Prioritizing Profitability in Mail-Order Sales and Diversifying Sales Channels

「Sales increased as renovations to our own website improved the convenience of its product search and purchasing functions and helped reduce customers abandoning purchases midway through the process, among other factors.」

「In the internet mail-order business, motorcycle parts account for approximately half of revenue and continued to perform well. In addition, sales of build-to-order PC components, including memory and graphics boards that were in short supply in the market, and home appliances such as vacuum cleaners and microwave ovens, whose handling the Company had strengthened, remained strong.」

「We revamped our own website and began operating the new site at the end of April. Through this initiative, we aim to strengthen sales through our own website and further increase revenue and profit.」

「Motorcycle parts, which account for approximately half of revenue, performed below the previous year, resulting in lower overall mail-order sales. The Company believes this was due to weakness in the overall market, partly caused by the impact of extremely hot weather. It will expand its seasonal product range from autumn through winter in an effort to recover in the second half of the fiscal year.」

「Revenue from the internet mail-order business was ¥3,678.193 million, up 7.2% year on year. In the internet mail-order business, in addition to the increase in motorcycle-parts revenue in recent years, sales of peripherals such as external hard drives and devices for gaming PCs remained strong. The strengthening of sales to corporate customers also contributed to higher revenue.」

「Revenue from the internet mail-order business was ¥1,868.850 million, up 15.4% year on year. Motorcycle-parts sales continued to grow, increasing 18.3% year on year in the mail-order business. The continued expansion of product listings contributed to higher revenue, and users’ willingness to purchase also increased. In addition, sales of household appliances such as vacuum cleaners and rice cookers, whose handling the Company had strengthened, remained strong, presumably reflecting the Company’s ability to offer products suited to customer needs. Sales of external HDDs, a core PC peripheral product, were also strong. Demand was further supported by the many sporting events held that summer, including the Olympics, contributing to higher sales.」

「Revenue from the internet mail-order business was ¥3,431.663 million, down 6.1% year on year, while gross profit was ¥585.847 million, down 13.4%. As noted above, motorcycle-parts revenue increased. Sales of home appliances, whose sales the Company worked to strengthen, also expanded from the previous fiscal year.」

「Revenue from the internet mail-order business was ¥2,499.617 million, down 11.6% year on year, while gross profit was ¥430.990 million, down 16.7%. Gaming peripherals and devices continued to perform well. By contrast, although motorcycle-parts sales recovered from summer onward, the recovery was insufficient to offset the decline caused by poor weather from spring through summer, and sales remained below the level of the cumulative third quarter of the previous fiscal year.」

「Revenue from the internet mail-order business was ¥1,619.477 million, down 13.6% year on year, while gross profit was ¥279.438 million, down 18.2%. Gaming peripherals continued to perform well, with strong sales of gaming monitors, keyboards, and mice. By contrast, sales of components for build-to-order PCs, including graphics boards and motherboards, which had performed well in the first half of the previous fiscal year, declined due to factors including weaker mining demand.」

「Revenue from the internet mail-order business was ¥766.413 million, down 16.5% year on year, while gross profit was ¥134.097 million, down 16.0%. Motorcycle-parts sales, which had performed well in the mail-order business for several years, declined due to sluggish sales caused by poor weather and the plateau reached after the expansion of sales had run its course.」

「In the mail-order business, motorcycle-parts sales remained strong and drove substantial revenue growth. Gaming peripherals such as mice and keyboards also continued to be popular, as they were in in-store sales. As a result, the Company’s e-zoa Rakuten store won the category award in the entertainment and home appliances division of the Rakuten Shop of the Year 2022. Revenue also increased through promotional initiatives on Amazon FBA and Rakuten.」

「In the internet mail-order business, the Company won the category award in the entertainment and home appliances division of the Rakuten Shop of the Year 2022 on 25 January 2023. In addition to its core PCs and peripherals, audio equipment used for game streaming and other broadcasting, and furniture and interior products contributed to growth in results. Motorcycle-parts revenue also remained strong, particularly sales of helmets and touring bags. Going forward, the Company will work to increase the number of listed items in all categories and improve customer service. As a result, revenue from the internet mail-order business was ¥2,826.433 million, up 16.2% year on year.」

「In the internet mail-order business, motorcycle-parts revenue increased 27.2% year on year, driving overall performance. Sales of helmets and bags were particularly strong. Expansion of sales of gaming peripherals, audio equipment used for live streaming and other broadcasting, and furniture and interior products also contributed to results. As a result, revenue from the internet mail-order business was ¥1,873.762 million, up 13.3% year on year.」

「In the internet mail-order business, motorcycle-parts revenue increased 33.4% year on year and drove overall performance. Sales of bags and helmets were particularly strong, and product offerings timed to the touring season from spring through early summer contributed to higher sales. The Company had also secured motherboards in advance based on market conditions and information, contributing to higher mail-order revenue. In addition, expansion of furniture and interior-product sales, an initiative started in the previous fiscal year, proceeded smoothly and lifted revenue. As a result, revenue from the internet mail-order business was ¥918.258 million, up 11.0% year on year.」

「In the internet mail-order business, the Company responded to growing demand for motorcycle parts by increasing the number of listed items, resulting in a substantial increase in revenue. It also newly began handling miscellaneous goods such as interior products and furniture, and sales remained strong. As a result, total revenue from the internet mail-order business was ¥3,350.084 million, up 20.1% year on year.」

「In the internet mail-order business, despite a challenging market environment, the Company worked to increase sales opportunities and revenue by raising the level of specialization of its products and expanding its listings. It also strengthened price maintenance to prevent missed sales and customer outflows to other sites, contributing to higher sales. By category, securing inventory of graphics boards in short supply in the market substantially boosted sales. Sales of gaming peripherals and liquid-crystal displays also increased year on year. Motorcycle-parts sales remained strong amid growing market demand.」

「In the internet mail-order business, despite a challenging market environment, the Company worked to increase sales opportunities and revenue by raising the level of specialization of its products and expanding its listings. It also strengthened price maintenance to prevent missed sales and customer outflows to other sites, contributing to higher sales. By category, securing inventory of graphics boards in short supply in the market substantially boosted sales.」

「In the internet mail-order business, the Company worked to increase sales by raising the level of specialization of its products and expanding its listings, thereby increasing sales opportunities. It also strengthened price maintenance to prevent missed sales and customer outflows to other sites, contributing to higher sales. By category, securing inventory of graphics boards in short supply in the market substantially boosted sales. Motorcycle-parts sales also remained strong amid growing market demand. As a result, revenue from the internet mail-order business was ¥827.243 million, up 12.6% year on year.」

「In the internet mail-order business, demand for online shopping increased as people stayed home during calls for restraint on going out. By consistently expanding its product listings beyond PCs and motorcycle parts, the Company attracted many customers. It focused particularly on securing scarce products at an early stage, which not only improved sales but also helped improve profitability by limiting unnecessary discounts. In addition, strengthening its same-day or rapid-delivery structure through operational improvements enabled it to meet demand for products that customers wanted immediately, also contributing to sales growth. As a result, mail-order revenue was ¥2,790.341 million, up 35.1% year on year.」

「In the internet mail-order business, the Company continued making full use of sales campaigns unique to each marketplace and substantially increasing revenue. It also strengthened the collection of information on sales trends and products attracting attention, reflected this information in procurement, and secured products in strong demand, contributing to higher revenue. As a result, revenue from the internet mail-order business increased 33.9% year on year.」

「In the internet mail-order business, the Company continued making full use of sales campaigns unique to each marketplace and substantially increasing revenue. It also strengthened the collection of information on sales trends and products attracting attention, reflected this information in procurement, and secured products in strong demand, contributing to higher revenue. As a result, revenue from the internet mail-order business increased 31.2% year on year.」

「In the internet mail-order business, the Company continued making full use of sales campaigns unique to each marketplace and substantially increasing revenue. It also strengthened the collection of information on sales trends and products attracting attention, reflected this information in procurement, and secured products in strong demand, contributing to higher revenue. In addition, as stay-at-home consumption increased amid the spread of COVID-19, the Company strengthened website maintenance for product listings and price changes to reduce missed sales opportunities. As a result, revenue from the internet mail-order business increased 29.9% year on year.」

「While focusing on sales of PCs and tablets, the Company sought to strengthen sales by procuring products across a range of non-PC categories, including home appliances such as window air conditioners and rice cookers, audiovisual products such as Blu-ray recorders, and products such as single-lens reflex digital cameras. In addition, at the Yahoo! Shopping Area Awards 2019, it was selected as the top store in Shizuoka Prefecture in both the smartphone, tablet, and PC category and the television, audio, and camera category, demonstrating revenue growth that has attracted market attention.」

「The Company also launched a new cash-payment-only website, developing a channel through which it could sell at lower prices. The price-focused site matched customer needs and performed well. As a result, revenue from the internet mail-order business increased 19.5% year on year.」

「In the internet mail-order business, the Company strengthened procurement of high-priced PCs, including Panasonic Let’s note models, and sought to boost sales by achieving prominent rankings on price-comparison websites through competitive pricing. While focusing on PC and tablet sales, it also sought to strengthen sales by procuring products across a range of non-PC categories, including home appliances such as window air conditioners and rice cookers, audiovisual products such as Blu-ray recorders, and products such as single-lens reflex digital cameras. In addition, revenue growth has attracted market attention, including the Company’s selection as third in the smartphone, tablet, and PC category of the Yahoo! Shopping Area Awards 2018 Tokai. As a result, revenue from the internet mail-order business increased 27.9% year on year.」

「In the internet mail-order business, the Company made full use of sales campaigns unique to each marketplace and successfully increased revenue substantially. It also strengthened procurement of seasonal home appliances and further increased revenue by promptly offering products suited to the season. In addition, revenue growth has attracted market attention, including the Company’s selection as third in the smartphone, tablet, and PC category of the Yahoo! Shopping Area Awards 2018 Tokai. As a result, revenue from the internet mail-order business increased 20.7% year on year.」

「In the internet mail-order business, revenue increased as sales through the Yahoo! Shopping marketplace, launched in December of the previous fiscal year, were added to the results. By category, sales of high-priced products such as PCs and single-lens digital cameras were strong. Revenue from the internet mail-order business increased 10.5% year on year.」

「In the internet mail-order business, the Company completed the opening of a Wowma store following its stores on Amazon, Rakuten, and Yahoo! Shopping. As each site increases its recognition, revenue is trending upward. The Company will continue enhancing its own website and focusing on operating each marketplace to increase the number of purchasing channels available to users and further grow sales.」

「In the internet mail-order business, sales through the Yahoo! Shopping site opened in the previous fiscal year gained traction, and marketplace sales increased alongside its existing Amazon and Rakuten stores. The Company also opened moto-zoa, a motorcycle-parts specialty site, on Rakuten, which likewise contributed to higher sales. In addition, efforts including expanding products in high demand and using an automatic pricing system to match competitors’ prices supported strong performance in mail-order revenue. As a result, revenue from the internet mail-order business increased 29.2% year on year.」

「In the internet mail-order business, the Company opened a store on Yahoo Shopping to further expand revenue. In addition to its existing stores on Rakuten and Amazon, it established an environment in which it can receive orders from a broader range of customers. The introduction of an automatic price-adjustment system also made real-time price changes possible, contributing to higher revenue. Going forward, the Company will continue working to increase revenue by expanding the number of product listings. As a result, revenue for the internet mail-order business as a whole increased 19.0% year on year.」

「In the internet mail-order business, the Company improved the maintenance system for listed products to increase efficiency, expanded the number of listings, and opened a store on the Yahoo Shopping marketplace. Both sales value and units sold increased. Sales of build-to-order PC products and supplies were particularly strong, contributing to greater diversification of the product mix. Revenue from the internet mail-order business increased 9.9% year on year.」

「In the internet mail-order business, sales of high-priced PCs grew, but intense price competition and price matching caused revenue to decline. However, the strengthening of frequent price adjustments has put unit sales on an upward trend, and revenue is expected to increase going forward. As a result, revenue from the internet mail-order business decreased 0.2% year on year.」

「In the internet mail-order business, the Company increased the number of items offered and actively matched competitors’ prices. Although sales increased in some categories, overall revenue continued to decline amid weakness in the PC sales market. Going forward, the Company will strengthen procurement to secure more attractive products and work to increase revenue. As a result, revenue from the internet mail-order business decreased 15.7% year on year.」

「Revenue from the internet mail-order business decreased 22.8% year on year.」

「In the internet mail-order business, the Company implemented measures to attract more customers, including renovating its own website, e-zoa.com, but these efforts have not yet translated into higher sales. Customers continue to shift to major online marketplaces, including Amazon, and it appears that more time will be needed before results are achieved. Revenue from the internet mail-order business decreased 19.2% year on year.」

「In the internet mail-order business, sales of tablets and mobile PCs were strong. For core notebook PCs, sales declined as the Company focused on business models that offer high profitability and are less susceptible to price competition, as well as original models. Profitability improved, however, and profitability-related results improved substantially. Revenue from the internet mail-order business decreased 14.9% year on year.」

「In the internet retailing business, revenue declined as unit sales of HDDs and PCs, for which demand is declining, decreased. However, profitability has improved significantly as a result of stronger procurement negotiations for online sales, and gross profit has continued to substantially exceed the previous year's level. In addition, we are working to secure sales and gross profit by selectively handling AV-related products such as televisions and recorders.」

「While giving top priority to securing profitability, we will promote the development of a website with a clear pricing strategy that differentiates sales and profit performance. We will also strengthen coordination with the procurement division to secure products suited to online sales and offer an attractive range of products. In addition, we will diversify sales channels by opening stores on marketplaces such as Amazon, Rakuten and Yahoo, and work to further expand sales by strengthening our collaboration with HUAWEI, which began in the previous fiscal year.」