Expansion of Golf Advertising and Lesson Services

「To respond closely to customer needs and improve customer satisfaction, we actively provided new services and held events such as round lessons and golf camps. Going forward, we will continue posting flyers, conducting sales activities with companies near lesson facilities, placing advertisements in local newspapers and renewing our website, while actively disseminating information through web advertising and social media to acquire customers.」

「In the lesson services business, membership at both Value Golf Osaki and Jipers Golf Club Urayasu by ValueGolf increased steadily during the current period. We actively provided new services and held events, including on-course lessons and golf camps, to respond closely to customer needs and improve customer satisfaction. Going forward, we will distribute flyers, conduct sales activities with companies near our lesson facilities, place advertisements in local newspapers, renovate our corporate website and actively disseminate information through web advertising and social media in an effort to acquire customers.」

「In the lesson services business, membership at both Value Golf Osaki and Jipers Golf Club Urayasu by ValueGolf increased steadily during the current period. We actively provided new services and held events to meet customer needs and improve customer satisfaction. Going forward, we will pursue sales activities with companies near our lesson facilities, place advertisements in local newspapers and actively disseminate information through web advertising and social media in an effort to acquire customers.」

「In the lesson services business, membership at both Value Golf Osaki and Jipers Golf Club Urayasu by ValueGolf remained solid. Recognition has spread of these facilities as multipurpose venues combining indoor lessons with an adjoining golf shop, and inquiries from golfers have increased. Going forward, we will conduct hands-on on-course lessons that customers find appealing and actively disseminate information through local newspapers, web advertising and social media to meet more customer needs and improve customer satisfaction.」

「The business transferred covers the operating business of the free paper Golf Magazine Kyushu held by Escom Co., Ltd.」

「In the advertising and promotion services business, traffic to the portal site VALUE GOLF WEB remained above 110% of the prior period. The print publication Monthly Value Golf was also completely revamped from the former Kanto and Kansai editions into a nationwide edition, increasing the number of joint initiatives with the web publication VALUE GOLF WEB. We will continue improving the services as media with greater advertising effectiveness. The business transferred covers the operating business of the free paper Golf Magazine Kyushu held by Escom Co., Ltd. We believe this will expand our Group's service lineup and generate synergies with existing services.」

「In the advertising and promotion services business, traffic to the portal site VALUE GOLF WEB remained above 110% of the prior period, and requests to place web advertisements on the site increased against the backdrop of this ability to attract visitors. In April 2024, the print publication Monthly Value Golf was completely revamped, and we are improving the services to create higher-value-added promotional measures with greater advertising effectiveness by increasing joint initiatives with the web publication VALUE GOLF WEB.」

「In the advertising and promotion services business, traffic to the portal site VALUE GOLF WEB remained above 110% of the prior year, strengthening the visitor-attraction effect of services including Monthly Value Golf and Value Golf Lessons. In the lesson services business, we revamped Value Golf Lessons, held at golf courses. We offer multiple plans, including Serious Lesson and Serious Golf, to serve a broad range of needs, from golfers committed to improving their skills to recreational golfers.」

「In the advertising and promotion services business, traffic to VALUE GOLF WEB remained above 110% of the prior year, strengthening the visitor-attraction effect of each service. Going forward, we will increase joint initiatives linking the print publication Monthly Value Golf and the web publication VALUE GOLF WEB, and improve the services to create higher-value-added promotional measures with greater advertising effectiveness.」

「In the advertising and promotion services business, traffic to the portal site VALUE GOLF WEB remained above 107% of the prior period, and requests to place web advertisements on the site increased against the backdrop of this ability to attract visitors. As the expansion of the services increased the number of site views, we strengthened the infrastructure, improved convenience and prepared new services. We will further strengthen the brand in order to develop the site into an integrated platform that delivers greater added value to golfers by generating synergies among its various services. For Value Golf Lessons, we focused on developing new venues and increasing the number of instructors, and continued to expand the lesson service, which is one of the largest in the industry.」

「For Value Golf Lessons held at golf courses, we worked to develop new venues and increase the number of contracts with new instructors.」

「The Kanto edition of the Monthly Value Golf reached issue 224 with the July edition. Publication has continued every month since launch, together with the Kansai edition, and circulation is now among the largest in the industry. Traffic to VALUE GOLF WEB has also remained at more than 110% of the previous year’s level, strengthening customer-attraction effectiveness across the services. Both the print and web media are strongly supported by golf courses as high-value promotional initiatives in the golf industry.」

「In the lesson services business, we worked to improve user satisfaction by surveying participants in on-course lessons and reviewing the lesson programs. We also focused on increasing the number of new instructors and continued expanding the industry’s largest lesson service.」

「In the advertising and promotion services business, the Kansai edition of our founding free paper, the Monthly Value Golf, reached its 200th issue with the September 2021 edition. Following the Kanto edition, the Kansai edition also exceeded 200 issues, establishing what we believe is a firm position as a free paper specializing in golf information. Value Golf Lessons, held at golf courses, also continued expanding at an industry-leading scale, with lessons offered at 48 courses nationwide and more than 110 instructors, supported by efforts to develop new venues and increase instructors.」

「In the advertising and promotion services business, traffic to VALUE GOLF WEB remained at more than 110% of the previous year’s level, strengthening customer-attraction effectiveness across the services. Value Golf Lessons, lessons held at golf courses, continued expanding at an industry-leading scale by focusing on developing new venues and increasing the number of instructors.」

「Against this backdrop, as demand for 1-Person Booking Land expanded, golf courses saw stronger demand for advertising targeting individual consumers, and advertising and promotion services including the Monthly Value Golf also grew steadily.」

「The free paper Monthly Value Golf, our founding business, reached its 200th issue with the July 2020 edition. We also redesigned the portal site VALUE GOLF WEB, consolidating the websites for services including 1-Person Booking Land, Monthly Value Golf and Golf Course Reservations on VALUE GOLF WEB to improve convenience and strengthen the brand.」

「In the advertising and promotion services business, we redesigned the portal site VALUE GOLF WEB. The websites for services including 1-Person Booking Land, Monthly Value Golf and Value Golf Lessons were re-integrated under the Value Golf Group to improve convenience and brand strength. As a result, traffic to VALUE GOLF WEB has remained at more than 120% of the previous year’s level, strengthening customer-attraction effectiveness across the services. The number of courses featured in the Monthly Value Golf also continued to trend upward. Value Golf Lessons, on-course lessons held at golf courses, expanded as the number of venues increased by 2 newly contracted courses and 19 lesson coaches began offering new lessons.」

「In the advertising and promotion services business, the free paper Monthly Value Golf, our founding business, reached its 200th issue with the July edition. Over 17 years since the first issue in October 2003, it has earned recognition from golf courses and golfers by continuing to publish timely information and has grown into a golf information magazine with one of the industry’s largest circulations. We will continue providing useful information for golfers and strive to become the most effective advertising medium in the golf industry.」

「In the advertising and promotion services business, we promoted efforts to increase the number of courses and instructors for Value Golf Lessons. The service grew to an industry-leading scale, with lessons offered at 32 courses and 58 instructors.」

「In the advertising and promotion services business, in addition to expanding the courses featured, we began redesigning the free paper Monthly Value Golf to create an effective promotional service integrating web and print media. We continue to develop new needs in addition to expanding existing services.」

「At Value Golf Osaki, in addition to efforts to enhance the existing indoor lessons, we began initiatives to further improve facility utilization.」

「In the advertising and promotion services business, efforts to increase the number of advertisements placed in the Monthly Value Golf and Value Golf Web proved effective, resulting in steady performance. Value Golf Lessons also expanded into an industry-leading service, with 28 courses and more than 50 instructors, as a result of efforts to increase venues and instructors.」

「In the advertising and promotion services business, we subdivided the product lineup for web advertising and established a structure capable of providing services tailored to the needs of individual golf courses. At the multi-purpose golf services facility Value Golf Osaki, we also worked to expand services, including indoor lessons, product purchases, new-product testing and individual club fitting.」

「In the advertising, promotion and support services businesses, we advanced initiatives begun last year. In particular, the number of venues and instructors for the on-course Value Golf Lessons continued to trend upward.」

「The advertising and promotion services business remained steady as a result of efforts to increase the number of courses featured in the Monthly Value Golf and the number of venues and instructors for Value Golf Lessons.」

「In the advertising and promotion services business, we actively introduced promotional programs combining the free paper Monthly Value Golf with web advertising and worked to improve customer-attraction effectiveness. The number of venues and instructors for Value Golf Lessons also continued to increase.」

「In the advertising, promotion and support services businesses, we advanced initiatives begun last year and sustained the upward trend in the number of courses featured in the Monthly Value Golf and in the number of venues and instructors for Value Golf Lessons.」

「In the advertising, promotion and support services businesses, sales increased substantially as the number of courses featured in the Monthly Value Golf and the number of venues and instructors for Value Golf Lessons grew.」

「The advertising and promotion services business also remained steady, supported by continued growth in the number of courses featured in the Monthly Value Golf and increases in venues and instructors for Value Golf Lessons.」

「The number of courses featured in the Monthly Value Golf continued to trend upward, while Value Golf Lessons also remained steady as the number of venues and instructors increased.」