to 438,653. However, quarterly ARPU fell 44.4% year on year to ¥1,021 due to the decline in the unit price of one-time commissions received from partner companies when customers switched services.」
The effects of the M&A of 新電力コム株式会社 and efforts to encourage switching from last-resort supply contracts increased the number of users eligible for recurring commissions to 438,653. However, ARPU declined to ¥1,021 due to the lower unit price of one-time commissions. - FY2022-Q2AdvancedAnnual report
「In the Energy Platform Business, increased demand for electricity switching due to the withdrawal of new electricity retailers and other factors kept household switching volumes solid, above the assumptions at the beginning of the period. The number of users eligible for recurring commissions increased 42.7% year on year to 403,693.」
The number of users eligible for recurring commissions increased 42.7% year on year to 403,693, providing measurable evidence of the expansion of the platform's customer base. - FY2022-Q1AdvancedAnnual report
「In the Energy Platform Business, increased demand for electricity switching due to the withdrawal of new electricity retailers and other factors kept household switching volumes solid, above the assumptions at the beginning of the period. The number of users eligible for recurring commissions increased 58.5% year on year to 403,628.」
The number of users eligible for recurring commissions increased to 403,628. Although no new figures such as the number of partnerships were provided this time, the company explained that increased demand for switching due to the withdrawal of new electricity retailers and other factors drove user growth. - FY2021AdvancedAnnual report
「Beginning with strategic business partnerships with major domestic electricity and gas companies, as of the end of December 2021, the company had partnerships with 56 electricity and gas companies, excluding duplicates, under Enechange and Enechange Biz. Through these initiatives, the number of users reached 387,714 as of the end of December 2021.」
The number of partner electricity and gas companies reached 56, while the user base expanded to 387,714. Partners serving households and businesses numbered 184 and 253, respectively, indicating continued expansion in partnerships and online and offline customer acquisition. - FY2021-Q3AdvancedAnnual report
「In the Energy Platform Business, the increase in the number of partners and greater use of online channels led to solid switching volumes for both households and businesses, above the assumptions at the beginning of the period. The number of users eligible for recurring commissions increased 33.4% year on year to 306,133.」
Growth in the number of partners and greater use of online channels led to an increase in new switching transactions, bringing the number of users eligible for recurring commissions to 306,133. - FY2021-Q2AdvancedAnnual report
「In the Energy Platform Business, the number of household and corporate switches remained solid compared with the initial assumptions, due to an increase in new switches accompanying the growth in the number of partners and expanded use of online channels. The number of users eligible for recurring commissions increased 33.3% year on year to 281,172. In addition, quarterly ARPU (Note 2) increased 87.5% year on year to ¥1,992, mainly due to an increase in the unit price of one-time commissions received from partner companies upon switching.」
Growth in the number of partners and increased use of online channels led to an increase in new switching transactions, while user numbers and ARPU also grew. - FY2021-Q1AdvancedAnnual report
「The company focused on advancing a partner strategy under which it provides other companies with the electricity and gas switching platform system developed through its own channels, as well as developing new features to improve usability in various areas.」
The company advanced its partner strategy of providing the system to other companies and developing new features to improve usability. In the platform business, it also disclosed 254,590 users eligible for recurring commissions and quarterly ARPU of ¥1,842. - FY2020First statedAnnual report
「Going forward, the Group will continue to provide services from a neutral position while expanding partnerships not only online but also with real estate brokers, financial institutions and other parties, thereby strengthening its ability to acquire customers offline and seeking to expand its user base. In addition to electricity switching, it also aims to strengthen its revenue base by increasing ARPU (Note 5) through cross-selling, including gas bundles, energy-saving equipment such as storage batteries and LED lights, and value-added sales of clean energy.」
The company plans to increase offline touchpoints through partnerships while maintaining neutrality, and raise ARPU through cross-selling gas, energy-saving equipment and clean energy products.