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Cross Marketing Group (3675) · PolicyAdvanced

Creating New Services and Businesses Based on Business Creation

First written in FY2017. 14 of 17 entries say "Advanced", first in FY2018-Q4. Latest entry: FY2026.

17entries
9years
7from disclosures
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How it moved
ProgressHeldSoftenedWorseAdvancedFY2018-Q4 – FY2019-Q4RestatedFY2020-Q1AdvancedFY2020 – FY20222018: 220182019: 320192020: 020202021: 220212022: 120222023: 020232024: 020242025: 120252026: 82026
Same theme, other companies
Business diversification through the continuous creation of new businesses and servicesA theme 18 companies write about · 0 as a headwind · 18 as a tailwind

The whole theme swung hardest in 2019: 1 of 6 companies on the "Worse" side.

12 other companies' latest entry also says "Advanced".

Ridges = years it wrote progress, valleys = years it wrote worse. Most hopeful companies at the back. Drag to turn, scroll to zoom, right-drag to pan. On a phone, two fingers turn and pinch to zoom; one finger scrolls the page.
Showing 14 of the 18 companies compared. The sentences above are computed from all 18.
Full recordFilings, disclosures and news, newest first
  1. FY2026AdvancedAnnual report

    「株式会社DIGITALIO operates internet media businesses, including the points website EC Navi and the points exchange website PeX, and also issues Degico, a digital points gift that can be exchanged for a variety of gifts.」

    Through the new subsidiary DIGITALIO, internet media and new service areas, including EC Navi, PeX and digital points gifts, were added to the Group's business creation themes.
  2. FY2025ReframedAnnual report

    「The digital marketing business will remain the same reporting segment as before, but we will actively pursue M&A, focusing on IP content and influencer marketing and the EC business, and expand the range of services offered to drive business growth in line with the diversification of customer needs and the market.」

    The policy of creating new services and businesses was reorganised around M&A targeting IP content, influencer marketing and the EC business, together with an expanded service lineup.
  3. FY2022AdvancedAnnual report

    「In the data marketing business, we will promote the improvement and enhancement of services centred on digital transformation, including the sophistication of the existing business model and the standardisation of services providing cloud BI tools. In the insights business, we will expand the provision of consulting-oriented research services, invest in developing the LTV method, and expand sales channels to government agencies, educational corporations and other organisations.」

    The policy of creating new services and businesses has expanded into specific measures, including cloud BI standardisation, consulting-oriented research, the LTV method, and sales channels for government agencies and educational corporations.
  4. FY2021AdvancedAnnual report

    「For new business development, we plan to launch multiple small-scale businesses, make additional investments when they appear likely to reach a certain scale, and use this to drive growth across the Group.」

    The policy of creating new services and businesses was given specific form as a phased approach involving the launch of multiple small-scale businesses, assessing their potential for expansion, and making additional investments.
  5. FY2020AdvancedAnnual report

    「We will also promote business collaboration in the digital marketing field through collaboration between 株式会社ドゥ・ハウス, which became a subsidiary in January 2021, and the consumer network, among other initiatives.」

    The policy of creating new services and businesses was given specific form through 株式会社ドゥ・ハウス becoming a subsidiary and business collaboration in the digital marketing field through coordination with the consumer network.
  6. FY2020-Q1RestatedAnnual report

    「Among the domestic operating companies, orders increased, particularly from general business companies and advertising agencies, as a result of strengthening the sales organisation centred on our core company, 株式会社クロス・マーケティング, and developing and providing new services, including in the digital marketing and big data fields.」

    The continued development and provision of new services in the digital marketing and big data fields, in line with the policy of creating new businesses, have been outlined.
  7. FY2019-Q4AdvancedAnnual report

    「Domestic operating companies increased orders, primarily from research companies and advertising agencies, through stronger sales capabilities and the development and provision of new services including digital marketing and big data, centered on core company 株式会社クロス・マーケティング.」

    The development and provision of new services were given specific form in the digital marketing and big data fields, reportedly leading to an increase in orders from research companies, advertising agencies and others.
  8. FY2019-Q3AdvancedAnnual report

    「Among the domestic operating companies, we strengthened the sales organisation, centred on our core company, 株式会社クロス・マーケティング, and developed and provided new services, including in the digital marketing field.」

    The development and provision of new services were implemented as specific measures, including in the digital marketing field, alongside the strengthening of the sales organisation.
  9. FY2018-Q4AdvancedAnnual report

    「Domestic operating companies increased orders for large-scale projects through stronger capabilities in overseas research enabled by group collaboration, and the development and provision of new services, centered on core company 株式会社クロス・マーケティング.」

    The development and provision of new services were carried out, reportedly leading to an increase in orders for large-scale projects.
  10. FY2017First statedAnnual report

    「The Group has adopted "business creation," its starting point and ultimate aspiration, as its management philosophy. We will develop and provide new service offerings around the research and IT Solutions businesses and create entirely new business models.」

    The management philosophy calls for developing and providing new services around the existing businesses and creating entirely new business models.
Moved together

"Expanding the Business Portfolio Through Share Acquisitions and Subsidiarization" moved the same way as this thread, in the same document, in 7 of its 17 moves.

777554★123456
  1. ★This thread
  2. 1Expanding the Business Portfolio Through Share Acquisitions and Subsidiarization7×
  3. 2Payment of an Interim Dividend7×
  4. 3Pursuing Group Synergies7×
  5. 4IT Solutions Business: Higher Revenue, Lower Profit5×
  6. 5Group-Wide Digital Transformation Through “DX ACTION”5×
  7. 6Expansion of the Consolidated Group4×

★ is this thread; numbers match the list above. The number on a line is how many documents both moved the same way in; lines between the other threads count the documents they moved together in too. Threads that move together often sit closer.

When this could move next
No upcoming earnings preview for Cross Marketing Group yet. It last moved in the Earnings presentation of 2026-08-24: "Advanced".
News
No news is linked to this thread yet. When an article touches it, it will appear here by date.
Creating New Services and Businesses Based on Business Creation | Cross Marketing Group Inc. (3675) | Komori