Acquisition of the Heatmap Analytics Tool Kenga Through an Absorption-Type Demerger
First written in FY2023-Q2. 2 of 4 entries say "Advanced", first in FY2023-Q3. Latest entry: FY2025.
4 other companies' latest entry also says "Advanced".
- FY2025AdvancedAnnual report
「In February 2025, the consolidated subsidiary 株式会社N1テクノロジーズ also began providing the LINE-based marketing solution SiteLeaadナーチャリング as an option for the web marketing tool SiteLead.」
SiteLead was expanded from post-acquisition functional improvements to the launch of an option service using LINE. - FY2024ReframedAnnual report
「The company and its subsidiaries provide the affiliate service アクセストレード (overseas notation: “ACCESSTRADE”), the DX solution service for stores モバイルウインドウ, and the web marketing tool SiteLead (サイトリード).」
The 賢瓦 heat-map analytics tool acquired in 2023 is disclosed under its current service name, SiteLead, as a web marketing tool. - FY2023-Q3AdvancedAnnual report
「For Ken瓦, a website improvement tool acquired in April 2023, we focused on improving functionality and conducted promotional activities to attract users. We will continue to invest actively to grow it as a new pillar of revenue.」
For 賢瓦, acquired in April 2023, the company implemented functional improvements and user acquisition promotions and began developing the business following the acquisition. - FY2023-Q2First statedAnnual report
「At a meeting of the Board of Directors held on 17 January 2023, the company resolved that its consolidated subsidiary 株式会社N1テクノロジーズ (formerly 株式会社電脳広告社) would acquire, through an absorption-type company split, the business operated by 株式会社tact that provides the 賢瓦 heat-map analytics tool. Based on this resolution, the acquisition procedures through the absorption-type company split were completed on 3 April 2023. In connection with the absorption-type company split, 株式会社N1テクノロジーズ paid ¥150 million to 株式会社tact.」
The company acquired the 賢瓦 heat-map analytics tool business through an absorption-type company split, anticipating synergies as a tool provided to ACCESSTRADE’s affiliate partners. The acquisition procedures were completed on 3 April 2023, for consideration of ¥150 million.