Expanding Market Share and Allocating Resources to Growth Businesses

「In June 2026, we constructed 4 spec homes as part of a joint project with Sekisui House at FRONTIER VILLAGE TONDEN, a subdivision in Tonden, Kita-ku, Sapporo, and launched our collaboration with Sekisui House in Hokkaido.」

「Under these circumstances, to respond to changes in the market environment and strengthen competitiveness, our group has pursued higher customer value and sustainable growth in corporate value based on the basic policy of the Medium-Term Management Plan 2028: "Restoring our position as the No. 1 comprehensive housing and living enterprise in Hokkaido and establishing a second base in the Tohoku region centered on Sendai." Under the mission of "Increasing QOL (quality of life) by 10% through unprecedented comfort and enduring peace of mind," we have worked to realize the vision of "Restoring our position as the top company in Hokkaido, centered on an alliance with Sekisui House."」

「In March 2025, we entered into a capital and business alliance agreement with Sekisui House,Ltd. Through synergies from our respective expertise and technological capabilities, primarily in research and development, we aim to provide even safer and more secure housing, promote the creation of quality housing stock, contribute to the enhancement of social capital, and further increase corporate value. Prior to this alliance, in January 2025 we entered into an alliance in the joint construction business known as the "SI business," in which Sekisui House,Ltd.'s safety and security technologies have been broadly made available, with the aim of further strengthening the seismic performance of wooden housing, and began joint construction operations in Miyagi Prefecture.」

「"Restoring our position as the No. 1 company in Hokkaido as a comprehensive housing and living enterprise, and establishing Sendai as our second base"; enhancing presence through dominant and alliance strategies; actively investing in growth strategies; and pursuing overwhelming differentiation.」

「Our group has made the corporate mission "Creating lives of abundance" the foundation of management. In line with the policy of the medium-term management plan ending in the fiscal year ending October 2024, we are integrating environmental initiatives with the business, pursuing various initiatives, and developing high-value-added products, including the wider adoption of energy-efficient homes and the assurance of seismic strength through structural calculations for all buildings, in anticipation of societal needs.」

「With the corporate mission "Creating lives of abundance" as the foundation of management, and in line with the policy of the medium-term management plan ending in the fiscal year ending October 2024, we are integrating environmental initiatives with the business, pursuing various initiatives, and developing high-value-added products, including the wider adoption of energy-efficient homes and the assurance of seismic strength through structural calculations for all buildings, ahead of changes in the business environment.」

「With the corporate mission "Creating lives of abundance" as the foundation of management, and in line with the policy of the medium-term management plan ending in the fiscal year ending October 2024, the company is pursuing various initiatives to become the "No. 1 comprehensive housing and living company" in snowy and cold regions, primarily Hokkaido, by integrating environmental challenges with its business, contributing to the realization of a decarbonized society and aiming to become a leading carbon-neutral company.」

「In line with the policy of the medium-term management plan ending in the fiscal year ending October 2024, the company is pursuing various initiatives to become the "No. 1 comprehensive housing and living company" in snowy and cold regions, primarily Hokkaido, by integrating environmental challenges with its business, contributing to the realization of a decarbonized society and aiming to become a leading carbon-neutral company.」

「In line with the policy of the medium-term management plan ending in the fiscal year ending October 2024, the company is pursuing various initiatives to become the "No. 1 comprehensive housing and living company" in snowy and cold regions, primarily Hokkaido, by integrating environmental challenges with its business, contributing to the realization of a decarbonized society and aiming to become a leading carbon-neutral company.」

「In addition, under the basic policy of becoming the No. 1 comprehensive housing and living company in snowy and cold regions, primarily Hokkaido, we will respond to changes in the business environment and build a stable management structure. As a comprehensive housing and living company, we will deepen cooperation among our housing, renovation and real estate businesses, and pursue brand enhancement and market-share expansion by developing concentrated locations in key regions where our group's strengths can be leveraged, based on a dominant strategy.」

「Under these circumstances, our group announced on 21 December 2021 a medium-term management plan ending in the fiscal year ending October 2024 and has been advancing initiatives to achieve the plan. Based on our corporate mission, "Creating lives of abundance," we aim to contribute to the realization of a decarbonized society by bringing nationwide the high-insulation, high-airtightness and high-durability housing construction technologies developed in Hokkaido's severe climate and leveraging the characteristics of wood. During the current fiscal year, to achieve the medium-term management plan, we focused on various initiatives, including launching LAPEACE, a four-story wooden apartment building, to enter the wooden rental housing business, and developing locations intensively in key areas under a dominant strategy.」

「To achieve the medium-term management plan, we focused on various initiatives, including launching LAPEACE, a four-story wooden apartment building, to enter the wooden rental housing business, and developing locations intensively in key areas under a dominant strategy.」

「In addition, under the basic policy of becoming the No. 1 comprehensive housing and living company in snowy and cold regions, primarily Hokkaido, we will respond to changes in the business environment and build a stable management structure. As a comprehensive housing and living company, we will deepen cooperation among our housing, renovation and real estate businesses, and pursue brand enhancement and market-share expansion by developing concentrated locations in key regions where our group's strengths can be leveraged, based on a dominant strategy.」

「As a result, given that orders have recently been trending toward recovery,」

「Although orders have recently been recovering, revenue was ¥4,889 million, down 2.6% year on year, due in part to a decline in the carried-over order backlog from the previous fiscal year.」

「In our core housing business, we worked to expand orders through a two-brand structure consisting of CARDINAL HOUSE, a custom-built housing brand, and LIZNAS, a planned-housing brand, each offering distinct value to better address changes in customers' lifestyles and needs.」

「In our core housing business, we worked to expand orders through a two-brand structure consisting of CARDINAL HOUSE, a custom-built housing brand, and LIZNAS, a planned-housing brand, each offering distinct value to better address changes in customers' lifestyles and needs.」

「To this end, we will work to understand customer needs rooted in each region and industry, and aim to become a one-of-a-kind corporate group by having each company and division pursue the No. 1 position in its region and market share.」

「Under these circumstances, to restore performance in our core housing business, our group has sought to expand market share, particularly in Hokkaido, our sales base. Under the concept of "Homes that make life enjoyable," we began selling the new product "LIZNAS BASIC" on 11 January 2019.」

「Under these circumstances, to restore performance in our core housing business, our group has sought to expand market share, particularly in Hokkaido, our sales base. Under the concept of "Homes that make life enjoyable," we began selling the new product "LIZNAS BASIC" on 11 January 2019.」

「Under these circumstances, to restore performance in our core housing business, our group has sought to expand market share, particularly in Hokkaido, our sales base. Under the concept of "Homes that make life enjoyable," we began selling 土屋ホーム's standard housing product "LIZNAS BASIC" on 11 January, and have pursued higher profitability by reducing costs through reviewing costs and shortening construction periods, increasing housing construction turnover, and promoting sales.」

「To this end, we will work to understand customer needs rooted in each region and industry, and aim to become a one-of-a-kind corporate group by having each company and division pursue the No. 1 position in its region and market share.」

「The company faces the challenge of securing sales through market-share expansion while investing resources in businesses expected to grow.」