The next-generation spatial computing device “XREAL AURA,” equipped with Android XR and Google Gemini, has officially launched in Japan, with general consumer pre-orders opening the same day. The device is scheduled to go on sale at 14:00 on 27 November, and a campaign offering benefits for full prepayment and early-access pass holders has also been announced.
XREAL officially launched its AR glasses “XREAL AURA,” developed in collaboration with Google and Qualcomm Technologies, in Japan and began accepting general consumer pre-orders on 2 November 2026. The device integrates Android XR’s spatial computing capabilities, Google Gemini’s AI assistant and the Snapdragon Reality Elite platform.
The product lineup comprises a model with 12GB of RAM and 256GB of storage priced at ¥229,800 before tax, and a model with 16GB of RAM and 512GB of storage priced at ¥269,800 before tax. Frame sizes are M and L, the scheduled launch time is 14:00 on 27 November 2026, and shipping is scheduled to begin sequentially from late November.
Reservations come with a special discount campaign for full prepayment and cashback for holders of an early-access reservation pass. Details of in-store displays and sales plans offered by each company are to be confirmed through official announcements.
Sales channels are XREAL’s official online shop, domestic telecommunications carriers and authorized mass retailers nationwide. Accessories and 3 bundle sets are also expected to be offered.