Major conveyor-belt sushi chain 銚子丸 is moving away from its large roadside-store model. Sales at its urban-format store in Shinjuku, Tokyo, reached twice those of its conventional format, and it opened a new-format store in front of Jiyugaoka Station on the 17th.
Major conveyor-belt sushi chain 銚子丸 has indicated a policy of moving away from a roadside strategy centered on large stores and expanding its urban-format locations. Sales at its latest urban-format store reportedly reached twice those of the conventional model, and the company is strengthening its store openings amid continuing high costs.
On the 17th, the company opened a new-format store in front of Jiyugaoka Station in Meguro-ku, Tokyo, and has also opened an urban-format store in Shinjuku. The article introduces comments from President Ishii Ken (石井憲) on the specific features of the new format and plans to expand the areas in which stores are opened.
銚子丸 has indicated its intention to accelerate future store openings mainly in urban locations, and is reported to be focusing on the growth potential and profitability of its urban-format stores.