Expansion into Health Foods and Cosmetics and Broadening of Sales Channels

「The company also developed suppliers and sales destinations for matcha and Japanese-made foods, whose popularity is growing overseas.」

「The company expanded sales of new products centered on Foods with Function Claims such as Meta Home Tea Plus and the hugm cosmetics series containing Shizuoka-grown tea seed oil」

「The Company began selling the Foods with Function Claims “メタ褒め茶プラス,” “トリプルメタガード,” and “赤の恵み青汁スッキリーナ.”」

「The company worked to expand sales of the Foods with Function Claims product “Pu-erh Tea for Those Concerned About Body Fat, Healthy-Boh” and raise awareness through promotional activities for “NatuWig.”」

「The launch of “Healthy Boya,” a reformulated version of the core product Pu-erh Tea as a food with function claims」

「Through the development of Foods with Function Claims and the acquisition of an OTC medicine mail-order business through M&A, the company is working to expand its range of high-value-added products and improve its sales expertise」

「The Company is strengthening its product lineup by launching the Foods with Function Claims “メタボメ青汁スッキリーナ,” “カロバリア,” and “きおく元気”」

「The company promoted the development of Foods with Function Claims and the renewal of existing products, focusing on strengthening and expanding sales of a lineup of more highly functional products.」

「To strengthen its range of higher-functionality products, the company launched new products such as the Food with Function Claim Hel-su Care Support and Bireien containing tea seed oil. It also acquired the mail-order business for OTC Kampo preparations from Nippon Healthcare Advisors Co., Ltd. effective 1 September 2019」

「In the health foods field, in addition to focusing on health teas such as “Diet Pu-erh Tea” and “Metabome Tea,” the company began handling OTC drugs including the Class 3 OTC drug “Tear White” and the Class 2 OTC drug “Bofutsushōsan,” and expanded its lineup of highly functional products by launching “Pinto Ichiban Gold,” an existing product improved as a Foods with Function Claims product.」

「The company is developing products centered on core health teas such as Diet Pu-erh Tea and Metabo-me Tea, supplements such as Chou-katsu Sengen® Active Flora and the Class 3 OTC drug Tear White, and the basic skincare brand teatea」

「The company is working to expand sales of hugm, an all-in-one shampoo containing Shizuoka-grown tea seed oil」

「As a new product, the company began selling hugm, an all-in-one shampoo containing Shizuoka-grown tea seed oil, and strengthened its promotion efforts.」

「The company worked to strengthen its product offerings by launching the tea-derived basic cosmetics product “teatea” and the Class 3 OTC drug “Tear White,” among other products.」

「The company launched the new-brand basic cosmetics product “teatea,” which uses tea-derived ingredients.」

「In the product business, the company developed and promoted a new brand, the tea-derived basic cosmetics product “teatea.”」

「The company promoted the strategic product supplement “Chou-katsu Sengen® Kassei Flora” and focused on developing it as a next-generation product to secure future profits.」

「As an investment for the future, the company strengthened promotion of the Chou-katsu Sengen® Active Flora supplement and advanced the development of next-generation products」

「To meet the needs of its main sales channel, television shopping companies, the company focused on selling health foods made with carefully selected ingredients and set products whose combinations customers can choose from, among other initiatives」

「As an investment for the future, the company actively promoted the supplement “Chou-katsu Sengen Kassei Flora” and focused on developing next-generation products.」

「The company actively promoted the new supplement “Chou-katsu Sengen Kassei Flora,” focusing on securing profits while developing it as a next-generation product.」

「The company worked to develop health foods such as superfoods and develop cosmetics, seeking to enter new fields. It also exhibited at trade shows held in Japan, expanding its sales channels.」