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Base Food (2936) · InitiativeReframed

Overseas Sales Starting in Hong Kong and Expansion of Operating Regions

First written in FY2023. 16 of 18 entries say "Advanced", first in FY2024-Q1. Latest entry: 2026-10-20.

18entries
4years
7from disclosures
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How it moved
ProgressHeldSoftenedWorseAdvancedFY2024-Q1 – 2026-09-102023: 320232024: 320242025: 220252026: 102026
Same theme, other companies
Strengthening overseas and global sales and business developmentA theme 265 companies write about · 1 as a headwind · 290 as a tailwind

96 other companies' latest entry also says "Advanced".

Ridges = years it wrote progress, valleys = years it wrote worse. Most hopeful companies at the back. Drag to turn, scroll to zoom, right-drag to pan. On a phone, two fingers turn and pinch to zoom; one finger scrolls the page.
Showing 14 of the 183 companies compared. The sentences above are computed from all 183.Comparing 200 of the theme's 293 threads.
Full recordFilings, disclosures and news, newest first
  1. 2026-10-20Advancedfinance.yahoo.co.jp

    「こちらは、中国におけるアリババ集団傘下の生鮮スーパーマーケット「盒馬鮮生」(フーマーシェンシェン)での販売開始に注力し、他社でのEC広告を戦略的に抑制した結果、前年同期比で減少しました。」

    中国の具体的な小売チャネルで販売を開始し、同地域での海外展開を進めた。
  2. FY2027-H1ReframedAnnual report

    「In the overseas business, the company concentrated resources on launching its China business and strategically curbed advertising in other regions, resulting in revenue of ¥80.096 million, down 33.3% year on year. From 10 September 2026, after the interim accounting period, the company began operations in China, with production by local major food manufacturer 盼盼食品集团 and sales through Freshippo, the No. 2 chain-store operator in China under Alibaba Group. Sales are planned at approximately 600 stores.」

    The company shifted its overseas expansion focus to launching its China business and began a new business model combining local manufacturing and sales with revenue sharing. In Hong Kong, the number of stores introducing the products at 7-Eleven also expanded to approximately 1,000.
  3. FY2026AdvancedAnnual report

    「Overseas business revenue was ¥218.822 million, up 18.8% year on year, driven by sales at 500 7-Eleven stores in Hong Kong and improvements to the user experience on the company’s own e-commerce site.」

    The company achieved an increase in the number of 7-Eleven stores in Hong Kong carrying its products to 500 and higher overseas business revenue, while continuing to expand mainly across Asia.
  4. FY2026-H1AdvancedAnnual report

    「The overseas business increased revenue in all regions where it operates under its policy of concentrating resources in East Asia. In Hong Kong in particular, the number of 7-Eleven stores carrying its products expanded steadily to 500. As a result, total overseas business revenue increased substantially to ¥120.174 million.」

    Revenue increased in all sales regions under the policy of concentrating resources in East Asia, and the number of 7-Eleven stores in Hong Kong carrying the company’s products expanded to 500.
  5. FY2025AdvancedAnnual report

    「The company also sells overseas through e-commerce platforms, bringing its cross-border e-commerce operations to 4 regions. It will continue expanding overseas to make “health the norm” for people around the world.」

    In addition to Hong Kong and China, the company began regular sales in Singapore and Taiwan, and launched its sales business in the United States and South Korea in February 2025.
  6. FY2025-H1AdvancedAnnual report

    「The overseas business progressed steadily, including the decision to begin sales at 7-Eleven stores in Hong Kong. As a result, total overseas business revenue was ¥99.244 million.」

    The company decided to expand its sales channels in Hong Kong to 7-Eleven, and overseas business revenue was ¥99.244 million.
  7. FY2025-Q1AdvancedAnnual report

    「The overseas business progressed steadily, with cumulative sales in Hong Kong exceeding 500,000 bags in April 2024. As a result, total overseas business revenue was ¥56.323 million.」

    Cumulative sales in Hong Kong exceeded 500,000 bags in April 2024, and overseas business revenue was ¥56.323 million.
  8. FY2024-Q3AdvancedAnnual report

    「In overseas sales, in addition to selling products through HKTV Mall in Hong Kong and Tmall Global in China, the company launched an official EC site in Hong Kong and began subscription sales in October 2023. As a result, sales more than doubled from the previous quarter to ¥86.465 million.」

    In addition to existing e-commerce sales in Hong Kong and China, the company expanded its sales regions and channels by launching an official e-commerce site in Hong Kong.
  9. FY2024-Q2AdvancedAnnual report

    「In its overseas expansion, cumulative sales through Hong Kong's HKTVMall exceeded 150,000 bags in August 2023, after sales began in May 2022. Sales volumes in Japan and overseas have continued to perform well.」

    Cumulative sales through Hong Kong's HKTVMall exceeded 150,000 bags in August 2023.
  10. FY2024-Q1AdvancedAnnual report

    「In its overseas expansion, in addition to the Hong Kong EC marketplace HKTVMall, the company began selling through China's largest cross-border EC platform, Tmall Global, in May 2023. Sales volumes in Japan and overseas have continued to perform well.」

    In addition to Hong Kong, the company began selling through China's cross-border EC platform Tmall Global.
  11. FY2023First statedAnnual report

    「The company began selling through Hong Kong's EC marketplace HKTVmall in May 2022, and sales volumes have continued to perform well. Demand for the BASE FOOD series is growing both in Japan and overseas.」

    The company plans to expand into additional countries and regions from its initial sales through a Hong Kong EC marketplace, while assessing demand and costs.
Moved together

"Improving Taste Through Product Renewals" moved the same way as this thread, in the same document, in 14 of its 18 moves.

14131111108★123456
  1. ★This thread
  2. 1Improving Taste Through Product Renewals14×
  3. 2Recurring purchases and stable demand under a subscription model13×
  4. 3Expansion of Own E-Commerce Membership and Retail Store Counts11×
  5. 4Expanding the Product Lineup Through New Product Development11×
  6. 5Start of Convenience Store Distribution and Expansion of Product Lineup10×
  7. 6Strengthening the Earnings Base, Improving Margins and Achieving Profitability8×

★ is this thread; numbers match the list above. The number on a line is how many documents both moved the same way in; lines between the other threads count the documents they moved together in too. Threads that move together often sit closer.

When this could move next
No upcoming earnings preview for Base Food yet. It last moved in the Investor presentation of 2026-10-15: "Advanced".
Overseas Sales Starting in Hong Kong and Expansion of Operating Regions | BASE FOOD,Inc. (2936) | Komori