Saison? [千趣会] announced that it would open multiple Suica Penguin pop-up shops in Tokyo under the Belle Maison brand. The first event will run from 13 October to 1 November in the event space inside the ticket gates in the Shinnan area of JR Shinjuku Station.
Saison? [千趣会] announced that, as the Suica mascot is scheduled to retire at the end of March next year, it would open multiple pop-up shops offering opportunities to see and purchase the products in person. Items for sale are expected to include home décor goods, pouches, shoulder bags, new products featuring original artwork and pop-up-exclusive products.
The first event will take place from 13 October to 1 November in the event space in the concourse inside the ticket gates in the Shinnan area of JR Shinjuku Station. Special gifts will be offered to customers who spend specified amounts, including a set of 2 hair clips and a compact mirror.
From 13 to 22 October, customers spending ¥4,000 or more including tax will receive a set of 2 hair clips, while those spending ¥10,000 or more will also receive a compact mirror. From 23 October to 1 November, customers spending ¥4,000 or more including tax will receive an acrylic clip badge, while those spending ¥10,000 or more will receive a compact mirror.
The Suica Penguin is scheduled to retire at the end of March next year. As related products are available online only, the opportunity to handle and purchase them at a physical store is considered valuable.